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All Journal Jurnal Ilmu Pertanian Indonesia Jurnal Agribisnis dan Ekonomi Pertanian Jurnal Manajemen dan Agribisnis Jurnal Agro Ekonomi Jurnal Penelitian dan Pengembangan Pertanian Jurnal Agribisnis Indonesia (Journal of Indonesian Agribusiness) Forum Agribisnis Journal of Indonesian Economy and Business Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal Jurnal Penelitian Pertanian Terapan JEPA (Jurnal Ekonomi Pertanian dan Agribisnis) Jurnal Agribest Agriecobis : Journal of Agricultural Socioeconomics and Business Journal of halal product and research (JHPR) Jurnal Penelitian dan Pengembangan Pertanian Jurnal Agro Ekonomi Jurnal Risalah Kebijakan Pertanian dan Lingkungan Jurnal AGRISEP: Kajian Masalah Sosial Ekonomi Pertanian dan Agribisnis
Suprehatin Suprehatin
Departemen Agribisnis Fakultas Ekonomi Dan Manajemen, Institut Pertanian Bogor
Religion Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Environmental Science Immunology & microbiology Medicine & Pharmacology Public Health Social Sciences Veterinary

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THE INFLUENCE OF SATISFACTION AND RELATIONSHIP MARKETING ON LOYALTY WITH INDIVIDUAL CHARACTERISTICS AS A MODERATOR: A Case Study on Islamic Banking Customers in East Java Arwani, Mokhamad; Suprehatin, Suprehatin
Journal of Indonesian Economy and Business Vol 26, No 3 (2011): September
Publisher : Journal of Indonesian Economy and Business

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Abstract

Prospects to attract customers to the Islamic banks do not seem to be very promising. This is mainly due to the fact that customers who had joined conventional banks arereluctant to change their accounts to Islamic banks. Customer loyalty of Islamic banks has been considered relatively low (34%) as compared to that of conventional banks. The purpose of this paper is to analyze the influence of satisfaction and relationship marketing on loyalty. 112 eligible respondents of Islamic bank customers were collected using a designed questionnaire. Structural Equation Modeling (SEM) was employed in the analysis. Findings suggest that in the context of Islamic banks, personal characteristics have a direct impact on customer loyalty, and it does seem to be a moderating variable influence of satisfaction and relationship marketing to customer loyalty. Satisfaction does not directly affect loyalty, but it indirectly affects loyalty through relationship marketing.Keywords: customer satisfaction, relationship marketing, personal characteristics, loyalty, Islamic banks.
Dampak Standar Keberlanjutan terhadap Pendapatan Usaha Tani Kopi: Kasus Program Cafe Practices di Kabupaten Enrekang Sudirman, Hendra; Nurmalina, Rita; Suprehatin, Suprehatin
Jurnal Agro Ekonomi Vol 39, No 2 (2021): Jurnal Agro Ekonomi: IN PRESS
Publisher : Pusat Sosial Ekonomi dan Kebijakan Pertanian

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21082/jae.v39n2.2021.131-153

