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All Journal The Winners Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT Jurnal Manajemen Strategi dan Aplikasi Bisnis Ultima Management : Jurnal Ilmu Manajemen Jurnal MEBIS (Manajemen dan Bisnis) Jurnal Berdaya Mandiri Community Development Journal: Jurnal Pengabdian Masyarakat Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Ekonomi, Manajemen dan Perbankan (Journal of Economics, Management and Banking) Jurnal Dharma Bhakti Ekuitas Jurnal Ekonomi Efektif Jurnal Ilmiah Wahana Pendidikan Joong-Ki : Jurnal Pengabdian Masyarakat Jurnal Manajemen dan Perbankan (JUMPA) Jurnal Ilmu Manajemen & Ekonomika Jurnal Keuangan dan Perbankan Jurnal Ekonomi, Manajemen, Akuntansi Media Abdimas MDP Student Conference MANAGER: Journal of Management and Administration Science Journal of Business Management and Economic Development Kreativitas Pada Pengabdian Masyarakat (Krepa) Jurnal Ilmiah Ekonomi dan Manajemen Jurnal Pengabdian Masyarakat dan Riset Pendidikan Mengabdi: Jurnal Hasil Kegiatan Bersama Masyarakat Assoeltan: Indonesian Journal of Community Research and Engagement Joong-Ki Journal of International Multidisciplinary Research Jurnal Pengabdian Nasional (JPN) Indonesia Jurnal Imiah Pengabdian Pada Masyarakat (JIPM)

Santi Rimadias

Program Studi Manajemen, STIE Indonesia Banking School

Author-ID : 2531957

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PERSPEKTIF HEDONIC SHOPPING MOTIVATION DALAM MENDORONG IMPULSE BUYING BEHAVIOUR PADA KONSUMEN PRODUK KOSMETIK WATSON INDONESIA Rimadias, Santi; Lubis, Maryam Asiah
Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT Vol 5 No 2 (2020)
Publisher : Economic Faculty, Attahiriyah Islamic University

Show Abstract | Download Original | Original Source | Check in Google Scholar

Purpose- This research aims to analyze the perspective of Hedonic Shopping Motivation consisting of Novelty, Fun, Appraise from Other, Escapism, Social Interaction and Desire for Visual Aesthetics on Impulse Buying Behaviour on cosmetics product consumers of Watson Indonesia. Design/methodology/approach- The survey involved 195 respondents who has purchased cosmetics product in Watson Indonesia using structured questionnaires. Construction is measured by using the specified scale. Multiple regression was used to analyse the data. Findings- The results showed that all variables in theperspective of Hedonic Shopping Motivation such as Novelty, Appraise from Other, Escapism, Social Interaction and Desire for Visual Aesthetics had a positive influence on Impulse Buying Behaviour, except Fun. Implication/Limitations- The implications of this research are the reference for marketers in formulate strategies to drive impulse buying behaviour to consumer cosmetic products related to the perspective of hedonic shopping motivation. Keywords: Novelty, Fun, Appraise from Other, Escapism, Social Interactions, Desire for Visual Aesthetics, Impulse Buying Behaviour.

Analisis Peran Kompensasi Non Finansial, Pelatihan, dan Motivasi terhadap Kinerja Karyawan Kontrak (Studi Pada PT Xacti) Santi Rimadias; Indah Ratry Pandini
Jurnal Ekonomi, Manajemen dan Perbankan (Journal of Economics, Management and Banking) Vol 3, No 1 (2017): Jurnal Ekonomi, Manajemen dan Perbankan (Journal of Economics, Management, and B
Publisher : STIE Indonesia Banking School

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35384/jemp.v3i1.115

Growth conditions in the manufacturing sector increased by 2.06% from the previous year. These growth conditions affect the competitiveness of manufacturing companies, then employee performance becomes a matter that must be considered to maintain the competitiveness of the company. This study aims to analyze the performance of contract employees in manufacturing companies (PT. Xacti). This study uses some variables, such as nonfinancial compensation, training, and motivation to analyze the effect of contract employee performance. Data collection techniques using questionnaires with a sample of some contract employees (PT. Xacti). Data collected as many as 119 respondents by using Structural Equation Modeling (SEM) method. The results of the conclusion of this study are as follows: 1) Nonfinancial compensation proved to have a positive and significant influence on the Contract Employee Motivation at PT. Xacti, 2) Motivation has no positive effect on Contract Employee Performance at PT. Xacti, 3) Nonfinancial Compensation has no positive effect on Performance Contract Employees at PT. Xacti, 4) Training proved to have a positive and significant influence on Contract Employee Performance at PT. Xacti.

