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Gesit Thabrani
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Jurusan Manajemen Fakultas Ekonomi Universitas Negeri Padang Jl. Prof. Hamka Air Tawar, Padang Utara, Sumatera Barat.
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INDONESIA
Jurnal Kajian Manajemen dan Wirausaha
Published by Universitas Negeri Padang
ISSN : -     EISSN : 26556499     DOI : https://doi.org/10.24036/jkmw
Core Subject : Economy, Humanities, Social,
Humanities Economics, Econometrics & Finance Social Sciences
Jurnal Kajian Manajemen dan Wirausaha bertujuan untuk menjadi sarana penyembarluasan ilmu dan pengetahuan di bidang manajemen dan wirausaha. Jurnal ini fokus menerima tulisan yang berkaitan dengan kajian manajemen dan wirausaha.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 135 Documents
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The effect of celebrity endorsement on consumer purchase intention Thamrin Thamrin; Rizki Ozi Ramadhan
Jurnal Kajian Manajemen dan Wirausaha Vol 3, No 4 (2021): Jurnal Kajian Manajemen dan Wirausaha
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkmw02106890

Abstract

Purpose of this research are to analyze: (1) The influences of celebrity attractiveness toward purchase intention, (2) The influences of celebrity trustworthiness toward purchase intention, (3) The influences of celebrity expertise toward purchase intention, (4) The influence of celebrity attractiveness, celebrity trustworthiness, celebrity expertise simultaneously toward purchase intention. The research aims to determine the effect of celebrity endorsement toward purchase intention of Adidas products. This research was conducted on 199 respondent who have used intention to purchase Adidas product. The analytical method used is a structural equation model (SEM) with SPSS analysis. Based on the results of data processing that has been found, the results of hypothesis testing found that celebrity endorsement has an effect on purchase intenton Adidas customers.TRANSLATE with x EnglishArabicHebrewPolishBulgarianHindiPortugueseCatalanHmong DawRomanianChinese SimplifiedHungarianRussianChinese TraditionalIndonesianSlovakCzechItalianSlovenianDanishJapaneseSpanishDutchKlingonSwedishEnglishKoreanThaiEstonianLatvianTurkishFinnishLithuanianUkrainianFrenchMalayUrduGermanMalteseVietnameseGreekNorwegianWelshHaitian CreolePersian //  TRANSLATE with COPY THE URL BELOW Back EMBED THE SNIPPET BELOW IN YOUR SITE Enable collaborative features and customize widget: Bing Webmaster PortalBack//
Does bank health matter after converted to sharia? Case study of Bank Aceh Iswadi Bensaadi; Zulkifli Yusuf; Darmawati Muchtar; Mukmim Alamsyah Putra Matondang
Jurnal Kajian Manajemen dan Wirausaha Vol 3, No 4 (2021): Jurnal Kajian Manajemen dan Wirausaha
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkmw02122650

Abstract

AbstractThe health of a bank is a reflection of bank ability to continue to operate with good performance. This study examined the differences in bank health and the trend of bank health before and after being converted into Islamic banks. This study used quarterly financial statements data from 2012 to 2020, with 18 observations before converting and 18 observations after converting into islamic banks. The results showed that bank health was lower when operating under the Islamic system compared to under a conventional system. Others showed that there was no difference in the trend of bank health based on the Islamic system and the non-Islamic system. The lower of bank health after being converted to Islamic banks showed that the efficiency of banks was lower after being converted than before being converted to Islamic. Islamic bank management needs to increase attention to improve bank efficiency by optimally utilizing assets.  TRANSLATE with x EnglishArabicHebrewPolishBulgarianHindiPortugueseCatalanHmong DawRomanianChinese SimplifiedHungarianRussianChinese TraditionalIndonesianSlovakCzechItalianSlovenianDanishJapaneseSpanishDutchKlingonSwedishEnglishKoreanThaiEstonianLatvianTurkishFinnishLithuanianUkrainianFrenchMalayUrduGermanMalteseVietnameseGreekNorwegianWelshHaitian CreolePersian //  TRANSLATE with COPY THE URL BELOW Back EMBED THE SNIPPET BELOW IN YOUR SITE Enable collaborative features and customize widget: Bing Webmaster PortalBack//
Pengaruh kenaikan harga dan kualitas kedelai terhadap keputusan pembelian kedelai di masa pandemi Covid-19 Andri Yansah; Nisa' Ulul Mafra; Erfan Robyardi
Jurnal Kajian Manajemen dan Wirausaha Vol 3, No 3 (2021): Jurnal Kajian Manajemen dan Wirausaha
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkmw02119160

