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All Journal Jurnal Keuangan dan Perbankan Jurnal Ilmiah Mahasiswa FEB JAM : Jurnal Aplikasi Manajemen International Research Journal of Business Studies (E-Journal) Devotion: Journal of Research and Community Service Journal of International Conference Proceedings
Mintarti Rahayu
Fakultas Ekonomi Universitas Brawijaya
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences

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Analisis Rantai Nilai Pada Aktifitas Primer Produksi “Cireng Bandung Isi” Sebagai Dasar Perumusan Strategi Keunggulan Bersaing Sumarsono, Afiea Freistika; Rahayu, Mintarti
Jurnal Ilmiah Mahasiswa FEB Vol 2, No 1: Semester Ganjil 2013/2014
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Cireng merupakan salah satu jenis makanan ringan dari daerah Bandung. Nama “Cireng” berasal dari kata “aci digoreng”, karena makanan ini berbahan dasar tepung tapioka atau “aci” dalam bahasa Sunda. Cireng pada awalnya hanya makanan sederhana berbentuk bulat dan digoreng, namun seiring berjalannya waktu cireng terus mengalami inovasi. “Cireng Bandung Isi” adalah salah satu perusahaan yang memproduksi Cireng Isi di kota Bandung sejak 2006, meskipun sejak Oktober 2009 rumah produksi telah berpindah ke Jakarta. Semakin banyak pesaing yang muncul, maka semakin banyak pula rasa yang ditawarkan oleh makanan ringan cireng isi ini. Semakin meningkatnya permintaan akan makanan cireng isi ini membuat para produsen berlomba untuk melakukan berbagai inovasi . Identifikasi sumber-sumber dan potensi keunggulan kompetitif dapat dilakukan dengan menganalisis serangkaian kegiatan usaha atau yang biasa disebut analisis rantai nilai (value chain analysis). Analisis rantai nilai merupakan suatu alat analisis untuk mengetahui posisi perusahaan dalam rantai yang membentuk nilai suatu produk dan membantu perusahaan untuk terfokus pada rencana strategi yang dipilih dan berusahauntuk meraih keunggulan kompetitif . Keunggulan bersaing dapat berasal dari banyak aktifitas berlainan yang dilakukan oleh setiap unit usaha dalam mendesain, memproduksi, memasarkan, menyerahkan, dan mendukung produknya (Porter, 1998). Keunggulan bersaing memanfaatkan keunggulan dari sisi sumber daya dan kapabilitas perusahaan. Keunggulan atau kelemahan sumber daya inilah yang pada akhirnya akan menentukan kinerja perusahaan dan posisi perusahaan di dalam persaingan (Endriawan, 2000). Proses analisis akan dilakukan pada rantai nilai dalam aktifitas primer Cireng Bandung Isi, karena aktifitas primer merupakan dasar sebuah industri untuk memelihara dan membangun kepercayaan konsumen yang berkelanjutan, sehingga Cireng Bandung Isi dapat menghadapi persaingan.Aktifitas primer adalah penciptaan fisik produk dan penjualannya serta transfer ke pembeli dan juga bantuan purna jual. Titik tekan dalam penelitian ini adalah fokus pada identifikasi potensi penciptaan nilai, yaitu proses rantai nilai pada aktifitas primer produksi Cireng Bandung Isi.
Revisiting the Dimensions of Knowledge Management Orientation Behavior in Indonesia Creative Industry Hussein, Ananda Sabil; Rahayu, Mintarti; Prabandari, Sri Palupi
INTERNATIONAL RESEARCH JOURNAL OF BUSINESS STUDIES Vol 9, No 2 (2016): August - November 2016
Publisher : Universitas Prasetiya Mulya

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Abstract

Corporate Social Responsibility During Gas Exploration Phase In Remote Areas of Papua: a Competitive Stakeholder Theory Pongtiku, Arry; Zain, Djumilah; Thoyib, Armanu; Rahayu, Mintarti
Jurnal Aplikasi Manajemen Vol 8, No 4 (2010)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

