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The Role of Film as an Alternative Media in the Learning Process Zulfiah Larisu; Syailendra Reza Irwansyah Rezeki; Lidia Djuhardi
ijd-demos Volume 4 Issue 1 (2022)
Publisher : HK-Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37950/ijd.v4i1.216

Abstract

AbstractThe research intended to see a film become an alternative media in the learning process. Film that are commonly considered as entertainment media, turns out it has the potential to be a source of learning because there are some messages or values that are useful in the development of human coginitive. Research data obtained from documents like thesis as primary data. Data analysis uses discourse analysis method to find out the influence of film as an alternative media in the learning process. The ideas in this article are described descriptively, based on the studies that have been done, seeing the relationship between the film and the learning process.Keywords: Film, Education, Sociology of Education AbstrakPenelitian ini bertujuan untuk melihat film menjadi media alternatif dalam proses pembelajaran. Film yang biasa dianggap sebagai media hiburan, ternyata berpotensi menjadi sumber belajar karena terdapat beberapa pesan atau nilai yang bermanfaat dalam perkembangan kognitif manusia. Data penelitian diperoleh dari dokumen-dokumen seperti skripsi sebagai data primer. Analisis data menggunakan metode analisis wacana untuk mengetahui pengaruh film sebagai media alternatif dalam proses pembelajaran. Ide-ide dalam artikel ini dijelaskan secara deskriptif, berdasarkan studi yang telah dilakukan, melihat hubungan antara film dan proses pembelajaran.Kata kunci: Film, Pendidikan, Sosiologi Pendidikan
Penggunaan Sosial Media Twitter dalam Komunikasi Organisasi (Studi Kasus Pemerintah Provinsi Dki Jakarta Dalam Penanganan Covid-19) Syailendra Reza Irwansyah Rezeki
JOURNAL OF ISLAMIC AND LAW STUDIES Vol 4, No 2 (2020)
Publisher : Fakultas Syariah UIN Antasari

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1826.415 KB) | DOI: 10.18592/jils.v4i2.3804

Abstract

ABSTRAKTulisan ini mengulas mengenaipenggunaansosial media khususnya twitter dalam konteks komunikasi organisasi Pemerintah Provinsi DKI Jakarta dalam hal ini Gubernur Anies Bawes dan dalam penangan Covid-19. Metode Penelitian dalam penelitian ini menggunakan pendekatan kualitatif dreskriftif, dengan menggunakan desain penelitian yang spesifik pada studi kasus. Penggunaan media sosial twitter untuk menginformasikan kegiatan dan hal – hal yang berkaitan dengan penanganan Covid-19 dan kinerja Pemerintah Provinsi DKI Jakarta. Hal ini bertujua nmendapatkan respon yang cepa tdari para warga Jakarta yang menggunakan platform media sosial.  Pendekatan kualitatif digunakan karena pada dasarnya tweetan yang ada di media sosial twitter merupakan salah satu bentuk dari dokumen yang dapat dianalisa dengan analisis tekstual. Pemanfaatan twitter yang dilakukan oleh Pemerintah Provinsi DKI Jakarta dalam hal ini Gubernur yang dibantu jajarannya dalam mencegah dan menangani Covid-19 sudah dilakukan dengan baik, dengan tidak mengabaikan manfaat dari media sosial bagi organisasi besar pemerintahan dan fungsi dari esensi komunikasi. Keberhasilan yang dilakukan oleh Gubernur DKI Jakarta melalui akun twitter @DKIJakarta dapat dilihat melalui umpan balik (feedback) yang diberikan masyarakatnya melalui kritik, saran dan informasi pengaduan dari masyarakat.Kata kunci: Sosial Media, Twitter, KomunikasiOrganisasi,Penanganan Covid-19  ABSTRACTThis paper explores the use of social media, especially Twitter in the context of the communication of the DKI Jakarta Provincial Government in this case Governor Anies Bawesdan in the handling of Covid-19. The research method in this research uses a descriptive qualitative approach, using a specific research design on a case study.The use of social media twitter to inform activities and matters relating to the handling of Covid-19 and the performance of the Provincial Government of DKI Jakarta. it aims to get a quick response from Jakarta residents who use social media platforms. The qualitative approach is used because basically tweetan on Twitter social media is a form of document that can be analyzed by textual analysis. The use of Twitter by the Provincial Government of DKI Jakarta in this case the Governor who assisted his staff in preventing and handling Covid-19 has been done well, by not ignoring the benefits of social media for large government organizations and functions of the essence of communication. The success made by the Governor DKI of Jakarta through the Twitter account @DKI Jakarta can be seen through the feedback provided by the community through criticism, suggestions and information complaints from the public.Keywords: Social Media, Twitter, Organizational Communication, Covid-19 Handling
Short Videos & Social Media Algorithms: Effective Communication in Tourism Marketing Dewi Yanti; Agus Dedi Subagja; Siti Nurhayati; Syailendra Reza Irwansyah Rezeki; Christine Herawati Limbong; Rahmad Solling Hamid
International Journal of Artificial Intelligence Research Vol 6, No 1.2 (2022)
Publisher : International Journal of Artificial Intelligence Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29099/ijair.v6i1.2.585

