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Sri Astuti
LTBI Universitas Negeri Medan
Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemistry Computer Science & IT Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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Journal : Jurnal Utilitas

 1 
Penerapan Green Office pada Kementrian Kesehatan Republik Indonesia Fitriani, Dian; Astuti, Sri
Utilitas Vol 2 No 1 (2016): Jurnal Utilitas
Publisher : Program Studi Pendidikan Ekonomi, Fakultas Keguruan dan Ilmu Pendidikan, Universitas Muhammadiyah Prof. DR. HAMKA

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Abstract

This qualitative research intended to acknowledge the application of “green office concept” at Housekeeping Department of Ministry of Health of Indonesia. The researcher captured the data from the research field factually. Data gathered from the responsible staffs purposively, data collection methods used were moderate participant observation, indepth interview, and document analysis. The data validated by technique triangulation and resource triangulation.The qualitative research resultshowed that (1) the staffs have moderate commitment for “green office”behavior. As showed by the paper saving, electricity saving, water saving, waste management, greening, cleanliness, and room’s air conditioning; (2) Eco – friendly office technology applied by using information technology system as electronic mail, electronic filling system and web based communication group.(3) The office physical building design suitable for naturally lighting design with lights’ placement grouping system, and also considers building green coefficient.(4) Vehicle cleaning and watering trees with condensed water were prohibited.(5) Office materials selected to minimize the use of papers and tissues. (6) Air conservation system applied by using centralized Air Conditioning System with average degree 24 – 25 celcius. (7) Airhumidity about 55% with no smoking rule. (8) Electric saving lights used by grouping system and also there was motion sensor lights at the bathroom; (9) flush the plant with Air Conditioning condensed water.
Analisis Bauran Promosi Dalam Peningkatan Jumlah Mahasiswa Baru Di FKIP UHAMKA Jakarta Astuti, Sri
Utilitas Vol 1 No 1 (2015): April
Publisher : Program Studi Pendidikan Ekonomi, Fakultas Keguruan dan Ilmu Pendidikan, Universitas Muhammadiyah Prof. DR. HAMKA

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Research aims to analyze the promotional mix to increase the number of new students in FKIP UHAMKA. Theresearch methodology used is by using descriptive qualitative method. Retrieving data from informants in the form of interviews, documentation and observation, and triangulation of data from existing findings. The results found in thestudy FKIP UHAMKA using promotional mix are advertising (advertising), sales promotion (sales promotion),publication (publication) and private sales (personal selling). And in this study found that the promotion mix of themost influential in increasing the number of students in FKIP UHAMKA The first is the sale of a private (personalselling), which both advertising (advertising) third sales promotion (sales promotion) and the last is the publication(publication) , Additionally in this study was found also in addition to the media campaign promotional mix abovethat information by word of mouth which is very influential in the increase in the number of new students in FKIPUHAMKA. AbstrakPenelitian bertujuan untuk menganalisis bauran promosi dalam meningkatkan jumlah mahasiswa baru di FKIPUHAMKA. Metodologi penelitian yang digunakan yaitu dengan menggunakan metode kualitatif deskriptif. Mengambil data dari informan berupa wawancara, dokumentasi dan observasi serta melakukan triangulasi data darihasil temuan yang ada. Hasil yang didapati dalam penelitian yakni FKIP UHAMKA menggunakan bauran promosiyaitu iklan (advertising), promosi penjualan (sales promotion), publikasi (publication) dan penjualan pribadi (personalselling). Dan dalam penelitian ini ditemukan bahwa bauran promosi yang paling berpengaruh dalam peningkatanjumlah mahasiswa di FKIP UHAMKA yang pertama adalah penjualan pribadi (personal selling), yang keduaperiklanan (advertising) yang ketiga promosi penjualan (sales promotion) dan yang terakhir adalah publikasi(publication). Selain itu dalam penelitian ini ditemukan juga media promosi selain bauran promosi diatas yaitu informasi dari mulut ke mulut yang sangat berpengaruh dalam peningkatan jumlah mahasiswa baru di FKIPUHAMKA.
Co-Authors A.A. Ketut Agung Cahyawan W Abdurahman . Ahmad, Nurul Fitriah Alvie Rizky Gusrianty, Alvie Rizky Anita Yuliani, Anita Annisa Fauziah, Annisa Aprianti, Wulan Tanti Ari indra Susanti Berlin Sibarani Buaton, Relita Dahlia, Siti Desni Yuniarni Dian Fitriani Didah, Didah Dimas Prasaja, Dimas dinda regia febryary, dinda regia Dini Saraswati Handayani Elizabeth IHANR, Elizabeth Enny Afniyanti, Enny Fedri Ruluwedrata Rinawan Gede Ginaya Hanifah, Silva Agustini Harahap, Dian Nirwana Hartinah Hartinah Heiriyah, Ainun Helen Putryani, Helen I Made Gede Widnyana Indah Indah Julia Maulina Khairunnisa, Dhea Nevira Kusdiwelirawan, Acep Larasati, Wenda Ayu Lausi, Risye Nuroctaviani Lince Sihombing Lita Lovia M Chiar M Nasrun Marita Marita, Marita Merry Wijaya Muhammad Afif Nafillah, Nafillah Nur Annisa, Eka Noyan Nur Annisa Nur Supangat, Nur Nurhidayanti, Nurhidayanti Puspa Sari, Puspa Raden Tina Dewi Judistiani Rahmiati, Lina Reny Wiyatasari Rica Elista, Rica Sadia, I Ketut SATRIYAS ILYAS Sefita Aryuti Nirmala Sefna Rismen Siska Siska Siti Fathonah Sucahyo Heriningsih Sulistyarini, Sulistyarini Thomas Sukardi Wahyuni, Ayusari Welly Darwis Yana, Yeni Muly Yohanes Bahari Yoseph Yapi Taum Zulfadhli Zulfadhli