This study used mixed methods: Grounded Theory of Mode 2 which focused on application for management science and supported by Experimental Design. It is resulted ” A Competitive Stakeholder Theory” with Theoretical Propositions are 1) CSR (Triple Bottom Line philosophy) and Stakeholder Theory are competing theories considered as strategic management to achieve objectives through value maximizing. The goal of Stakeholder Theory is pro all stakeholders involved. Every stakeholder including shareholder shares and creates values together which are useful for themselves. 2) Stakeholder Theory is a dynamic process that contributed by Power and Control of Stakeholders embedded in ethics/philosophy; Existing Issues; Cost Effective Strategies; Moral and Trust; PDCA (Plan-Do-Check-Act); Recognition and Creating Values. They are a continuous process and have an interrelated relationship. In addition, pre and post interventions in society showed dramatically in reducing communicable diseases. Workplace performed high productivity among workers. Good overall score of Malcolm Baldrige Score Card indicated the quality management of this CSR was in place. It is suggested this Stakeholder Theory would be applied at stable situation and at unstable situation such as uncertainty, turbulence, limited resources, remote areas, minimizing risk and issues of social responsibility. Although the CSR implemented in exploration phase or has not produced yet, there would be value creation for all stakeholders involved particularly community.Keywords: CSR, Stakeholder Theory, Competitive, Value Maximizing
KOMPLEKSITAS LINGKUNGAN DAN REGULASI PEMERINTAH: IMPLIKASINYA TERHADAP KINERJA PERBANKAN DI JAWA TIMUR Sabihaini, Sabihaini; Hadiwidjojo, Djumilah; Djumahir, Djumahir; Rahayu, Mintarti
Jurnal Keuangan dan Perbankan Vol 16, No 3 (2012): September 2012
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (268.717 KB) | DOI: 10.26905/jkdp.v16i3.1101

Abstract

This research was designed to describe the causal relationships between environmental complexity, governmentregulation, diversification levels, and performance. This research was conducted toward banking industryin East Java, in which the research samples were the top ten (10) well performed national commercial banks.The analysis was performed using Structural Equation Modeling (SEM). The research shows that: (1) thehigher environmental complexity level, the diversification made by the bank toward its major function wasgetting further or business activities of the bank was tend to be fee-based income activities and in fact increasebanks performance; (2) banking industry were encouraged to focus on its major function as intermediarycorporation due to intense support of government and reserve bank of Indonesia. However, the banking performancewas getting lower if the support of government and reserve bank of Indonesia on the main function of thebank (credit distribution) was getting higher. This investigation suggest that control system was needed inorder to increase the main function of the bank without increasing its risks.
Intensi Berwirausaha Pada Mahasiswa Baru Mintarti Rahayu; Lily Hendrasti Novadjaja; Nur Khusniyah Indrawati
Jurnal Aplikasi Manajemen Vol 9, No 2 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

The aim of this research is to investigate the entrepreneurial intention of the first-year university students and also the factors that influence the intention. The Liñán’s model as an application of the TPB (Theory of Planned Behavior) was used and the data were analysed with SEM (Structural Equation Modeling). The sample is 162 first-year students of the Management Department of Economics Faculty of Brawijaya University in East Java, Indonesia, who attended the course when the survey was conducted and also willing to complete the questionairs. The findings show that the entrepreneurial intention is directly and positively affected by the attitude toward start-up and the perceived behavioral control. The subjective norm does not directly influence the entrepreneurial intention but indirectly and positively influence the intention through the attitude and the perceived behavioral control.   Keywords: Entrepreneurial intentions, first-year university students, Theory of Planned Behavior
STRATEGIES FOR SUCCESSFUL FAMILY-OWNED BUSINESS Achmad Zaki; Mintarti Rahayu; Christin Susilowati
Jurnal Aplikasi Manajemen Vol 16, No 2 (2018)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (71.824 KB) | DOI: 10.21776/ub.jam.2018.016.02.04

Abstract

This study aimed at explaining the strategies of success in running family-owned enterprise to enable the next generation to develop the company which had been established by previous generations. This was a qualitative research with a case study approach conducted on military equipment business inTulungagung Regency. The results of this study indicated that the strategies of success in family-owned companies were through the process of selection of candidates for the next generation of the company and handing over all power to the elected candidates. Conflicts emerged inside the process of selection or determination of business leaders but through meetings orde liberation with all members of the second generation and produced an agreement that three of the six children of the family went into the organizational structure to manage the business. While the other three children set up their own business, however, the three children were still related to the development of family companies.
Implementasi Corporate Social Responsibility dan Implikasinya dalam Perspektif Teori Stakeholder (Studi pada Perusahaan Tekstil dan Produk Tekstil di Jawa Tengah) Edy Rahardja; Djumilah Zain; Ubud Salim; Mintarti Rahayu
Jurnal Aplikasi Manajemen Vol 9, No 2 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

CSR implementation and impact on social and financial performance have been long debated. This study used 108 samples of textile and its products companies in Central Java Province employing Stratified Random Sampling method based ISO certification ownership. Data analysis used Structural Equation Modelling (SEM), utilized AMOS 16.0. Prior to hypothesis examination, data validity and reliability as well as model appropriateness were examined. This study suggested the hypothesis to examine the relationship among corporate stakeholder strategy, social capital, CSR implementation, corporate social performance, and corporate financial performance as research variables. The result of the study showed that: corporate stakeholder strategy intensity may improve social capital building; social capital as an unique characteristics of firms may stimulate CSR implementation better and may achieve corporate social performance better; commitment and consistency of CSR implementation are likely to make corporate financial performance better; and there is no relationship between corporate social performance and corporate financial performance.Keywords: social capital, CSR, stakeholder theory, corporate social performance and corporate financial performance
Relationship Marketing:Pengaruhnya terhadap Retensi Pelanggan (Studi pada Restoran di Surabaya) Prasetyo Hadi; Djumilah Zain; Mintarti Rahayu; Munawar Ismail
Jurnal Aplikasi Manajemen Vol 9, No 2 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

