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Pemasaran Sosial menggunakan Media Sosial dalam Upaya Pencegahan Penularan Covid-19: Tinjauan Literatur Putri, Andhini Aurelia; Prayoga, Diansanto
MEDIA KESEHATAN MASYARAKAT INDONESIA Vol 20, No 2 (2021): MKMI
Publisher : Fakultas Kesehatan Masyarakat, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/mkmi.20.2.144-149

Abstract

Latar belakang: Jumlah kasus Covid-19 setiap harinya semakin meningkat tak terkecuali di Indonesia. Salah satu dampak yang disebabkan oleh pandemi Covid-19 yaitu masalah psikologis. Sebagian besar dari mereka melampiaskan ke media sosial sehingga media sosial dapat dijadikan sebagai alternative yang tepat untuk menyebarluaskan informasi terkait pencegahan penularan Covid-19. Masyarakat diharapkan mampu menerima dan menerapkan informasi yang telah disampaikan melalui media sosial. Artikel ini bertujuan utnuk menganalisis peran media sosial dalam upaya promosi kesehatan khususnya pencegahan penularan Covid-19.Metode: Metode yang digunakan dalam penulisan artikel ini yaitu literature review. Referensi didapatkan dari berbagai jurnal ilmiah, buku dan website resmi pemerintah yang berkaitan dengan topik penulisan artikel ini.Hasil: Sebanyak 59% dari total penduduk di Indonesia merupakan pengguna aktif media sosial. Karakteristik pengguna media sosial sebagian besar berjenis kelamin laki-laki. Sedangkan usia yang mendominasi yaitu kelompok usia dewasa awal. Media sosial yang paling digemari masyarakat adalah Youtube dan WhatsApp. Pemasaran sosial dapat dilakukan menggunakan media sosial dengan mempertimbangkan konten yang akan diunggah. Media sosial dapat dengan mudah menyebarkan informasi namun dapat menimbulkan infomasi yang berlebih. Pencegahan penularan Covid-19 dapat dilakukan secara cepat dan efektif menggunakan media sosial tanpa adanya tatap muka dengan masyarakat.Simpulan: Pemasaran sosial dapat dilakukan dengan mudah hanya dengan menggunakan media sosial. Media sosial yang paling efektif untuk digunakan sebagai media promosi kesehatan yaitu Youtube karena disukai dan mudah diterima oleh berbagai masyarakat di segala usia. Namun terdapat tantangan yang harus dihadapi sehingga membutuhkan strategi agar pesan dapat tersampaikan dengan baik. Pemerintah dan rumah sakit di Indonesia juga memanfaatkan media sosial untuk pencegahan penularan Covid-19. Konten yang diunggah antara lain himbauan untuk mematuhi protokol kesehatan.Kata kunci: pemasaran sosial; media sosial; promosi kesehatan; pencegahan Covid-19 ABSTRACTTitle: The Role of Social Media Marketing in Efforts to Prevent Covid-19 Transmission: A Literature ReviewBackground: The number of Covid-19 cases is increasing every day, including in Indonesia. One of the impacts caused by the Covid-19 pandemic is a psychological problem. Most of them take it out on social media so that social media can be used as an appropriate alternative to disseminate information regarding the prevention of Covid-19 transmission. The community is expected to be able to receive and apply the information that has been conveyed through social media. This article aims to analyze the role of social media in health promotion efforts, especially the prevention of Covid-19 transmission.Method: The method used in writing this article is literature review. References are obtained from various scientific journals, books and official government websites related to the topic of writing this article.Result: As many as 59% of the total population in Indonesia are active users of social media. The characteristics of social media users are mostly male. While the age that dominates is the early adult age group. The most popular social media are Youtube and WhatsApp. Social marketing can be done using social media by considering the content to be uploaded. Social media can easily spread information but can lead to information overload. Prevention of Covid-19 transmission can be done quickly and effectively using social media without having to face the public.Conclusion: Social marketing can be done easily by just using social media. The most effective social media to be used as a health promotion media is Youtube because it is liked and easily accepted by various people of all ages. However, there are challenges that must be faced so that a strategy is needed so that the message can be conveyed properly. The government and hospitals in Indonesia also use social media to prevent the transmission of Covid-19. The uploaded content includes an appeal to comply with health protocols.Keywords: social marketing; social media; health promotion; Covid-19 prevention
Penggunaan Media Sosial selama Pandemi Covid-19 dalam Promosi Kesehatan di Rumah Sakit Kabupaten Tangerang Vionita, Luthfia; Prayoga, Diansanto
MEDIA KESEHATAN MASYARAKAT INDONESIA Vol 20, No 2 (2021): MKMI
Publisher : Fakultas Kesehatan Masyarakat, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/mkmi.20.2.126-133

