LINIMASA: JURNAL ILMU KOMUNIKASI
LINIMASA merupakan jurnal yang diiniasi oleh Program Studi Ilmu Komunikasi FISIP Universitas Pasundan. Terbit dua kali dalam setahun, pada bulan Januari dan bulan Juli. Gagasan jurnal LINIMASA hadir atas fenomena perkembangan ilmu komunikasi yang begitu pesat dan dinamis mengikuti perkembangan jaman. Dilihat dari definisinya, LINIMASA menggambarkan garis waktu atau suatu peristiwa penting dalam subjek tertentu yang ditampilkan dalam urutan kronologis. Jurnal LINIMASA mengakomodir berbagai hasil pemikiran/penelitian komunikasi mulai dari masyarakat bermedia konvensional hingga masyarakat bermedia kontemporer seperti saat ini.
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<![CDATA[PENGARUH KOMUNIKASI INTERPERSONAL ORANG TUA DAN ANAK TERHADAP PRESTASI BELAJAR ANAK SELAMA MASA SCHOOL FROM HOME (SFH) PANDEMI COVID 19 ]]>
<![CDATA[Yulia Segarwati]]>;
<![CDATA[Rasman Sonjaya]]>;
<![CDATA[Almadina Rakhmaniar]]>
<![CDATA[ Linimasa : Jurnal Ilmu Komunikasi Vol. 5 No. 2 (2022): Juli 2022 ]]>
Publisher : <![CDATA[Ilmu Komunikasi, FISIP Universitas Pasundan ]]>
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DOI: 10.23969/linimasa.v5i2.5366
<![CDATA[ABSTRACT This research was motivated by the emergence of anxiety from parents regarding their children's learning achievements, in connection with the necessity to study at home or referred to as School From Home (SFH) due to the covid-19 pandemic. This practically makes school activities must be carried out at home. Education is one of the sectors affected, problems that arise include children who are used to attending lessons at school, as well as socializing with friends and the school environment, now suddenly have to change and change by doing all activities at home with their parents. So far, SFH activities have not been considered effective, considering that there is no mature readiness for parents and children to interact in learning activities like in schools in general, so that learning does not run optimally. The purpose of this study was to obtain data and analyze how much influence parental interpersonal communication has on children's learning achievement during the School From Home (SFH) period of the covid-19 pandemic. The research method used is survey research, with the aim of looking at the effect of the independent variable (variable x) on the dependent variable (variable y), namely parental interpersonal communication on children's learning achievement. Data analysis uses a quantitative approach, through path analysis testing. The results showed that there was a significant influence of Parent and Child Interpersonal Communication on Children's Learning Achievement during the School From Home (SFH) Period of the Covid-19 Pandemic.]]>
<![CDATA[EFEKTIVITAS YOUTUBE SEBAGAI MEDIA PROMOSI PROGRAM STUDI ILMU KOMUNIKASI FISIP UNPAS ]]>
<![CDATA[Muhammad Fazri Candra]]>
<![CDATA[ Linimasa : Jurnal Ilmu Komunikasi Vol. 5 No. 2 (2022): Juli 2022 ]]>
Publisher : <![CDATA[Ilmu Komunikasi, FISIP Universitas Pasundan ]]>
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DOI: 10.23969/linimasa.v5i2.5683
<![CDATA[This study aims to find out how effective YouTube is as a promotional media in the Pasundan University and the general public in improving the Pasundan University brand image. This study uses qualitative research methods in descriptive form. The problem in this study is how effective the YouTube PR media can be a campus promotion tool and a means to improve the Pasundan University brand image. The results of this study indicate that the youtube promotional media can easily attract public interest to seek information on the public relations youtube channel, thereby indirectly making many people who know about Pasundan University and the brand image of Pasundan University also increase. There are several obstacles experienced by the Public Relations of the University of Pasundan in building the YouTube channel of Public Relations from the beginning until now, starting from the internal campus which still does not know much about the Public Relations YouTube channel of the University of Pasundan to the limited ideas for creating content on the YouTube Public Relations of the University of Pasundan.]]>