Faktor-Faktor Pembentuk Behavioral Intentions Pada Klub Persija Jakarta: Studi Penelitian Pada Komunitas Suporter The Jakmania Rangga Lesmana; Santi Rimadias
Jurnal Ekonomi, Manajemen dan Perbankan (Journal of Economics, Management and Banking) Vol 3, No 2 (2017): Jurnal Ekonomi, Manajemen dan Perbankan (Journal of Economics, Management, and B
Publisher : STIE Indonesia Banking School

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35384/jemp.v3i2.204

In the times of growing football industry, behavioral intentions of football fans are also getting changed with the times. The behavior of the fans loyalty has become an important strategic tool used by the man-agement of football clubs in the country in the face of competition existing competition. The main objective of this study was to investigate the factors that form the behavioral intentions of supporters in a match watched his favorite football club. This research is classified as descriptive analysis method to take sam-ples and questionnaires as the main tool. Samples were supporters club Persija Jakarta, whice have a membership card The Jakmania, fans who live and stay in Jakarta and fans who've watched the match Persija Jakarta directly in the stadium. Respondents were selected using non probability sampling tech-niques and sampling purposive. The results of the analysis using Structural Equation Model (SEM) to ana-lyze the results. The results can be summarized as follows: 1. Sport attachment has positive influence on team identification, 2. Player attachment has positive effect on team identification, 3. Local city attachment has positive effect on team identification, 4. Fans community attachment did not effect on team identifica-tion, 5 . Team identification positive effect on behavioral intentions, 6. Game satisfaction positive effect on behavioral intentions, 7. Service satisfaction did not effect on behavioral intentions.

Analisis Model Perilaku Alumni Terhadap Supportive Outcomes pada Almamater STIE Indonesia Banking School Santi Rimadias
Jurnal Ekonomi, Manajemen dan Perbankan (Journal of Economics, Management and Banking) Vol 4, No 2 (2018): Jurnal Ekonomi, Manajemen dan Perbankan (Journal of Economics, Management and Ba
Publisher : STIE Indonesia Banking School

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35384/jemp.v4i2.135

Alumni have an important role for the better of a college, like positive behaviors that can provide long-term benefits to his alma mater. This research aims to examine and analyze a model of the behavior of alumni that reflected at brand identification, prestige, satisfaction towards word of mouth, participation and financial support. This study used a survey method from 192 respondent which is the alumni of STIE Indonesia Banking School. The results of the analysis using Structural Equation Models (SEM) with the following summary: Satisfaction has a positive influence towards the brand identification, word of mouth, participation and financial support on alumni STIE Indonesia Banking School. Prestige has a positive effect on the brand identification and word of mouth, but not on the participation and financial support on alumni STIE Indonesia Banking School. Last, brand identification has a positive influence on participation, but not in word of mouth and financial support

Using Social Media Marketing to Create Brand Awareness, Brand Image, and Brand Loyalty on Tourism Sector in Indonesia Santi Rimadias; Nesta Alvionita; Adinda Putri Amelia
The Winners Vol. 22 No. 2 (2021): The Winners
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v22i2.7597

The research aimed to examine factors that formed brand awareness and brand image of the tourism sector in Indonesia by using social media marketing on TikTok platform. The research applied a quantitative method to do a survey of 220 respondents who were users of the TikTok application. Data collection was carried out from April to May 2021, and processed by using Structural Equation Model Partial Least Square (SEM PLS). Convenience sampling was used in the research. The results show that entertainment, electronic word of mouth, and interaction positively affect consumer brand engagement. Trendiness and customization do not affect consumer brand engagement. Furthermore, it is found that consumer brand engagement positively affects brand loyalty, brand awareness, and brand image. The implication of the research is a reference for managers and policymakers in formulating strategies to improve the tourism sector in Indonesia using the model Social Media Marketing on TikTok.

ASPEK PENENTU NIAT UNTUK MEMBELI PRODUK RAMAH LINGKUNGAN PENGGANTI PLASTIK PADA MILENNIAL DI INDONESIA Santi Rimadias
Ultima Management : Jurnal Ilmu Manajemen Vol 11 No 2 (2019): Vol 11 No 2 (2019): Ultima Management : Jurnal Ilmu Manajemen
Publisher : Universitas Multimedia Nusantara

Abstract—This research aims to analyze the determining aspect of intention to buy environmentally friendly products as a plastic substitute on the milennial generation in Indonesia, such as social influance, enviromental concern, concern for self image, customer attitude and perceived environmental responsibility. The method of data collection used in this research is primary data by spreading the questionnaire to 95 respondents, 20-39 years using multiple regression analysis. Construction is measured using a defined scale. The results showed that the intention to buy environmentally friendly products as a plastic substitute on the milennial generation in Indonesia is influenced by customer attitude and perceived enviromental responsibility. Meanwhile, social influance, enviromental concern and concern for self image does not affect the green product purchase intention.