Abstract

Latar belakang: Indonesia dan dunia saat ini sedang dilanda pandemi COVID-19 yang mana merupakan penyakit menular akut. Namun, dibalik pandemi COVID-19 komunikasi dan informasi berkembang sangat pesat yang membuat perubahan dalam kehidupan manusia dan berpengaruh pada intervensi kesehatan yang melibatkan masyarakat umum dalam meningkatkan derajat kesehatan dengan mempengaruhi perilaku masyarakat tersebut. Oleh karena itu, bagian dari promosi kesehatan dapat dimasukkan dalam pemasaran sosial. Penelitian ini bertujuan untuk mempelajari penggunaan media sosial selama pandemi COVID-19 dalam promosi kesehatan di Rumah Sakit Kabupaten Tangerang.Metode: Penelitian ini menggunakan metode deksriptif kuantitatif dengan sampel yaitu seluruh rumah sakit yang berada di Kabupaten Tangerang yaitu dengan jumlah 20 rumah sakit. Data penelitian merupakan data sekunder yang diperoleh dari hasil pencarian menggunakan bantuan internet/search engine pada tiap media sosial (Website, E-mail, Facebook, Twitter, Instagram, Tiktok, dan Spotify).Hasil: Hasil dari penelitian ini menunjukkan bahwa tipe rumah sakit di kabupaten Tangerang sebagian besar yaitu tipe C dengan persentase sebesar 80% (16 rumah sakit). Penggunaan media sosial sebagai fasilitas dalam promosi kesehatan di rumah sakit yang tersebar di kabupaten Tangerang paling banyak menggunakan Website, Intagram, E-mail, serta Fanspage Facebook. RS St. Carolus Summarecon Serpong memiliki postingan terbanyak di media sosial Instagram dan postingan tersebut terkait dengan promosi kesehatan selama pandemi COVID-19. Adanya strategi promosi kesehatan dengan giveaway membuat media Instgram RS Mitra Keluarga Gading Serpong memiliki jumlah like postingan sebanyak 16.884 dan 1.890 comment.Simpulan: Selama pandemi COVID-19 penggunaan platform media sosial dapat berpotensi dalam promosi kesehatan dimana Website dan Instagram merupakan media sosial yang paling banyak digunakan oleh rumah sakit yang berada di Kabupaten Tangerang dimana 16 pengguna Website dan 14 pengguna Instagram dengan 80% (16 rumah sakit) bertipe C. Strategi promosi kesehatan dengan giveaway dapat menarik minat masyarakat serta konten yang menarik dapat meningkatkan jumlah likes, comments, shares, dan views.Kata kunci: media sosial; promosi kesehatan; pandemi COVID-19 ABSTRACTTitle: Social Media Used For Health Promotion When COVID-19 Pandemic At The Tangerang District HostpitalBackground: Indonesia and the world are currently being hit by the COVID-19 pandemic, which is an infectious disease. However, the COVID-19 communication and information pandemic is developing very rapidly which makes changes in human life and affects health interventions that involve the general public in increasing health status by influencing the behavior of these people. Therefore, part of the promotion can be included in social marketing. This study aims to study the use of social media during the COVID-19 pandemic in health promotion at Tangerang District Hospital.Method: This study used a quantitative descriptive method with a sample of all hospitals in Tangerang Regency, with a total of 20 hospitals. Research data is secondary data obtained from search results using the help of internet / search engines on each social media (website, e-mail, Facebook, Twitter, Instagram, TikTok, and spotify).Result: The results of this study indicate that the type of hospital in Tangerang district is mostly type C with a percentage of 80% (16 hospitals). The use of social media as a facility in health promotion in hospitals in Tangerang district mostly uses Website, Intagram, E-mail, and Facebook Fanspage. RS St. Carolus Summarecon Serpong has the most posts on social media Instagram and these posts are related to health promotion during the COVID-19 pandemic. With a health promotion strategy with a giveaway, the Mitra Keluarga Gading Serpong Hospital Media Instgram has 16,884 likes and 1890 comments.Conclusion: During the COVID-19 pandemic the use of social media platforms has the potential for health promotion where Website and Instagram are the most widely used social media by hospitals in Tangerang Regency where 16 Website users and 14 Instagram users with 80% (16 hospitals) are type C Health promotion strategy with giveaway can attract public interest and interesting content can increase the number of likes, comments, shares, and views.Keywords: social media; health promotion; COVID-19 pandemic
Healthy People Mall Development: Promotive and Preventive Service of Public Health Center during the Covid-19 Pandemic Prayoga, Diansanto; Fatah, Mohammad Zainal; Lailiyah, Syifa’ul; Sari, Jayanti Dian Eka; Rahayu, Ajeng Febrianti
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 4 (2021): Budapest International Research and Critics Institute November
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i4.3248

