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Journal : West Science Interdisciplinary Studies

Analyzing the Global Visibility and Influence of Social Enterprise Research: A Bibliometric Review of Citation, International Collaboration, and Cross-Cultural Perspectives Eri Mardiani; Waqiah; Siska Jeanete Saununu; Benny Novico Zani
West Science Interdisciplinary Studies Vol. 1 No. 08 (2023): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v1i08.182

Abstract

The literature review highlights the growing research on social enterprises, exploring key concepts such as double bottom line and social impact assessment. While there has been progress, there are still gaps in understanding the global visibility and influence of social enterprise research. This research method fills the gap by using bibliometric analysis as a quantitative research method. The methodology section presents a comprehensive approach to data collection, extraction, and analysis. Relevant databases and sources are identified, and inclusion/exclusion criteria for publication are established. Keywords and search strategies are used to collect data on authorship, year of publication, journal, and number of citations. Bibliometric analysis techniques, including citation analysis and network analysis, are used to analyze data and uncover patterns and trends. The results and discussion sections present the findings of the bibliometric analysis. Citation patterns, influential works, and authors are identified, thus providing insight into the intellectual structure of the field. International collaboration trends and cross-cultural perspectives are analysed, highlighting global research networks and the application of social enterprise concepts across multiple contexts.
Mapping the Landscape of Artificial Intelligence Research: A Bibliometric Approach Eri Mardiani; Muhammad Subhan Iswahyudi
West Science Interdisciplinary Studies Vol. 1 No. 08 (2023): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v1i08.183

Abstract

This research study employs a comprehensive bibliometric approach, enhanced by the utilization of VOS viewer, to map the expansive landscape of artificial intelligence (AI) research. Through the meticulous collection, pre-processing, and analysis of a diverse dataset, this study uncovers the multifaceted dimensions that define AI research. The analysis encompasses publication trends, authorship dynamics, citation patterns, and emergent research themes. The integration of VOS viewer’s visualization capabilities enriches the exploration by offering intuitive representations of collaboration networks, citation maps, and thematic clusters. The results highlight the growth trajectory of AI research, the collaborative networks among researchers and institutions, the influence of seminal works, and the emergence of thematic trends. Moreover, the study contextualizes the findings, discussing their implications for interdisciplinary collaboration, ethical considerations, and the societal impact of AI research. Ultimately, this research contributes to a comprehensive understanding of AI research dynamics, guiding future exploration, collaboration, and innovation within this rapidly evolving domain.
B2B Digital Marketing and ROI Measurement: Challenges and Opportunities in the Business-to-Business Industry for MSMEs in Indonesia Eri Mardiani; Eva Yuniarti Utami; Muhammad Umer Farooq Mujahid
West Science Interdisciplinary Studies Vol. 1 No. 09 (2023): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v1i09.249

Abstract

In order to maintain growth and competitiveness in the modern business environment, digital marketing must be strategically integrated, especially for Micro, Small, and Medium-Sized Enterprises (MSMEs) that conduct business-to-business (B2B) transactions. This study looks into the potential and difficulties that come with B2B digital marketing as well as how to measure return on investment (ROI) for MSMEs in Indonesia. Surveys and in-depth interviews were used in a mixed-methods approach to collect both quantitative and qualitative data. The results show that MSMEs have widely adopted digital marketing tactics, with social media and content marketing being the most popular. There are still issues like tight budgets, hard ROI calculations, and fierce market competition. The report makes actionable suggestions, such as group marketing campaigns, the creation of uniform ROI measurements, and a focus on innovation via emerging technologies and niche targeting. The insights provide practitioners, policymakers, and industry stakeholders with practical advice for improving the knowledge of the dynamics in B2B digital marketing for MSMEs in Indonesia.
Improving Trust and Accountability in AI Systems through Technological Era Advancement for Decision Support in Indonesian Manufacturing Companies Eri Mardiani; Loso Judijanto; Arief Yanto Rukmana
West Science Interdisciplinary Studies Vol. 1 No. 10 (2023): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v1i10.301

Abstract

This study explores how technological developments in Artificial Intelligence (AI) decision support systems within Indonesian manufacturing organizations interact with the intricate dynamics of trust, accountability, and technology. The study employed a cross-sectional quantitative research approach to gather responses from a representative sample of professionals spanning different organizational levels, age groups, and functions. The results show that there is a high degree of trust in AI systems, which is largely impacted by dependability and transparency. Strong perceived accountability frameworks encourage prudent decision-making. Technological developments have a big impact on trust and responsibility, especially in Explainable AI and bias prevention. A nuanced interpretation is ensured by the study's demographic analysis, which provides practitioners and policymakers with practical insights to support ethical AI integration in Indonesia's industrial sector.
Co-Authors A.Ratna Sari Dewi Adi Nugroho Susanto Putro Adisti Suryaningtyas Putri Wirawan Aditya Nur Rohman Adityo Rahman Agung Triayudi Ahmad Rifqi Alfian Muhharam Ali Rahman Alica Dwi Fahira Andy Setiawan Annisa Amalia Fitri Ari Febriansyah Arief Yanto Rukmana Atika Atika Azzaleya Agashi Lombu Benny Novico Zani Budi Tri Utomo Cintia Marito Sihombing Deny Hidayatullah Deta Muliyani Dhieka Avrilia Lantana Diah Widiastuti Dinda Amelia Zanitha Dinda Nurkhaliza Putri Dwi Juliastuti Eka Febriyanto Riski Endah Tri Esthi Handayani Endah Tri Esti Handayani Era Era Hia Eva Yuniarti Utami Eva Yuniarti Utami Fachri Fachry Fachry Faiq Husain Pratama Farid Al Rizky Fauziah Fauziah Feliks Anggia Binsar Kristian Panjaitan Ferdan Akbar Ramadhan Guing Tri Suhatmojo Guing Tri Suhatmojo Ika Agustina ilwandri ilwandri Imelta Natalia Ginting Inayah Romzy Ira Kurniati Ira Kurniati Ira Kurniati Irma Rahmawati Iskandar Fitri Iskandar Fitri Iskandar Fitri Kelfin Nurfaiz Kelfin Nurfaizi Keysha Belynda Tyva Panggabean Komang Mustika Pramesti Legito Legito Loso Judijanto Maiza Fikri Misria Attanggo Moh. Erkamim Mohammad Edy Nurtamam Muhammad Ariel Djamaludin Muhammad Ridwan Muhammad Rizky Perdana Muhammad Rizky Perdana Muhammad Romadhoni Rizki Muhammad Subhan Iswahyudi Muhammad Umer Farooq Mujahid Muhammad Zidan Rosyid Nabila Puspita Wulandana Nindi Permata Riau Nofri Yudi Arifin Novi Djafri Nur Rahmansyah Nur Rahmansyah Nurhafifah Matondang Occe Luciana Patriandi Nuswantoro Poetri AL-Viany Maqfirah Prayogo Dwi Cahyo Putro Prayogo Dwi Cahyo Putro Ratih Tri Lestari Rayhan Mustafa Sabalius Uhai Salestinus Petrus Dhema Salestinus Petrus Dhema Sari Ningsih Satriawan Desmana Satriawan Desmana Sepriano Septi Andryana Sifonne Adi Wijaya Sisca Budyarti Siska Jeanete Saununu Suharto Suharto Tesalonika Tomi Apra Santosa Trie Widiarti Ningsih Unika Oktaviani Damau Upi Resti Wahyuni Vicky Agnes Arundy Waqiah Yayat Suharyat Yoga Dwi Prasetyo Yunan Fauzi Wijaya Yuni Latifah Yusriana Chusna Fadilah