Judicial Review on Menchanical Rights of Musical Work (Case Study on of the Supreme Court Decree of the Republic of Indonesia No.018K/N/HaKi/2007, Concerning Royalty Payment by KCI in Against to WAMI) Marissa Grace Haque; Vip Paramarta; Santi Rimadias; Kosasih Kosasih; Denok Sunarsi
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 3 (2021): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i3.2179

A song creation is an object of copyrights in which Economic and Moral Rights are inherently attached to the song writer. Nonetheless, the problem then becomes crucial when the song writing comes into the recording process and produces an output of sound recordings and songs on his own work, the right which was originally attached only to the song writer but then it is shared to the Record Producers protected by the Mechanical Rights on the respective work of song recorded. It is, in fact, an opportunity for the song writers or Indonesian musicians to get back their Economic including Moral Rights which highly rely on the stand points of Songwriter towards YKCI as the collecting society and their Record Producers in pursuant to an understanding of the TRIPS Agreement in 1995 which obviously set out time period of protection term for Record Producers as the Neighboring Rights through the Mechanical Rights for the maximum duration of 50 years, since Indonesia has ratified the Berne Convention in 1997. As a result, exploitation of Economic right including Moral Rights of the song writer owned by the other parties that has occurred regrettably cannot be taken its benefit in a comprehensively balanced, equitable, and sustainable way by all stakeholders.

Peran Work Overload, Work Environment, Work Family Conflict & Work Stress Terhadap Job Performance Diana Damayanti; Santi Rimadias; Marissa Grace Haque; Denok Sunarsi; Kosasih Kosasih; Raden Roro Vemmi Kesumadewi
Jurnal Ilmiah Wahana Pendidikan Vol 7 No 3 (2021): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

The purpose of this research is to identify the role of Work overload, work environment, work-family conflict and work stress on job performance in Public Facilities and Infrastructure Handling Officers on South Jakarta. The sample used in the study was 130 respondents of Public Facilities and Infrastructure Handling Officers on Jakarta. The data collection techniques in this research used primary data by distributing questionnaires to Public Infrastructure and Facilities Handling Officers in Jakarta with data collected by 130 respondents using Structural Equation Modeling (SEM) analysis supported by SPSS 24 and AMOS 21. The results of this study indicate that 1) Work overload has a positive and significant effect on Job Stress. 2) Work Environment has a negative and significant effect on Job Stress. 3) Work Environment has no influence on Job Performance. 4) Work Environment has no influence on Job Performance. 5) Work Stress has no effect on Job Performance. 6) Work-Family Conflict has no effect on Job Performance. 7) Work Stress is proven to be a variable that intervenes between Work Overload and Job Performance. 8) Work Stress is proven to be a variable that intervenes between Work Environment and Job Performance.

JUMPA Vol. 6 No. 1 Februari 2019 Determinan Faktor Impulse Buying Platform E-Commerce: Determinan Faktor Impulse Buying Platform E-Commerce Genta Pamekas STIE Indonesia Banking School; Santi Rimadias STIE Indonesia Banking School; Bani Saad STIE Indonesia Banking School
Jurnal Manajemen dan Perbankan (JUMPA) Vol. 6 No. 1 (2019): Jurnal Manajemen dan Perbankan (JUMPA)
Publisher : Sekolah Tinggi Ilmu Ekonomi Y.A.I - Jakarta - Indonesia

Belanja online melalui marketplace atau e-commerce lainnya semakin diminati masyarakat Indonesia. Banyak alasan konsumen memilih belanja online daripada offline. Penelitian ini bertujuan untuk menganalisis pengaruh kualitas website, promosi penjualan dan pengaruh sosial terhadap pembelian impulsif online di platform Tokopedia. Penelitian ini menggunakan metode analisis deskriptif dengan instrumen pengambilan sampel dan kuesioner. Sampel dalam penelitian ini adalah konsumen e-commerce Tokedia di Sukabumi, Cirebon, dan Banjar. Teknik yang digunakan dengan menggunakan kuesioner online menggunakan google form. Data yang dikumpulkan dalam penelitian ini adalah 208 responden dengan menggunakan metode analisis Regresi Berganda dalam SPSS 16. Penelitian ini memberikan hasil analisis yang dirangkum sebagai berikut: 1. Website Quality (WQ) menganggap negatif tidak signifikan terhadap Impulse Online Purchases (OIB). 2. Promosi Penjualan berpengaruh positif signifikan terhadap Online Impulse Purchase (OIB). 3. Pengaruh sosial berpengaruh positif signifikan terhadap Impulse Online Purchases (OIB).