Abstract

Healthy People Mall (Mall Orang Sehat/MOS) is a health service facility at the Public Health Center and its network that provides promotive and preventive service with the purpose of a healthy community. The COVID-19 pandemic has some impacts on all sectors of life, including the implementation of the MOS program. This study aimed to develop the Healthy People Mall as a promotive and preventive service of the Public Health Center during the COVID-19 pandemic in Banyuwangi Regency. This was an observational study with a survey approach conducted in the Public Health Center working areas. The number of samples obtained in this study were 389 consisting of adult communities who utilized the Public Health Center. The result of the study showed that the community learned about the MOS program through banners. The majority of the services that were utilized by the community was health promotion. The COVID-19 has an impact on the accessibility of MOS which can be seen from the drastic decline in the number of visits. Another impact of the COVID-19 pandemic was the increasing frequency of accessing the internet by the respondents. MOS development is necessary to be carried out that it can still provide safe and comfortable service, and do not harm each other.
Revitalisasi Kader Sebagai Motivator Kesehatan Pra-Kehamilan Melalui Inovasi Media Komunikasi Nabila Khusna Amalia; Ayik Mirayanti Mandagi; Ira Nurmala; Rachmat Hargono; Desak Made Sintha Kurnia Dewi; Jayanti Dian Eka Sari; Syifa’ul Lailiyah; Diansanto Prayoga; Susy Katikana Sebayang; Septa Indra Puspikawati; Mohammad Zainal Fatah
Preventia : The Indonesian Journal of Public Health Vol 6, No 2 (2021)
Publisher : Universitas Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17977/um044v6i2p123-131

Abstract

Maternal Mortality Rate and Infant Mortality Rate is still far from the target of SDGs 2030 is an indicator depicting low society prosperity in Indonesia. One of the factors were due to Women of Fertile Age at risk of Chronic Energy Deficiency at age 15 until 19 years. This situation is exacerbated by the high age of marriage less than 20 years which certainly interfere with reproductive health. Nutrition motivationer program in Banyuwangi isn’t optimal yet because it does not cover health aspect pre pregnancy and cadre isn’t functioning as health motivationer. Therefore, it is necessary to empower the cadres to optimize the health service. The aimed to increase cadre knowledge about pregnancy and reproductive health as well as to improve cadre communication skill as health motivationer. The conducted in Segobang Village, District of Licin, Banyuwangi on September 2016. The target was Segobang Village cadres who are active in Posyandu. Then result was more than 67 percent knowledge of cadres were good and 94 percent of cadre knowledge increases. Communication skills were demonstrated by the evaluation of Women of Fertile Age that comes during simulation, almost all cadres can deliver well and clearly so understood by the woman. It was be concluded that almost all cadre increased him knowledge according to pre-test and post-test questionnaires. Communication skills of the cadres showed good results.
Literatur review: Implementasi Marketing Mix 7P Terhadap Tingkat Kepuasan Pasien Di Rumah Sakit Desi Natalia Marpaung; Ernawaty - Ernawaty; Diansanto - Prayoga; Syifa’ul - Lailiyah
VISIKES: Jurnal Kesehatan Masyarakat Vol 20, No 1 (2021): VISIKES
Publisher : Dian Nuswantoro Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33633/visikes.v20i1.4331

