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All Journal Manager : Jurnal Ilmu Manajemen Jurnal Pengabdian kepada Masyarakat Transekonomika : Akuntansi, Bisnis dan Keuangan Jurnal Minfo Polgan (JMP) EBISMEN Jurnal Ekonomi Bisnis dan Manajemen Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Lady
Universitas Internasional Batam
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Library & Information Science Mathematics Public Health Social Sciences Other

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Journal : Al-Kharaj: Jurnal Ekonomi, Keuangan

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Pengaruh Reliability, Tangible, Responsiveness, Assurance dan Empathy terhadap Customer Loyalty yang Dimediasi Customer Satisfaction pada Pemilik Kendaraan Bermotor Listrik di Indonesia Lady; Bastanta Sebayang
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 6 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah (in Press)
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i6.1834

Abstract

As economic, business, and social activities require rapid mobility of people and resources, transportation has become a very important necessity. Although the sales of electric motors are not as big as conventional motors, the demand for them continues to grow. For a company to continue running, it needs customers who are loyal to the company. The purpose of this study was to examine the satisfied customer is have a good impact on customer loyalty. Researchers chose reliability, tangible, responsiveness, assurance and empathy variables as independent variables, customer loyalty as the dependent variable, and customer satisfaction as the mediating variable. The results showed that: 1) There is a direct influence with significant positive results on Reliability, Tangible, Responsiveness, Assurance and Empathy on Customer Loyalty. 2) There is an indirect effect with significant positive results on Reliability, Tangible, Responsiveness, Assurance, and Empathy on Customer Loyalty which is mediated by Customer Satisfaction.
Co-Authors Andryanto Angela Angeline Aurellia Antony Sentoso Bastanta Sebayang Calvin Wijaya Caroline Marninda Charlie Wijaya Cindy Valentina Dyfan Eddy Oktarianto Jenny Jenny Lim Jery Tango Kelly Kelvin Kwek Metta Noviani Michelle Angel Lim Nicholas Fernandes Novi Aprillia Raymond Susanti Thomas Eddison Titan Martinus Yendiarti