Abstract

More and more users and business owners are gravitating toward short films. Short videos are now more engaging and entertaining due to more interactive engagements and the development of artificial intelligence technology like facial recognition. Short video marketing communications emerged due to the rapid growth of short videos. Social media usage is one kind of short video marketing communication. Short videos can now be uploaded to social media platforms for communication. TikTok is one of those social media sites. To sell its app, TikTok uses short movies that, thanks to an algorithm, quickly become viral hits. This study aims to identify Social Media Algorithms and Short Videos as Effective Communication Media in Tourism Marketing. Descriptive techniques are used in this study's qualitative methodology. The findings of the study demonstrate how social platforms like TikTok, which use algorithms based on user preferences and short films uploaded to social media, have changed how prospective tourists learn about places to visit the use of brief videos through social media platforms as marketing communications influences tourists' perceptions of destination image and tourist intentions, with interactive marketing playing a more significant role. This study investigates empirically the influence of usage on perceptions of destination image and tourism intentions. Regarding the effect of visitor intention, the influence of tourist attractions and accommodations is greater than that of short video marketing on image perception.
Analysis of The Influence of Brand Image and Negative Electronic Word of Mouth on Repurchase Intention of Ice Cream Aice Consumers Syailendra Reza Irwansyah Rezeki; Fani Sartika; Tengku Kespandiar; Ita Nurcholifah; Wenny Desty Febrian
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 9 No. 5 (2023): Oktober 2023
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v9i5.1538

Abstract

The development of the internet in Indonesia is becoming increasingly widespread. One of the ice cream companies in Indonesia is experiencing negative electronic word of mouth due to internet developments. This study uses brand image as an intervention to examine the impact of unfavorable electronic word of mouth on repurchase intention. Purposive sampling was used to select 100 respondents and distribute questionnaires to them. Path analysis is the data analysis technique employed. The study's findings indicate that negative online reviews have little bearing on a brand's reputation. Negative online reviews affect consumers' intentions to make new purchases. Repurchase intent is influenced by brand perception. Repurchase intentions are impacted by negative brand perception and electronic word of mouth. By using brand image as an intermediary variable, negative electronic word of mouth has no impact on consumers' intentions to make another purchase.
Analysis of the Influence of Digital Information Quality, Technology Performance Expectancy, Technology Effort Expectancy, Price Value and Social Influence on Intention to Use Coffee Shop Mobile Application Syailendra Reza Irwansyah Rezeki; Donny Dharmawan; Lalang Saksono; Silvia Ekasari; Abdurohim
Jurnal Informasi dan Teknologi 2023, Vol. 5, No. 4
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jidt.v5i4.434

Abstract

The Purpose Of This Study Is To Examine How Factors Such As Pricing Value, Habit, Social Influence, Performance Expectancy, Information Quality, And Facilitating Conditions Affect Users' Ongoing Intention To Use Mobile Apps. Researchers Employed A Single Cross-Sectional Design For Data Gathering In This Study, Utilizing A Conclusive Descriptive Research Approach. Mobile Application Users Made Up The Study's Population. Thus, Judgmental Sampling Will Be The Type Of Sampling And Non-Probability Sampling Will Be The Technique Employed. In This Study, 100 Respondents Made Up The Sample. Multiple Linear Regression Analyses Are Used In This Research To Examine Hypotheses. The Continual Intention To Utilize Is Unaffected By The Information Quality Variable. Continuous Intention To Use Is Not Influenced By The Performance Expectation Variable. Continuous Intention To Use Is Not Influenced By The Effort Expectancy Variable. The Ongoing Intention To Use Is Unaffected By The Social Impact Variable. Continuous Intention To Use Is Influenced By The Facilitating Conditions Variable. The Ongoing Intention To Utilize Is Independent Of The Trust Variable. The Ongoing Intention To Use Is Influenced By The Price-Value Variable. The Continuous Intention To Use Is Influenced By The Habit Variable.