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SIKAP DAN PERSEPSI KONSUMEN TERHADAP JERUK LOKAL DAN JERUK IMPOR DI PASAR MODERN KOTA BOGOR Nafisah, Sarah Nur; Suharno, Suharno; Tinaprilla, Netti
Forum Agribisnis Vol 4, No 1 (2014): FA Vol 4 No 1 Maret 2014
Publisher : Forum Agribisnis

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Abstract

The trends within citrus consumption have shifted from consumption of local citrus to the imported citrus. The present research investigates th econsumer characteristics of citrus, the consumer purchasing decision process,  and consumer attitude and perception towards local citruss and imported citruss. Adopting purposive sampling technique, 100 respondents were chosen among the population of citrus consumers in modern market in Bogor. The data was  analyzed with descriptive analysis, multi attribute Fishbein model, and perceptual mapping. The results showed that the majority of consumers were productive age female ranging from 27 to 34 years, married, bachelor degree, housewife with 3-4 family members, and with more than Rp 4.000.000 income per month. For both citrus, taste and freshness are the most important attributes Local citrus’s attributes such as taste, size, juicy, availability, appearance, freshness, the level of maturity, and the texture of pulp, were believed as a good attribute. Meanwhile for imported citrus, the juicyness, appearance, freshness, the level of maturity, the texture of pulp,andthesalespromotion, were believedto be agoodattribute. The price of bothlocal citrus and imported citruswas not believed as a good attribute. The score of consumer attitude and perception toward local citrus were higher than that of imported citrus. This shows that generally the local citrus’ attribute in modern market Bogor City was perceived as good by the consumers. Due to that the local citrus agribusiness actors needs to maintain and improve the performance of local citrus’attribute in such a way that the consumer prefer local citrus than imported citrus.
ANALISIS STRUKTUR, PERILAKU, DAN KINERJA PEMASARAN KENTANG GRANOLA DI KECAMATAN PANGALENGAN, KABUPATEN BANDUNG, JAWA BARAT Sinaga, Vela Rostwentivaivi; Fariyanti, Anna; Tinaprilla, Netti
Forum Agribisnis Vol 4, No 2 (2014): FA Vol 4 No 2 September 2014
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Abstract

High number of production and vast planting area make Pengalengan as granola potato production center of Bandung Regency. Problems faced by potato farmers of the area are price volatility, limited market information, and middleman controlled market. The purpose of this study is to analyze granola potatoes market structure, conduct, and performance at Pangalengan. The methods used are market concentration and market entry and exit barriers to analyze market structure; marketing function (exchange, physical and facilities) to analyze market conduct; and farmer share and marketing margin to analyze market performance. The result shows granola potato market has nine marketing channel, oligopsony market, farmer position as price taker and middleman caused barrier to entry and relatively efficient market performance with an average value of 27,64 percent and an average farmer share of 72,36 percent.
ANALISIS KELAYAKAN INVESTASI PENGGEMUKAN SAPI POTONG (KASUS: PT CATUR MITRA TARUMA, KABUPATEN BOGOR) Nisa, Chairun; Winandi, Ratna; Tinaprilla, Netti
Forum Agribisnis Vol 4, No 1 (2014): FA Vol 4 No 1 Maret 2014
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Abstract