The research aims at knowing (1) Customer Relationship Marketing in maintaining customer retention, (2) The influence of service quality, customer value and satisfaction as a mediation of Customer Relationship Marketing on customer retention. The data are analyzed by using Structural Equation Modeling (SEM). The research findings show that (1) stimulating Relationship Marketing which cannot cater for customer expectation in all aspects will not increase customer retention; (2) Relationship Marketing (RM) is able to contribute to the enterprise success in maintaining the customers through an excellent service quality; (3) the implementation of Relationship Marketing through the activity of excellent customer value will contribute to the implementation of Relationship Marketing towards customer retention, (4) the ability of entrepreneurs to exclusively give satisfaction in the activity of Relationship Marketing is a crucial aspect to maintain customer retention.Keywords: Relationship Marketing, Service Quality, Customer Value, Customer Satisfaction and Customer Retention
Orientasi Pasar, Moderasi Dinamika Lingkungan pada Efek Strategi Bersaing terhadap Kinerja (Studi pada Industri Kecil Menengah Tenun di Sulawesi Tenggara) Rosnawintang ..; Ubud Salim; Armanu Thoyib; Mintarti Rahayu
Jurnal Aplikasi Manajemen Vol 10, No 3 (2012)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Abstract: The objective of research is to measure and to analyze the effect of market orientation on competing strategy, competing strategy on performance, market orientation on performance, and environmental dynamic moderation in the competing strategy on performance at weaving small-middle industries at Southeast Sulawesi. Research object is that the weaving small-middle industries (SMI’s) at Southeast Sulawesi. Data type is primary data. The population of the weaving SMI’s is 219 units. Sampling technique is Saturation Sampling. There are 202 units of questionnaire but only 2 are unused. Therefore, the population to analyze is 200 units spread throughout five districts/towns at Southeast Sulawesi. The analysis tool is Structural Equation Model with Amos 16 Program. The findings of the study show that increasing performance of the SMIs in Southeast Sulawesi is done directly through market orientation effectiveness and indirectly done through proper competitive strategy application. The environment dynamics strengthens the appropriateness of competitive strategy to increase the performance of the weaving SMIs in Southeast Sulawesi. The market effectiveness of market orientation done through customers’ orientation with competitive strategy through product differentiation has increased the performance of the weaving SMIs. The appropriate application of competitive strategy suitable with environment dynamic through the intensity of competition encourages the increase of performance at the market share extension of the weaving SMIs in Southeast Sulawesi.Keywords: market orientation, environmental dynamics, competitive strategy, performance
Pengaruh Toleransi Ambiguitas dan Keadilan Organisasi terhadap Komitmen Perubahan Organisasi (Studi Restrukturisasi Organisasi pada Pemerintah Provinsi Papua) Rivo Manansang; Djumilah Zain; Armanu T; Mintarti Rahayu
Jurnal Aplikasi Manajemen Vol 9, No 4 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

This study investigated the effect of ambiguity tolerance and organizational of justice toward the organizational change commitment mediated by confidence of change's recipient and the employee's Cynical Attitude. This research was applied in the environment of Papua Provincial Government, in implementing organizational change strategies through restrukturisai, to achieve successful organizational change objectives. The sources of data in this study are primary and secondary data. The population of this study are civil servants who occupy the structural position of echelon IV and III, which found as many as 184 people as the research sample. The analytical method used is Structural Equation Modeling (SEM), The results showed that tolerance of ambiguity and organizational justice simultaneously through conviction of employees to accept change and cynicism will affect employees' commitment to organizational change efforts. The confidence of employees' to accept changes in the organization of the employees is high. These degrees will provide a direct impact on low cynicism, and provide an indirect positive impact significantly on the commitment of organizational change.
Co-Authors Abdul Fuad Amirul Adha Achmad Sudiro Achmad Zaki Afiea Freistika Sumarsono Ananda Sabil Hussein Armanu T Armanu Thoyib Armanu Thoyib Arry Pongtiku Astrid Puspaningrum Christin Susilowati Desi Tri Kurniawati Djumahir - Djumahir Djumahir Djumilah Hadiwidjojo Djumilah Zain Djumilah Zain Djumilah Zain Edy Rahardja Eka Afnan Troena Lily Hendrasti Novadjaja M.S. Idrus Margono Setiawan Martaleni - Munawar Ismail Nur Khusniyah Indrawati Oktaviana Puteri Sakti Prasetyo Hadi Rivo Manansang Robiyati Podungge Rosnawintang .. Sabihaini Sabihaini Salamah Wahyuni Sri Palupi Prabandari Thom W. A. Isliko Ubud Salim Ubud Salim