Abstract

The marketing mix is a marketing strategy used by hospitals to maximize service delivery to patients. The purpose of  study was to analyze the effect of the 7P marketing mix (product, price, place, promotion, process, people, physical building) on patient satisfaction in the hospital. The method of writing literature review begins with selecting topics, determining keywords to find journal references. The databases used include Google Scholar, Elsevier, Portal Garuda, Shinta. Reference searches are limited from 2016 to 2020. The keywords used are "Marketing mix, 7p Marketing mix, Hospital, Patient Satisfaction". This study sought a reference list of studies, which included 85 studies taken from the search. A total of 25 articles in cleaning and there are 7 articles included in the discussion. Selection of journals selected based on inclusion criteria. The inclusion criteria in this research  is an analysis of the effect of 7P Marketing Mix on Patient Satisfaction  in the Hospital. Of the 7 studies reviewed, one study explained that the 7P marketing mix had a significant effect on patient satisfaction as evidenced by statistical tests with p value = 0.00 <? = 0.05. Through 7P marketing optimization in the hospital, it will have a positive impact on increasing patient satisfaction  Keywords :  Hospital, Marketing Mix, Marketing Mix 7P, Patient Satisfaction
ANALISIS PENGEMBANGAN SIMPUS “SI JEMPOL SEHAT SI JEMPOL WANGI” DI KABUPATEN BANYUWANGI Syifa'ul Lailiyah; Diansanto Prayoga; Setya Haksama; Ayik Mirayanti Mandagi
Jurnal Ilmu Kesehatan Masyarakat Vol 12 No 1 (2016)
Publisher : Fakultas Kesehatan Masyarakat, Universitas Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Pendahuluan: Sistem informasi puskesmas adalah suatu tatanan yang menyediakaninformasi untuk membantu proses pengambilan keputusan dalam melaksanakanmanajemen Puskesmas dalam mencapai sasaran kegiatannya. Data dan informasikesehatan sangat berguna sebagai masukan dalam proses pengambilan keputusan danmeningkatkan manajemen program pembangunan kesehatan. Petugas puskesmas harusmelakukan double data entry pada SIMPUS “Si Jempol Sehat Si Jempol Wangi” dan P-Carebaik data pendaftaran maupun pelayanan. Hal tersebut menambah waktu pekerjaanpetugas dan waktu tunggu pasien menjadi lebih lama.Tujuan Penelitian: Penelitian bertujuan menganalisis pengembangan SIMPUS “Si JempolSehat Si Jempol Wangi” di Kabupaten Banyuwangi.Metode Penelitian: Jenis penelitian ini adalah penelitian kualitatif, dilaksanakan diBagian Penyusunan Program (Sungram) Dinas Kesehatan Kabupaten Banyuwangi,Puskesmas Mojopanggung, dan BPJS Kesehatan Banyuwangi. Data primer didapatkan dari wawancara dan observasi, sedangkan data sekunder didapatkan dari studi dokumen.Pengolahan dan analisis data secara deskriptif.Hasil Penelitian: Rekomendasi pengembangan SIMPUS di Kabupaten Banyuwangi yaitudesain logis yang telah dinormalisasi perlu dilanjutkan pada tahap desain fisik, perlunyapenggunaan e-ktp reader untuk mempercepat entry data sehingga mengurangi antrianwaktu tunggu pendaftaran pasien; mempercepat proses bridging system P-Care dengan SiJempol Sehat Si Jempol Wangi; dibutuhkan koordinasi Sub Bagian Penyusunan Programdengan Bidang Pencegahan dan Pemberantasan Penyakit, Bidang Pelayanan Kesehatandan Farmasi, dan Bidang Kesehatan Keluarga untuk menentukan kelompok umur masingmasing penyakit; dan menambahkan aplikasi GIS pada SIMPUS untuk pemantauan wilayah setempat. Kata Kunci : SIMPUS, Si Jempol Sehat Si Jempol Wangi, analisis
ANALISIS KEPUASAN KARYAWAN DAN AKREDITASI RUMAH SAKIT UMUM DAERAH BLAMBANGAN KABUPATEN BANYUWANGI Diansanto Prayoga; Syifaul Lailiyah; Jayanti Dian Eka Sari
Jurnal Riset Akuntansi Dan Bisnis Airlangga Vol 2, No 2 (2017): Jurnal Riset Akuntansi dan Bisnis Airlangga
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1296.766 KB) | DOI: 10.31093/jraba.v2i2.45