A gap between national beef consumption and beef production becomes an opportunity for beef cattle fattening business. The purpose of this research is to analyze the feasibility of beef cattle fattening. The research was conducted at the main office of PT Catur Mitra Taruma at South Jakarta and its feedlot stall at Desa Cariu, Kabupaten Bogor. Aqualitative analysis method was used to analyze the non-financial feasibility, that covered market aspects, technical aspects, management and law aspects, and also social, economic, and environmental aspects. The financial feasibility was analyzed quantitatively by  investment criteria and switching value analysis. The result shows that beef cattle fattening in PT Catur Mitra Taruma is feasibleand it is more sensitive to the decreasing sales of beef cattle than to the increasing price of feed.
PRODUKSI KEMANGI DI DESA CIARUTEUN ILIR, KECAMATAN CIBUNGBULANG, BOGOR Widhiasih, Putri Larasati; Fariyanti, Anna; Tinaprilla, Netti
Forum Agribisnis Vol 3, No 2 (2013): FA Vol 3 No 2 September 2013
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Kemangi is one of indigenous plants that is widely consumed in West Java. It is planted by most farmers in Ciaruteun Ilir, which is the centre of its plantations in Bogor region. The main objective of this study was to analyse the production factors of kemangi in Ciaruteun Ilir. Thirty one respondents were needed in this study, using the method of Purposive Sampling. The production factors were analysed using Maximum Likelihood methods in Cobb-Douglas model. Based on the level of significance 5%, the results showed that seeds, Urea, labours, and land size significantly affected the production.
SIKAP RUMAH TANGGA TERHADAP KOMODITAS CABAI KERING (APLIKASI PENDEKATAN THEORY OF PLANNED BEHAVIOR) Fachruddin, Achmad; Firdaus, Muhammad; Tinaprilla, Netti
Forum Agribisnis Vol 4, No 1 (2014): FA Vol 4 No 1 Maret 2014
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Dried chillies arepotential to substitute fresh chillies when the price of fresh chillies significantly increases, and its purchases were expected to determine by the household consumer’s attitude. The aims of this researchare 1) to examine the household attitudes on dried chilies purchasing bythe Theory of Planned Behavior approach, 2) to determine the determinant factors ofdried chilli buying intention, and 3) to estimate the cross-elasticity of dried chili againsts fresh chilli. The results showed that household consumer attitude towards the purchase of dried chillies, in term of subjective norms,perceived behavioral control, and purchase intention,  are in medium category. The determinant factors on purchase intention of dried chilies (α = 10 percent) are the subjective norms, attitudes towards the purchase of dried chilies, and household income per month. The dried chilli cross-elasticity valueis very inelastic (0.069). Due to that, the policy implications in encouraging the dried chilli purchasing are the socialization of the dried chilli’s benefits and sustain the avaibility of dried chillies in traditional markets.
ANALISIS KELAYAKAN RESTRUKTURISASI MESIN PABRIK GULA KREMBOONG, KABUPATEN SIDOARJO, JAWA TIMUR Ariesa, Felicia Nanda; Tinaprilla, Netti; Tinaprilla, Netti
Forum Agribisnis Vol 2, No 1 (2012): FA Vol 2 No 1 Maret 2012
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Sugar is one of the staples food that is widely consumed by the public. Sugar demand continued to increase along with increasing growth of population. Sugar factory revitalization made ​​in order to support food security system, especially for staples food. Revitalization is aimed for increasing the production capacity of sugar factories, productivity and content of sugarcane and expansion of plantation. Revitalizing sugar factory aims to meet the needs of sugar demand in order to attain self-sufficiency in sugar by 2014. One program of revitalization is the rejuvenation of the old machines which have decreased performance resulting in lower efficiency of sugar mills. Restructuring needs big investment with a long repayment period so that the feasibility analysis is needed to see whether the restructuring Kremboong Sugar Mill machines feasible and can provide better profit. Based on the analysis aspect of the market, technical, socio-economic, and management found that the restructuring of the machine is feasible. This is indicated by the availability of a broad market, a clear corporate management, creation of employment, as well as the accuracy of the use of technology in their production processes. Financial analysis through investments in the eligibility criteria of 14% discount rate produces NPV Rp52.414.490.686,68, IRR of 50%, Net B/C ratio of 3.68, and 8.88-year payback period (8 years 10 months 17 days). From the results of financial analysis can be concluded that the restructuring decent machine to run.
ANALISIS KELAYAKAN RESTRUKTURISASI MESIN PABRIK GULA KREMBOONG, KABUPATEN SIDOARJO, JAWA TIMUR Ariesa, Felicia Nanda; Tinaprilla, Netti; Tinaprilla, Netti
Forum Agribisnis Vol 2, No 1 (2012): FA Vol 2 No 1 Maret 2012
Publisher : Forum Agribisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Sugar is one of the staples food that is widely consumed by the public. Sugar demand continued to increase along with increasing growth of population. Sugar factory revitalization made ​​in order to support food security system, especially for staples food. Revitalization is aimed for increasing the production capacity of sugar factories, productivity and content of sugarcane and expansion of plantation. Revitalizing sugar factory aims to meet the needs of sugar demand in order to attain self-sufficiency in sugar by 2014. One program of revitalization is the rejuvenation of the old machines which have decreased performance resulting in lower efficiency of sugar mills. Restructuring needs big investment with a long repayment period so that the feasibility analysis is needed to see whether the restructuring Kremboong Sugar Mill machines feasible and can provide better profit. Based on the analysis aspect of the market, technical, socio-economic, and management found that the restructuring of the machine is feasible. This is indicated by the availability of a broad market, a clear corporate management, creation of employment, as well as the accuracy of the use of technology in their production processes. Financial analysis through investments in the eligibility criteria of 14% discount rate produces NPV Rp52.414.490.686,68, IRR of 50%, Net B/C ratio of 3.68, and 8.88-year payback period (8 years 10 months 17 days). From the results of financial analysis can be concluded that the restructuring decent machine to run.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI REALISASI PEMBIAYAAN MURABAHAH UNTUK USAHA MIKRO AGRIBISNIS SEKTOR PERDAGANGAN (STUDI KASUS: KBMT BIL BARKAH, BOGOR) Mahliza, Febrina; Tinaprilla, Netti
Forum Agribisnis Vol 2, No 2 (2012): FA Vol 2 No 2 September 2012
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Abstract