<![CDATA[PERANCANGAN KAMPANYE PSYCHOLOGICAL FIRST AID (PFA) SEBAGAI PENANGGULANGAN DISTRESS PADA REMAJA ]]>
<![CDATA[Fidya Naya Prianka]]>;
<![CDATA[Indira Anjani Laras]]>;
<![CDATA[Wulan Dari Sirait]]>
<![CDATA[ Linimasa : Jurnal Ilmu Komunikasi Vol. 5 No. 2 (2022): Juli 2022 ]]>
Publisher : <![CDATA[Ilmu Komunikasi, FISIP Universitas Pasundan ]]>
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DOI: 10.23969/linimasa.v5i2.5205
<![CDATA[The increasing number of adolescents with mental problems, especially distress in Indonesia, is something to be worried about. However, the community's active participation in taking the time to be good listeners for distress sufferers is still low because people do not understand how to do first aid for handling distress. In fact, untreated distress can be the beginning of prolonged depression which can even be a trigger for sufferers to commit suicide. People who are expected to actively become a companion for people with distress need to know about Psychological First Aid (PFA). Therefore, through the design of the PFA campaign, the expectation is that it will be able to increase public awareness of the importance of being motivated to help sufferers of distress, especially teenagers in overcoming their problems and also reduce their problems, and even eliminate the existence of negative stigma against sufferers of distress in the society. In designing this campaign, the AISAS model is used as it allows the audience to disseminate messages from the campaign through social media. The results of this design are in the form of a campaign logo, three series of posters, a display of Instagram and Facebook content, website display, and campaign merchandise.]]>
<![CDATA[PENINGKATAN KEPUASAN PESERTA TERHADAP LAYANAN INFORMASI BPJS KESEHATAN MELALUI MEDIA: APAKAH EFEKTIF? ]]>
<![CDATA[Nahdiana Nahdiana]]>;
<![CDATA[Alimuddin Unde]]>;
<![CDATA[Sudirman Nasir]]>;
<![CDATA[Yunus Amar]]>
<![CDATA[ Linimasa : Jurnal Ilmu Komunikasi Vol. 5 No. 2 (2022): Juli 2022 ]]>
Publisher : <![CDATA[Ilmu Komunikasi, FISIP Universitas Pasundan ]]>
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DOI: 10.23969/linimasa.v5i2.5192
<![CDATA[Abstract Public Understanding of the National Health Insurance Program (JKN) is still lacking due to the limitations of health information services from the government. This study aims to find out whether the use of media in disseminating JKN Program information effectively provides information service satisfaction to BPJS Kesehatan participants. The study used a quantitative design with survey explanation methods. The population in this study was a non-PBI Health BPJS participant (not a Contribution Assistance Recipient) with a PPU category (Wage Earner Worker) of 405 people. Data retrieval techniques through questionnaires given to respondents through a google form. The data is processed using smart PLS and analyzed with the SEM (Structural Equation Model) approach. The results showed that the media had a positive and significant effect on participants' satisfaction which can be seen from the value of t-statistical media to satisfaction of 3.13 > 1.96 or p-value value of 0.00 < 0.05 and track coefficient value of 0.148 which indicates that the media aspect affects the media satisfaction of participants. Based on the results of the study, it can be concluded that the use of effective media provides satisfaction to BPJS Kesehatan participants. The results of this study are expected to be used as a consideration for BPJS Kesehatan to use more fragmented media to disseminate information taking into account the condition/ability of the community. Keywords: BPJS Health, information services, JKN Program, media, participant satisfaction]]>
<![CDATA[PENGALAMAN KOMUNIKASI PEKERJA STARTUP PADA PRAKTIK HUSTLE CULTURE ]]>
<![CDATA[Galuh Aulia Ramadhanti]]>;
<![CDATA[Jasmin Jannatania]]>;
<![CDATA[Deffri Ihza Adiyanto]]>;
<![CDATA[Shinta Qayla Vashty]]>
<![CDATA[ Linimasa : Jurnal Ilmu Komunikasi Vol. 5 No. 2 (2022): Juli 2022 ]]>
Publisher : <![CDATA[Ilmu Komunikasi, FISIP Universitas Pasundan ]]>
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DOI: 10.23969/linimasa.v5i2.5728
