Article Per Year (5 Year)
p-Index From 2019 - 2024
1.006
P-Index
This Author published in this journals
All Journal Manager : Jurnal Ilmu Manajemen Jurnal Pengabdian kepada Masyarakat Transekonomika : Akuntansi, Bisnis dan Keuangan Jurnal Minfo Polgan (JMP) EBISMEN Jurnal Ekonomi Bisnis dan Manajemen Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Lady
Universitas Internasional Batam
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Library & Information Science Mathematics Public Health Social Sciences Other

Published : 6 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Manager : Jurnal Ilmu Manajemen

 1 
Penerapan Digital Marketing Terhadap UMKM Mie Pangsit Bangka Mr.Ong Lady; Calvin Wijaya; Dyfan; Metta Noviani; Raymond; Yendiarti
Manager : Jurnal Ilmu Manajemen Vol. 6 No. 2 (2023)
Publisher : feb@uika-bogor.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/manager.v6i2.14275

Abstract

Ruko Botania in Batam Center is an area where the author's activities are carried out. It should be noted that MSMEs in Indonesia have a very important impact on the role of the economy, Mr.Ong's Bangka Pangsit Noodle MSME is a business engaged in the culinary food sector. This UMKM was opened in 2010 at Botania Garden. The concept of digital marketing originates from the internet and search engines on websites. Creating an Instagram account for the promotion of Mie Pangsit Ayam Bangka Mr.Ong in the form of a product photo that has been designed to include Instagram and a Whatsapp number, and a Facebook contact as well as a Google Maps link which will make it easier for consumers if they want to visit the place of business directly. the instastory feature is also used so that the account's followers can find out the latest info from Mie Pangsit Bangka Mr.Ong, namely @miepangsitbangka.mrong. The purpose of implementing digital marketing for Mr. Ong's Bangka Pangsit Noodle business is so that this business can be better known by the people of Batam. Apart from that, creating social media accounts is also free. Social media will make it easier to interact with customers.
Co-Authors Andryanto Angela Angeline Aurellia Antony Sentoso Bastanta Sebayang Calvin Wijaya Caroline Marninda Charlie Wijaya Cindy Valentina Dyfan Eddy Oktarianto Jenny Jenny Lim Jery Tango Kelly Kelvin Kwek Metta Noviani Michelle Angel Lim Nicholas Fernandes Novi Aprillia Raymond Susanti Thomas Eddison Titan Martinus Yendiarti