JUMPA Vol. 7 No. 1 Februari 2020 Peran Ewom Sebagai Pendorong Penciptaan Value Co-Creation Dan Implikasinya Pada Purchase Intention: Peran Ewom Sebagai Pendorong Penciptaan Value Co-Creation Dan Implikasinya Pada Purchase Intention Fajrian Angelo STIE Indonesia Banking School; Santi Rimadias STIE Indonesia Banking School; Bani Saad STIE Indonesia Banking School
Jurnal Manajemen dan Perbankan (JUMPA) Vol. 7 No. 1 (2020): Jurnal Manajemen dan Perbankan (JUMPA)
Publisher : Sekolah Tinggi Ilmu Ekonomi Y.A.I - Jakarta - Indonesia

Tujuan dari penelitian ini adalah untuk mengetahui peran Electronic Word of Mouth (EWOM) pada Value Co-Creation (VCC) dan implikasinya terhadap Niat Beli Game Red Dead Redemption 2. Data dikumpulkan dengan menggunakan kuesioner terstruktur dari 132 Pengguna Youtube yang menonton game Channel Rockstar dan membuka halaman video tentang game Red Dead Redemption 2. Data dianalisis melalui Structural Equation Modeling. Analisis dalam penelitian ini diuji menggunakan Structural Equation Modeling (SEM). Makalah ini menemukan bahwa EWOM berpengaruh signifikan terhadap Value Co-Creation pada Game Red Dead Redemption 2. Value Co-Creation berpengaruh signifikan terhadap Purchase Intension pada Game Red Dead Redemption 2. Sedangkan EWOM tidak mempengaruhi Purchase Intention pada Game Red Dead Redemption 2.

Co-Authors Aaron Christian Adinda Putri Amelia Ahmad Adriansyah Ahmad Farhan Baqi Ajeng Rida Riyanti Alfonsus Aryaveda Mahardika Mandaris AMALIA, ALVIEN NUR Andani Artanti Yodani Andreas Clarence Andrew Angel Avrilia Angelyn Panjaitan Annisaa Leonida Regi Ayu Ochtavia Rohmah Bani Saad STIE Indonesia Banking School Beatrice Ellena Kurniawan Benny Wijaya Bentrand Cornelius Anthony Carren Vivien Daniella Quinta Anastasia Dennis Andreas Gunawan Denok Sunarsi Denok Sunarsi Dian Pratiwi Diana Damayanti Dikdik S. Sadikin Dina Dwi Marinda Diva Sri Dhamayanti Dustin Antonio Euginia Felicia Eva Yulianti Fajar Hertingkir Fajar Hertingkir Fajrian Angelo STIE Indonesia Banking School Farah Safira Rachmayanti Ferenisyah Ardianto Ferenisyah Ardianto Ferli, Ossi Fidel Mervin Effendi Frederick Amadeo Jonathan Genta Pamekas STIE Indonesia Banking School Gilbert Giofflen Glen Andrian Prawinata Hadiah Fitriah Hansen Albertus Imam Fathur Rahman Indah Ratry Pandini Isbandini Veterina Javine Hagin Maengga Josua Bagoes Adhi Nugroho Julia Sara Felita Justin Tan Kevin Timothy Kosasih Lediana Sufina Leonaldo Jonathan Lisa Faradila Lubis, Maryam Asiah Marissa Grace Haque Marissa Grace Haque Marissa Grace Haque Muhammad Emil Muhammad Fikri Azmi Muhammad Luthfi Haiban Nathan Aurelius Artha Nesta Alvionita Ni Putu Mira Virgayanti Nicho Febrianto Novita Lis Setiyawan Nur Oktaviani Praditya Wibowo Raden Bambang Budhijana Raden Roro Vemmi Kesumadewi Rangga Lesmana Rema Injani Milenia Ririn Riani Rudi Samuel Searlina Nugraheni Siham Madihah Slamet Widayanto Soelaeman Rasyid Stefany Elnick Valent Tansuri Vellyta Vip Paramarta Vito Lifa Wasi Bagasworo Wasi Bagasworo Yonatan Yunda Satria Yunda Satria Yunita Werdiningsih Zahra Khairani Zaid Muhammad Zaidan

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