<![CDATA[ABSTRACT As a start-up company, startups adhere to a flexible work system and have less stringent regulations, so that they are preferred by the younger generation. On the other hand, challenges and high work demands sometimes overwhelm workers and create a hustle culture. This study aims to understand how the phenomenon of hustle culture is interpreted by startup workers, as well as explore the communication experience for startup workers in the practice of hustle culture. This study uses a qualitative method with a phenomenological study approach. Two theories used as the basis in this research include the theory of symbolic interaction and the theory of cognitive dissonance. The data was obtained through interviews with 4 informants who are permanent employees of startup companies and also experience hustle culture. Based on the results of the study, it was found that startup workers interpret hustle culture as self-evident behavior, seeking feelings of satisfaction and pride, as well as a success factor. Hustle behavior is also influenced by the work environment and company targets. Meanwhile, the communication experiences experienced by startup work are feeling short of time, declining health conditions, and toxic productivity]]>
<![CDATA[GAYA KOMUNIKASI KEPEMIMPINAN PEREMPUAN: (Studi Kualitatif Deskriptif dr. Hj. Cellica Nurrchadiana Sebagai Bupati Kabupaten Karawang Dari Perspektif Ilmu Komunikasi) ]]>
<![CDATA[Nur Ratih Devi Affandi]]>;
<![CDATA[Yusuf Hartawan]]>;
<![CDATA[Laila Zainab Al Aqilah]]>
<![CDATA[ Linimasa : Jurnal Ilmu Komunikasi Vol. 5 No. 2 (2022): Juli 2022 ]]>
Publisher : <![CDATA[Ilmu Komunikasi, FISIP Universitas Pasundan ]]>
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DOI: 10.23969/linimasa.v5i2.5131
<![CDATA[ABSTRACT This study aims to determine the Communication Style of Women's Leadership conducted by dr. Hj. Cellica Nurrchadiana as the first female regent in Karawang district through the style of delivering messages either publicly or privately to members or the community which is considered quite successful, as evidenced by her re-election by a landslide in winning the 2020 pilkada as regent in the second period. The researcher found that the communication style of women's leadership carried out by Cellica nurrchadiana as the regent of Karawang was that the communication style of the Regent of Cellica was influenced by the situation at hand. The Regent of Cellica will use different communication styles when in Public, Private, Storytelling, Listening, Asking Questions, and Conflict situations that are conveyed to fellow officials, members or the public which are considered appropriate in accordance with the proportion of messages and interesting delivery methods so that they can well received by the communicant.]]>
<![CDATA[POLA KOMUNIKASI VISUAL BAHASA ARAB DI PONDOK PESANTREN MODERN DARUSSALAM GONTOR PONOROGO JAWA TIMUR ]]>
<![CDATA[Kiki Nurjaman]]>
<![CDATA[ Linimasa : Jurnal Ilmu Komunikasi Vol. 5 No. 2 (2022): Juli 2022 ]]>
Publisher : <![CDATA[Ilmu Komunikasi, FISIP Universitas Pasundan ]]>
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DOI: 10.23969/linimasa.v5i2.5738
<![CDATA[ABSTRACT Islamic boarding schools are currently an alternative choice in continuing education. Since the entry of the pesantren system into Indonesia, Islamic boarding schools in Indonesia have continued to develop. Thus giving rise to the paradigm of santri graduates having their own values, which depend on the advantages or characteristics of the pesantren education. One of them is Pondok Modern Darussalam Gontor Ponorogo, East Java, which is famous for the excellence of its students by communicating in Arabic. The cottage, which is known as Gontor, was founded in 1926, and has a different system from other Islamic boarding schools. Arabic and English are tools for social interaction in everyday life. The students who have just entered Gontor are no exception. For this reason, from this research, it is possible to understand self-concept, the meaning of symbolic objects, the meaning of symbolic actions, and shared meaning among the residents of the cottage, which are conveyed through visual communication.]]>
<![CDATA[REPRESENTASI TOXIC RELATIONSHIP PADA WEB SERIES LAYANGAN PUTUS ]]>
<![CDATA[Silma Mega Oktaviani]]>;
<![CDATA[Diana Amalia]]>