Abstract

EnglishThe Coffee and Farmer Equity (CAFE) Practices is a sustainable coffee farming and handling program initiated by Starbucks Coffee Company. The CAFE Practices program offers economic benefits through increased coffee productivity and quality, better market access, and higher coffee prices. The program, however, potentially increases the production costs needed to implement better cultivation practices according to the CAFE Practices protocol. This study aims to analyze the impact of CAFE Practices program on coffee farming income in Enrekang Regency, and to track down the income impact pathways. This study used primary data from 200 coffee farmers in Enrekang Regency. The data were analyzed using the Propensity Score Matching method. The results showed that the CAFE Practices participating farmers had 18.55% higher farm income than non-CAFE Practices farmers. The change in the CAFE Practices participating farmers was due to increasing farm productivity by 16.66%, increasing production costs by 24.38%, and increasing selling prices by 2.95%. CAFE Practices farmers should be able to maintain or increase their coffee productivity and quality in order to continue to receive high incomes. They also need financial support from the government and/or Starbucks to meet the higher cost of implementing the CAFE Practices program.IndonesianCoffee and Farmer Equity (CAFE) Practices adalah program standar budi daya dan penanganan kopi berkelanjutan yang diinisiasi oleh Starbucks Coffee Company. Di satu sisi, penerapan Program CAFE Practices menawarkan keuntungan ekonomi melalui peningkatan produktivitas dan kualitas kopi, akses pasar yang lebih baik, dan harga kopi yang lebih tinggi. Di sisi lain, penerapan program juga berpotensi meningkatkan biaya produksi yang dibutuhkan untuk menerapkan praktik budi daya yang lebih baik sesuai protokol CAFE Practices. Penelitian ini bertujuan menganalisis dampak Program CAFE Practices terhadap pendapatan usaha tani kopi di Kabupaten Enrekang, serta menganalisis perubahan komponen pendapatan yang merupakan jalur dampak perubahan pendapatan tersebut. Penelitian menggunakan data primer dari 200 petani kopi di Kabupaten Enrekang yang dikumpulkan pada bulan Juli–Agustus 2021. Data dianalisis dengan metode Propensity Score Matching. Hasil penelitian menunjukkan bahwa petani kopi yang berpartisipasi dalam Program CAFE Practices memperoleh pendapatan usaha tani 18,55% lebih tinggi dibandingkan petani yang tidak berpartisipasi. Perubahan pendapatan disebabkan oleh peningkatan produktivitas kopi sebesar 16,66%, peningkatan biaya produksi sebesar 24,38%, dan peningkatan harga jual kopi sebesar 2,95%. Petani yang berpartisipasi dalam Program CAFE Practices harus dapat mempertahankan atau meningkatkan produktivitas dan kualitas kopi yang dihasilkan agar tetap dapat menerima pendapatan yang tinggi. Petani kopi juga membutuhkan dukungan pembiayaan dari pemerintah dan/atau Starbucks agar dapat memenuhi kebutuhan biaya yang tinggi atas penerapan Program CAFE Practices.
Analisi daya saing ekspor nenas segar indonesia . Suprehatin
Jurnal Ilmu Pertanian Indonesia Vol. 11 No. 3 (2006): Jurnal Ilmu Pertanian Indonesia
Publisher : Institut Pertanian Bogor

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Abstract

Pineapple is one of the potential export commodities in Indonesia. The objective of this study is to analyze the competitiveness of pineapple export of Indonesia based on its market share and to examine factors affecting it. The time series and cross section data are estimated by panel data regression. The results show that the competitiveness of Indonesia is lower than others main producers and exporters with the trend of market share is decline. The results also show that export quantly, Gross Domestic Product (GDP) per capita and production quantity are important factors affecting the competitiveness of pineapple export of Indonesia. The results indicate that the export and prodution quantity are positive to market sahre, whereas GDP per capita is negative. 
INTERNATIONALIZATION OF INDONESIAN AGRIBUSINESS: FOSTERING AGRIPRENEURS BY LEVERAGING FOOD QUALITY MANAGEMENT Suprehatin Suprehatin
Jurnal Agribisnis dan Ekonomi Pertanian Vol. 3 No. 1 (2009): Agribusiness and Agricultural Economics Journal
Publisher : Departemen Agribisnis, FEM-IPB

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Abstract

Food quality is becoming central issue for agribusiness actors as well as globalization and consumers’ concern about food safety and food standards’ rule. Thus, it is important for agripreneurs to manage their food quality to meet the consumer demand and to gain sustainable competitive advantage in the global food market. Based on literature review, this paper discusses the important of food quality management for Indonesian agripreneurs to develop a competitive position and expand their produce to global market. It is proposed that the necessary condition for fostering agripreneurs into global market is through the implementation food chain management.
A REVIEW OF SUPPLY CHAIN MANAGEMENT LITERATURE AND ITS IMPLICATION TO DEVELOP AGRIBUSINESS IN INDONESIA Yanti Nuraeni Muflikh; Suprehatin Suprehatin
Jurnal Agribisnis dan Ekonomi Pertanian Vol. 3 No. 2 (2009): Agribusiness and Agricultural Economics Journal
Publisher : Departemen Agribisnis, FEM-IPB