Abstract

Health services conducted by hospitals must prioritize quality and satisfaction for consumers. Internal hospital customers are hospital works that have a major role in providing services to consumers. Analysis Methods This study uses Quantitative Descriptive Analysis method. For a large sample of staff employees taken 20% of all employees (589 people) at Blambangan Regional General Hospital Banyuwangi regency of 125 people by systematic random sampling. The results of this study indicate that the level of satisfaction of employee employee karywan for 68.95 included in the category of satisfaction. Hospital employee satisfaction value is the highest indicator of job satisfaction that is mentally challenging with the value of employee satisfaction of 71.72, while the lowest hospital employee satisfaction value is a reasonable indicator of Rewards satisfaction with employee satisfaction score of 64.23. Accreditation of Blambangan Public Hospital of Banyuwangi Regency earned the title of Plenary.This study reviews materials for the management of the hospital to make improvements in the role of hospital employees to perform services to the community and management evaluation in improving the performance of employees in the organization. Keyword : Job Satisfaction, Accreditation, Quality of Hospital
ANALISIS KINERJA UNIT RAWAT INAP RUMAH SAKIT X BERDASARKAN KRITERIA MALCOLM BALDRIGE Setya Haksama; M. Farid Dimyati Lusno; Diansanto Prayoga; M. Rifqo Hafidzudin Farid; Syadza Syahrah Shedyta; Syahrania Naura Shedysni; Sri Wiwoho Mudjanarko
Jurnal SainHealth Vol 2, No 2 (2018): September 2018
Publisher : Faculty of Health Sciences Universitas Maarif Hasyim Latif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51804/jsh.v2i2.257.12-20

Abstract

Pengukuran kinerja di rumah sakit saat ini merupakan hal yang sangat penting dan perlu dilakukan terutama dalam kondisi persaingan pelayanan kesehatan di rumah sakit sangat ketat terutama terkait dengan kinerja pelayanan, sehingga tujuan penelitian ini adalah mengukur kinerja pelayanannya dengan baik dan seksama. Salah satu metode yang digunakan adalah pengukuran intsrumen kinerja berdasarkan MalcolmBaldrige Performance Criteria. Penelitian ini merupakan observasional analitik dengan disaincrosssectional yang bertujuan untuk melihat hubungan antar variabel. Jumlah responden 50 orang pegawai terdiri dari perawat, bidan, asisten perawat, dan asisten bidan di unit rawat inap Rumah Sakit X. Analisis data dari variabel penelitian dilakukan dengan penghitungan nilai dari kriteria kinerja Malcolm Baldrige. Hasil penelitian ini menunjukkan bahwa kinerja Rumah Sakit X berdasarkan profil organisasi memiliki skor 74,50; kepemimpinan 86,75 (72,29%); perencanaan strategis 66,50 (78,24%), fokus pelanggan 63,45 (74,62%); pengukuran, analisis, dan manajemen pengetahuan 66,83 (74,25%), fokus operasi 64,28 (75,62%), dan skor hasil 348,65 dari 5 hasil yang memiliki 77,48%, dan kriteria sangat baik. Kinerja Rumah Sakit X termasuk dalam kategori sangat baik pada kriteria perencanan strategis, focus sumber daya manusia, focus operasional, dan kriteria hasil; dan pada kriteria kepemimpinan, focus pelanggan, dan pengukuran analisis dan manajemen pengetahuan berada pada kategori baik dengan nilai keseluruhan adalah 762.35 yang berada pada kategori sangat baik. Rekomendasinya adalah Rumah Sakit X tetap perlu fokus meningkatkan dan mempertahankan kinerjanya dengan senantiasa melakukan monitoring dan pengawasan pada kriteria dengan nilai sangat baik, dan perlu diukur secara terus menerus untuk melihat trend pelayanannya.
STUDENT-COMMUNITY PARTNERSHIP IN IMPROVING HEALTH LITERACY TOWARD NATIONAL HEALTH INSURANCE Nuzulul Kusuma Putri; Diansanto Prayoga; Syifaul Lailiyah; Ernawaty Ernawaty
Darmabakti Cendekia: Journal of Community Service and Engagements Vol. 2 No. 2 (2020): DECEMBER 2020
Publisher : Faculty of Vocational Studies, Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (514.568 KB) | DOI: 10.20473/dc.V2.I2.2020.70-75