Micro business has significant contribution to GDP and employment. Micro business in agriculture has the highest contribution. The problem faced by micro business in agriculture is the difficulty to get financed by conventional bank. Shari Microfinance is one of the financing alternatives. Baitul Mal wat Tanwil Cooperative (KBMT) Bil Barkah is one of Shari microfinance provider via murabahah funding. The purpose of this research is to analyze customer characteristics affecting murabahah funding acquirement. The sampling method used was convenience sampling and total sample used was 40 people. The collected data was processed by multiple regressions. The results shows the significant factors are education, business experience, monthly revenue and collateral.
Strategi Pengembangan Unit Usaha Bioetanol PT Perkebunan Nusantara XI dengan Pendekatan A’WOT Wulandari, Kartika; Nurmalina, Rita; Tinaprilla, Netti
AGRARIS: Journal of Agribusiness and Rural Development Research Vol 3, No 2: July-December 2017
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Muhammadiyah Yogyakarta

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Abstract

The objectives of this study were (i) to analyze external and internal factors of bioethanol business unit in PT Perkebunan Nusantara XI and (ii) to evolve its development strategy. The study used AWOT analysis, a combination of Analytical Hierarchy Process (AHP) and SWOT analysis. The results of A’WOT analysis are internal factors of company: strength  is availability of raw materials (0.383) and weakness is high production costs (0.536). External factors of company: opportunity is market opportunity (0.340) and threat  is the low market index prices (0.305). Strategy prioritized in the development of bioethanol business unit is reducing the cost of production to cut costs that are not important and increasing the efficiency of production facilities in order to gain more profit (0.271).
Proses Pengambilan Keputusan Adopsi Inovasi Teknologi Budidaya Kedelai Jenuh Air (Kasus: Labuhan Ratu Enam, Lampung Timur) Faizaty, Nur Elisa; Rifin, Amzul; Tinaprilla, Netti
AGRARIS: Journal of Agribusiness and Rural Development Research Vol 2, No 2: July - December 2016
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (160.593 KB) | DOI: 10.18196/agr.2230