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Abstract

Supply chain management has been a popular issues and an interesting discussion topic. It can be seen that many research has been done by academia, researcher, practitioners and policy makers through scientific publication, scientific meeting, and professional development program and course development in university. However, within the SCM studies there is a great diversity of concept and definitions of what constitutes a SCM. This paper is based on literature review with highlited the important to build and develop sustainable SCM. This paper discuss the driving forces of SCM, the concepts and theories related to SCM, the framework to develop SCM, the dimension of SCM and its implications to develop agribusiness in Indonesia.
Characteristics of Farmer Adopters of High Value Horticultural Crops in Indonesia Suprehatin Suprehatin
Jurnal Manajemen & Agribisnis Vol. 16 No. 2 (2019): JMA Vol. 16 No. 2, July 2019
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (457.607 KB) | DOI: 10.17358/jma.16.2.181

Abstract

Improving the participation of smallholder farmers in horticultural value chains to benefit from the rapidly growing demand for high value agricultural products is one strategy for raising farm income. However, smallholder farmer adoption of high value horticultural crops in Indonesian is under-researched. To address this knowledge gap, this study aims to examines the characteristics of farmers who adopted and those who did not adopt a new horticultural crop with respect to the household (farmer), farm and institutional characteristics. The unique data from a 2013 survey of 960 Indonesian farmers on Java Island that produce a variety of agricultural products was analysed using independent-sample t-tests. Basic statistical analysis showed relatively low adoption rates (10%) of new horticultural crops amongst 960 selected Indonesian farmers with different characteristics. The result showed that current low rates of horticultural crop adoption are associated with a variety of factors, such as lower levels of education among farmers, resource constraints, lack of information on horticultural crop production and low participation in farmer groups.Keywords: horticultural crops, smallholder farmer adoption, household
Determinants of Agripreneurial Career Intentions: Evidence From Agriculture Students Suprehatin; Muhammad Rasyid Shidiq
Jurnal Manajemen & Agribisnis Vol. 17 No. 2 (2020): JMA Vol. 17 No. 2, July 2020
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.17.2.128

Abstract

The participation of young people in agriculture is essential for addressing issues of food security, youth unemployment, ageing farmers, and the digital revolution in the agriculture and food sectors. Various programs have been conducted by the Government of Indonesia (including One Million Millennial Farmers Movement Program), by the private sector, and by universities to raise the interest of students and increase the number of young farmers in the agricultural and food industry. These programs are a response to the continuing decline in the number of Indonesian farm households and the need to attract younger entrants into the industry. This study analyses the factors that influence the intention of agricultural students to become agripreneurs using a modified theory of planned behaviour (TPB) approach. Data obtained from a survey of 204 agricultural students at IPB University using a voluntary sampling method and analysed using partial least squares structural equation modelling (PLS SEM). The results showed that individual characteristics, attitudes, subjective norms, and perceived behavioural control of agricultural students had a significant effect on the intention to become an agripreneur. The study also showed that family background did not significantly influence the intention of agricultural university students to become an agripreneur. The findings contribute to the literature by providing a better understanding of the role that agriculture education and training plays in increasing students’ intention to work in agriculture. Keywords: agriculture education, agripreneur, agripreneurship, intention, youth farmer
VALUE CHAIN GOVERNANCE FOR SMOKED FISH PRODUCTS IN THE NORTH COAST OF CENTRAL JAVA Indrajit Wicaksana; Rita Nurmalina; Suprehatin
Jurnal Manajemen & Agribisnis Vol. 17 No. 3 (2020): JMA Vol. 17 No. 3, November 2020
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.17.3.304