Abstract

Background: As of December 2018, BPJS Kesehatan has received application from 4,909 people to be registered as non-contribution assistance beneficiary (PBPU) through Gandrung JKN. Number of people to be registered to BPJS as non-contribution assistance beneficiary (PBPU) tends to fluctuate every month and tends to be stagnant in several districts, including in Licin Subdistrict. Most of people in Licin Subdistrict also not familiar with Gandrung JKN program. Objective: This student-community partnership is carried out to minimize the gap in community knowledge about what JKN is and the procedure to be registered in JKN scheme.  Method: The role of students in the effort to introduce and register the community in JKN was designed by bringing the community closer to the Banyuwangi Gandrung Program. This community service consists of three stages, including activities in provisioning the students and health cadres about JKN and Gandrung JKN, direct socialization by students in the Licin subdistrict community, and efforts to provide closer access of community to BPJS Kesehatan.  Results: The debriefing in the first stage was given directly by the Banyuwangi Branch BPJS Kesehatan to increase students' knowledge of JKN. Students then successfully carried out direct socialization to the Licin subdistrict community. Three villages were successfully accompanied and performed a high level of participation in the socialization session. Community service has also succeeded in bringing people closer to BPJS Kesehatan. Conclusion: The information conveyed in this activity was well received by the community because it was tailor-made according to the information needed by each family. Student assistance sharpens students' ability to communicate and understand JKN. Although the assistance succeeded in increasing the community's knowledge, in the short term it did not significantly increase the desire to register to become a JKN participant.
CAPACITY BUILDING PERAN SERTA MASYARAKAT DALAM PENANGGULANGAN BENCANA DI DAERAH WISATA KABUPATEN BANYUWANGI DALAM RANGKA MENDUKUNG DESA/ KELURAHAN TANGGUH BENCANA (DESTANA) TAHUN 2017 Setya Haksama; Diansanto Prayoga; Syifa’ul Lailiyah; Jayanti Dian Eka Sari
Jurnal Layanan Masyarakat (Journal of Public Services) Vol. 2 No. 2 (2018): Jurnal Layanan Masyarakat
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2206.119 KB) | DOI: 10.20473/jlm.v2i2.2018.72-77