Abstract

The expansion of crop land to suboptimal land (especially in the outside of Java Island) should be set up as source of agriculture crop production growth. Saturated-soil Cultivation (SSC) Technology is able to improve the productivity of soybean plants up to 4.0 tons/ha in the suboptimal land. This research is aims to examine the decision making process on innovation adoption of soybean Saturated-soil Cultivation (SSC) Technology, conducted in Labuan Ratu Enam Village, East Lampung Regency. Main approaches were used in this research is Rogers’ theory of innovation diffusion. Decision process was divided into four main group of analysis: i) communication channel and general description of stages in the innovation decision, ii) influential variables of respondents’ characteristics on the knowledge stage using Kruskall-Wallis test, iii) influential variables of the innovation’s attributes on the persuasion stage using Spearman Correlation test, and iv) correlation between the stages of innovation decision process using Spearman Correlation test and Mann-Whitney test. The results  shows that i) interpersonal channel is chosen as the way to diffuse SSC innovation to 25 potential farmer adopters through discussion, direct practice, and guidance; ii) the influential variables of individuals’ characteristics are leve of nonformal education and level of motivation, while level of formal education and farming experience is not significant difference in their knowledge level about SSC; iii) there is significant correlation between the level of respondents’ persuasion and their perception on the innovation complexity and triability, but not compatability and observability; iv) each stage of SSC innovation-decision, one stage to another in sequence, has significant positive correlation.
Co-Authors Achmad Fachruddin Achmad Fachruddin Adreng Purwoto Ahmad Syariful Jamil Ahmad Syariful Jamil Ahsanah Mukarromah Arifin Alexandro Ephannuel Saragih Ali Djamhuri Amalia Ulpah Amirullah Muh Amin Amzul Rifin Andriyono Kilat Adhi Anisa Dwi Utami Anna Fariyanti Anna Fariyanti Astried Priscilla Cordanis B. SANIM Brigitta Dyah Utami Immanuella Chairun Nisa Chairun Nisa D. B. Hakim Deda Annasia Yuliastri Dewi Mulia Sari Dian Fauzi Dwi Rachmina DWI SURYANTO Erna Wahdiana Ernan Rustiadi Eva Farichatul Aeni Fahmi Ainurrahman Faizaty, Nur Elisa Faizaty, Nur Elisa Fauzi, Dian Febrina Mahliza Febrina Mahliza Felicia Nanda Ariesa Felicia Nanda Ariesa Hammad Akram Hanny Stephanie Haris F. Aldila Haris Fatori Aldila Harmini Hasriati Hasriati Heny K Daryanto Herawati Herawati Heri Harti I.Rani Mellya Sari Ilma Satriana Dewi Isma Nurhikmah Apupianti Kartika Wulandari Krisnamurthi, Bayu Lina Samhina Lukman M Baga Lukman M Baga Lukman M Baga2 Lukman M. Baga Luksi Paryatno Luthfi Nur’azkiya M Ardian Fadly Manalu, Doni Sahat Tua Maryance Vivi Murnia Bana Mega Mustika Meuthia Rachmania Muhamad Arief Bangun Sanjaya Muhammad Firdaus Mutammam Mutammam N. Kusnadi Ni Wayan Surya Darmayanti Nunung Kusnadi Nurul Risti Mutiarasari Purwoto, Adreng Putri Larasati Widhiasih Putri Larasati Widhiasih R.R. Ajeng Pratiwi Indah Kusumarini Rachmad Pambudy Rahmat Yanuar Ratna Winandi Ratna Winandi Ratna Winandi Ratna Winandi Redini Shaqilha Zakaria Ridwan Umar Hanafi Rita Nurmalina Rizki Rahmawati Cendrawasih Santi Sulistya Nugraheni Sarah Nur Nafisah Sarah Nur Nafisah Shafina Nabilah SRI HERY SUSILOWATI Sri Hery Susilowati Suharno Suharno IPB Suharno Suharno Suprehatin Suprehatin Susilowati, Sri Hery Theresia, Valentina Tiara Putri Sajuthi Tiffany Rahma Abdillah Ujang Sumarwan Ulpah Jakiyah Valentina Theresia Valentina Theresia Vela Rostwentivaivi Winda Adelita Saragih Wulandari, Kartika Yulia Yulia Zalwa Nahla Lubis