<![CDATA[ Linimasa : Jurnal Ilmu Komunikasi Vol. 5 No. 2 (2022): Juli 2022 ]]>
Publisher : <![CDATA[Ilmu Komunikasi, FISIP Universitas Pasundan ]]>
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DOI: 10.23969/linimasa.v5i2.5689
<![CDATA[ABSTRACT At the end of 2021, Layangan Putus web series based on the true story of a woman, went viral and was liked by many people. This series also received many awards. Layangan Putus tells the story of a harmonious household life that starts to fall apart with the emergence of a third person, the relationship eventually becomes a toxic relationship. The meaning contained in this series is in sync with the social reality of society nowadays, that makes many people like it. This study aims to determine the representation of toxic relationships in Layangan Putus web series by using descriptive qualitative methods based on Roland Barthes' semiotic theory by examining denotation, connotation and myth. The results of this study indicate that the meaning of denotation in Layangan Putus series is shown through gestures such as diverting eye contact, uncontrolled speech tone, stammering, swearing, yelling, to verbal expressions of love. The meaning of connotation in this study provides an understanding of human behavior that is classified as a toxic relationship, such as lying, verbally and physically violence, to infidelity. The myth in this study shows that a married couple's relationship that was initially fine does not always end happily.]]>
<![CDATA[PENGUATAN KOMUNIKASI KAUM PARIAH PADA RUANG PUBLIK DI KAMPUNG KOTA ]]>
<![CDATA[Melati Mediana Tobing]]>;
<![CDATA[Gedra Wansa]]>
<![CDATA[ Linimasa : Jurnal Ilmu Komunikasi Vol. 5 No. 2 (2022): Juli 2022 ]]>
Publisher : <![CDATA[Ilmu Komunikasi, FISIP Universitas Pasundan ]]>
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DOI: 10.23969/linimasa.v5i2.5770
<![CDATA[ABSTRACT The urban village grew as a residence for pariahs in various parts of Indonesia. Urbanization which attracts rural people to become new residents of the city, has made them a marginal group. Although they have a role in the business and economic processes of the city, these pariahs are hardly taken into account in the process of urban development. Until, when the city became increasingly crowded, the dwelling of the pariahs was considered a scourge for the new face of the city. The pariahs were also relocated to a space appropriate to the parvenue culture. Cultural conflicts in public spaces occur due to differences in habits and perceptions of the new space. Social interaction is hindered while face-to-face communication cannot be replaced by new media, thus weakening the pariahs and causing disharmony in urban society.]]>
<![CDATA[PERAN KOMUNIKASI KELUARGA DALAM MENUMBUHKAN MOTIVASI BERPRESTASI SISWA SELAMA MASA COVID-19 ]]>
<![CDATA[Alya Dwi Salsabila]]>;
<![CDATA[Yani Tri Wijayanti]]>;
<![CDATA[Latifa Zahra]]>
<![CDATA[ Linimasa : Jurnal Ilmu Komunikasi Vol. 5 No. 2 (2022): Juli 2022 ]]>
Publisher : <![CDATA[Ilmu Komunikasi, FISIP Universitas Pasundan ]]>
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DOI: 10.23969/linimasa.v5i2.5191
<![CDATA[ABSTRACT The COVID-19 pandemic is a disease outbreak that spreads very widely throughout the world, including Indonesia on March 2020. The pandemic has an impact on all areas of life, one of which is the education sector. The government has taken a policy to study from home, as an effort to reduce the impact of the spread and sufferers of Covid-19. Parents have an important role as long as students study at home. The teaching and learning process, which was previously face-to-face, has been changed to online. This online learning and teaching process has been running for more than a year, making many students feel bored, less productive and passive in terms of motivation to reach achievement. But this doesn’t apply to students at MAN Insan Cendekia Ogan Komering Ilir, South Sumatra Province, even though in the midst of the pandemic they still have a myriad of achievements. Family communication by parents to increase their children's motivation is one of the influential factors. This study aims to determine the magnitude of the influence of family communication on student achievement motivation in the midst of the COVID-19 pandemic.]]>