Abstract

Banyuwangi district was hit by a tsunami in 1994 with a height of 13.9 m due to the 7.2 SR earthquake at a depth of 33 km. Banyuwangi district included high grade class with national rank 163 based on Indonesia Disaster Prone Index 2011. Besides the development of tourism in Banyuwangi district, it was also worth noting also the Index of Disaster Prone. Community participation was needed to support District/Sub-district/ Village of Disaster Resilience. The purpose of this activity was to provide education and demonstrate about community participation in disaster management in tourist area of Banyuwangi District to support Disaster Resilience Village (DESTANA). Methods was training activities. The participants of this training consisted of village from Licin, Kalipuro and Wongsorejo sub-districts; and tour guides (Tour Guide) from Travel Agency (Tourism Travel Agency). The activity was held at Banyuwangi District Public Service Training Center. Data were collected through pretest, post test and observation. Data were analyzed descriptively. The training was divided into two stages, namely the stage of material exposure and simulation. The speakers came from Airlangga University, Culture and Tourism Office of Banyuwangi District, Natural Resource ConservationCenter (KSDA) and Regional Disaster Management Agency (BPBD) of Banyuwangi District. The success rate of community service activities was the achievement of the first objective “Providing education about community participation in disaster management in Banyuwangi District to support DESTANA” by 90% and second goal “Demonstrate about community participation in disaster management in Banyuwangi District tourism area for supporting DESTANA “by 107%. Community service activities were able to improve the knowledge and skills of the community in the tourist area about the participation of the community in disastermanagement in the tourist area of Banyuwangi District to support DESTANA.AbstrakKabupaten Banyuwangi diterjang tsunami pada tahun 1994 dengan ketinggian 13,9 m akibat gempa 7,2 SR pada kedalaman 33 km. Kabupaten Banyuwangi termasuk kelas rawan tinggi dengan peringkat 163 Nasional berdasarkan Indeks rawan bencana Indonesia 2011. Disamping berkembangnya pariwisata di Kabupaten Banyuwangi, perlu diperhatikan juga Indeks Rawan Bencana tersebut. Peran serta masyarakat dibutuhkan untuk mendukung Kabupaten/Kecamatan/Desa Tangguh Bencana. Tujuan kegiatan ini adalah Memberikan edukasi dan mendemonstrasikan tentang peran serta masyarakat dalam penanggulangan bencana di daerah wisata Kabupaten Banyuwangi untuk mendukung Desa/ Kelurahan Tangguh Bencana (DESTANA). Metode kegiatan melalui pelatihan. Peserta pelatihan ini terdiri dari perangkat Desa/Kelurahan dari Kecamatan Licin, Kalipuro, dan Wongsorejo; dan pemandu wisata (Tour Guide) dari Agen Perjalanan Wisata (Tourism Travel Agency). Kegiatan dilaksanakan di Balai Diklat PNS Licin Kabupaten Banyuwangi. Data dikumpulkan melalui pretest, post test dan observasi. Data dianalisis secara deskriptif. Pelatihan ini dibagi menjadi dua tahap yaitu tahap paparan materi dan simulasi. Narasumber berasal dari Universitas Airlangga, Dinas Kebudayaan dan Pariwisata Kabupaten Banyuwangi, Balai Besar Konservasi Sumber Daya Alam (KSDA) dan Badan Penanggulangan Bencana Daerah (BPBD) Kabupaten Banyuwangi. Tingkat keberhasilan kegiatan pengabdian kepada masyarakat yaitu tercapainya tujuan pertama “Memberikan edukasi tentang peran serta masyarakat dalam penanggulangan bencana di daerah wisata Kabupaten Banyuwangi untuk mendukung DESTANA” sebesar 90% dan tujuan kedua “Mendemonstrasikan tentang peran serta masyarakat dalam penanggulangan bencana di daerah wisata Kabupaten Banyuwangi untuk mendukung DESTANA” sebesar 107%. Kegiatan pengabdian kepada masyarakat ini mampu meningkatkan pengetahuan dan keterampilan masyarakat di daerah wisata tentang peran serta masyarakat dalam penanggulangan bencana di daerah wisata Kabupaten Banyuwangi untuk mendukung DESTANA.
Co-Authors Ahmad Rido'i Yuda Prayogi Aisyah Dewi Muthi’ah Ajeng Febrianti Rahayu Ajeng Febrianti Rahayu Arini Khoirunnisa Astutik, Erni Athiya Adibatul Wasi Ayik Mirayanti Mandagi Budi Sulistiyo Nugroho Desi Natalia Marpaung Dewi, Desak Made Sintha Kurnia Dhamanti, Inge Dita Aulia Rahma Dyanasari Dyanasari Elida Zairina Erlin Qur'atul Aini Fatah, Mohammad Zainal I Gusti Bagus Wiksuana Ira Nurmala Jayanti Dian Eka Sari, Jayanti Dian Juliana, Juliana Khilma Rintan Khurya Kok Shiong Pong Lailiyah, Syifa’ul Luthfia Vionita M. Rifqo Hafidzudin Farid Misrofingah Misrofingah Mochamad Gerry Dika Mahendra Mohammad Zainal Fatah Mohammad Zainal Fatah Muhammad Farid Dimjati Lusno Muhammad Nashrullah Nabila Khusna Amalia Nanda Laula Lailatul Fauziyah Nila Alfiani Nuzulul Kusuma Putri Oktaretha Veleneka Binendra Putri, Andhini Aurelia Rachmat Hargono Rahayu, Ajeng Febrianti Rina Pratiwi Pudja I. A Rizki Putri Hariyani Rudianto Rudianto Saipul Al Sukri Salsabila Nidya Oktavia Septa Indra Puspikawati Septa Indra Puspikawati Setya Haksama Shella Putri Ferari Shinta Feby Ningtiyas Siti Nuraini Siti Rahayu Nadhiroh Sri Sugiarti Sri Wiwoho Mudjanarko, Sri Wiwoho Susy Katikana Sebayang Syadza Syahrah Shedyta Syahrania Naura Shedysni Syifa'ul Lailiyah Syifa'ul Lailiyah Syifaul Lailiyah Syifa’ul - Lailiyah Syifa’ul Lailiyah Syifa’ul Lailiyah Syifa’ul Lailiyah Syifa’ul Lailiyah Syifa’ul Lailiyah Trisna Nurya Majid Vidia Nuria Rahman Vionita, Luthfia Wadi’ah Hasna Nurramadhani Widodo, Muhammad Rizky Wulan Syarani Asdam Zahiroh Amani