Abstract

The seafood and aquaculture industry in Indonesia is much less vertically coordinated. However, there are trends towards coordination in fishery value chains through processing and distribution to retail and food service customers. This study aims to examine the governance of the smoked fish value chains in the North Coast of Central Java. The study used the survey data of 52 actors along the smoked fish value chains in the North Coast of Central Java, including fisherman in Demak and Rembang regencies, various types of middleman, processor, and retailers in Semarang. The data was analyzed using value chain mapping and governance analyses. The results showed that the actors involved in the smoked fish value chains consist of fishermen, wholesalers, collectors, processors, retailers, food stalls, and restaurants. Each actor has different activities in their role to add value to differentiate smoked fish products. The results also showed that the types of value chain governance of smoke fish in the North Coast of Central Java leads to relational governance with the complex and interdependent transactions. Keywords: aquaculture, coordination, fisherman, fishery products, relational
Frozen Food Consumer’s Purchase Intentions and Decisions Through E-Commerce in The Greater Jakarta Ragion Maryanti Sitohang; Suprehatin; Andriyono Kilat Adhi
Jurnal Manajemen & Agribisnis Vol. 18 No. 3 (2021): JMA Vol. 18 No. 3, November 2021
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.18.3.275

Abstract

The rise of e-commerce provides consumers more opportunities to purchase agricultural and food products including frozen food. This study aims is to examine the effects of different factors on consumers’ intention and decision on purchasing frozen food through e-commerce based on theory of planned behavior (TPB) and technology acceptance model (TAM). This study used the primary data from online survey of 200 respondents in Greater Jakarta who purchased frozen food through e-commerce. Data were analyzed using partial least squares-structural equation modelling (PLS-SEM). The results showed that perceived usefulness and perceived ease of use e-commerce have a positive influence on attitudes. Then attitudes, subjective norms, and behavior control had a significant positive effect on purchase intention. The results also confirmed that consumers’ purchasing decisions on frozen food affecting by their purchase intention. Keywords: : e-commerce, frozen food, purchase intention, TAM, TPB
The Effect of Entrepreneurship on Salt Business Performance in Jeneponto District, South Sulawesi Aswar; Burhanuddin; Suprehatin
Jurnal Manajemen & Agribisnis Vol. 19 No. 1 (2022): JMA Vol. 19 No. 1, March 2022
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.19.1.87

Abstract

Salt is one of the strategic commodities as a component of human nourishment and raw material for sustainable industries. Like other agriculture and food business, developing entrepreneurial skills and behavior among salt producers is very important. This study aims to describe the characteristics of salt producers and examine the effects of entrepreneurial behavior on salt business performance. This study used a primary data of 120 salt producers in Jeneponto regency. The data were analyzed using Microsoft Excel and Partial Least Square-Structural Equation Model (PLS-SEM). The results showed that salt farmers in Jeneponto Regency had entrepreneurial characteristics seen from their experience and motivation in doing business. Entrepreneurial behavior had a positive and significant effect on the performance of the salt business. In addition, individual characteristics also have a positive and significant effect on entrepreneurial behavior, but the environment has no significant effect on salt entrepreneurial behavior in Jeneponto Regency. This study implies that improving entrepreneurial behavior of salt produces in Jeneponto Regency will increase their salt business performance. Keywords: business performance, entrepreneurial behavior, PLS-SEM, salt
Co-Authors ., Harianto Alghif Aruni Nur Rukman Amzul Rifin Andriyono Kilat Adhi Anisa Dwi Utami Asfiatika Hayuning Anggita Aswar Baiq Wardani Hidayati Burhanuddin Burhanuddin Desvand Theola Da Rizano Desyandri Desyandri Dwi Rachmina Frissilia Nabila Divayana Hanief Al Naufal Hasriati Hasriati Ilham Dzikri Fajrianto Indah Sayugyaningsih Indrajit Wicaksana Indrajit Wicaksana Lalu Hendri Setiawan Lukman M. Baga Marlina Ayuni Khosyati Maryanti Sitohang Medita Ivanni Mesiyani Mesiyani Mokhamad Arwani Muhammad Rasyid Shidiq Mustofa Mustofa Naufal Nur Mahdi Naufal Nur Mahdi Netti Tinaprilla Nunung Kusnadi Nurul Maulina Nurul Nazira Rita Nurmalina Rofikah Fitriana Safira Retna Hanivia Siti Shara Sudirman, Hendra Syafiq Alfikri Yanti Nuraeni Muflikh Yogy Rasihen