Abstract

This study aims to determine (1) the effect of price increases on purchasing decisions, (2) the effect of soybean quality on purchasing decisions, (3) the effect of price increases and soybean quality on soybean purchasing decisions during the COVID-19 pandemic at the morning market in Gunung Batu Village. Sampling using saturated samples. Research data obtained by distributing questionnaires about price increases, soybean quality and purchasing decisions to 30 respondents who are tofu-tempe traders. Data analysis techniques used in this study are multiple linear regression analysis, coefficient of determination test, correlation coefficient test and hypothesis testing. The results of this study, namely the t test, the results showed that the variable price increase and soybean quality partially had a significant influence on soybean purchasing decisions during the Covid-19 pandemic at the morning market in Gunung Batu Village, the F test obtained results, namely the variable price increase and soybean quality. Simultaneously there was a significant influence on soybean purchasing decisions during the Covid-19 pandemi at the Gunung Batu Village morning market.TRANSLATE with x EnglishArabicHebrewPolishBulgarianHindiPortugueseCatalanHmong DawRomanianChinese SimplifiedHungarianRussianChinese TraditionalIndonesianSlovakCzechItalianSlovenianDanishJapaneseSpanishDutchKlingonSwedishEnglishKoreanThaiEstonianLatvianTurkishFinnishLithuanianUkrainianFrenchMalayUrduGermanMalteseVietnameseGreekNorwegianWelshHaitian CreolePersian //  TRANSLATE with COPY THE URL BELOW Back EMBED THE SNIPPET BELOW IN YOUR SITE Enable collaborative features and customize widget: Bing Webmaster PortalBack//
Penggunaan media sosial sebagai media promosi pakaian di Indonesia: Systematic literature review Wahyu Septianus Laoli
Jurnal Kajian Manajemen dan Wirausaha Vol 3, No 3 (2021): Jurnal Kajian Manajemen dan Wirausaha
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkmw02114460

Abstract

Internet promotion media is currently being carried out by clothing industry players to show, inform, market clothing products to potential buyers so that they can find out and make it easier to choose and determine clothing products according to the wishes and needs of buyers. Social media with various types and features makes it easier for business actors to promote clothing products. This study aims to identify the most widely used social media by the clothing industry and to find out the advantages of social media. related journals in 2013–2020. The method used is the Systematic Literature Review Method. Systematic Literature Review is a method of marking, assessing, and interpreting previous research to answer research questions. The results showed that the most widely used social media platforms were Instagram, Facebook, YouTube, Blogs, websites, Twitter and e-commerce. Instagram features commerce, Facebook marketplace, website SERP and SEO, Twitter Ads, many e-commerce features and services, honest author review blogs, and Youtube Ads and product review videos. TRANSLATE with x EnglishArabicHebrewPolishBulgarianHindiPortugueseCatalanHmong DawRomanianChinese SimplifiedHungarianRussianChinese TraditionalIndonesianSlovakCzechItalianSlovenianDanishJapaneseSpanishDutchKlingonSwedishEnglishKoreanThaiEstonianLatvianTurkishFinnishLithuanianUkrainianFrenchMalayUrduGermanMalteseVietnameseGreekNorwegianWelshHaitian CreolePersian //  TRANSLATE with COPY THE URL BELOW Back EMBED THE SNIPPET BELOW IN YOUR SITE Enable collaborative features and customize widget: Bing Webmaster PortalBack//
Konsep kearifan lokal dalam menunjang sustainability usaha pada usaha mikro kecil menengah (study kasus industri kreatif di Bantul Yogyakarta, Indonesia) Drajat Armono
Jurnal Kajian Manajemen dan Wirausaha Vol 3, No 4 (2021): Jurnal Kajian Manajemen dan Wirausaha
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkmw02122630

Abstract

Tujuan riset ini meneliti keberlanjutan usaha yang dipengaruhi oleh nilai kearifan lokal berbasis budaya Islam Jawa pada masyarakat di wilayah Bantul, Yogyakarta. Dalam praktiknya, nilai kearifan lokal berbasis Islam berpengaruh terhadap perilaku masyarakat dalam melakukan usaha perniagaan. Etika dalam masyarakat Bantul, Yogyakarta yang juga digunakan sebagai simbolisasi lambang daerahnya disebut Projotamansari, yang memiliki makna Produktif-Profesional (temen), Hijau bersemi (ijo royo-royo), Tertib, Sehat (waras), Aman, dan Asri. Uji validitas data yang digunakan adalah metode pemeriksaan ulang dan triangulasi agar mencerminkan reliabilitas dan validitas data yang dihimpun. Data dianalisis dengan menggunakan analisis dokumen penelitian tekstual, antara lain dokumen tentang Projotamansari, dokumen yang bersumber dari interview langsung, observasi serta FGD. Menggunakan metode kualitatif dengan paradigma interpretative dan fenomenologi sebagai pendekatannya. Penelitian ini memberikan penjelasan empiris dan implementasi bahwa prinsip sustainability perniagaan terjadi melalui perubahan nilai dan kepercayaan karyawan terhadap nilai lebih tentang etika dan tanggung jawab, serta sejalan dengan nilai budaya suatu komunitas.TRANSLATE with x EnglishArabicHebrewPolishBulgarianHindiPortugueseCatalanHmong DawRomanianChinese SimplifiedHungarianRussianChinese TraditionalIndonesianSlovakCzechItalianSlovenianDanishJapaneseSpanishDutchKlingonSwedishEnglishKoreanThaiEstonianLatvianTurkishFinnishLithuanianUkrainianFrenchMalayUrduGermanMalteseVietnameseGreekNorwegianWelshHaitian CreolePersian //  TRANSLATE with COPY THE URL BELOW Back EMBED THE SNIPPET BELOW IN YOUR SITE Enable collaborative features and customize widget: Bing Webmaster PortalBack//
Pengaruh health risk dan trust terhadap intention to recommend pesan antar makanan dari restoran Padang Melani Wahyu Diatri; Yulia Hendri Yeni
Jurnal Kajian Manajemen dan Wirausaha Vol 3, No 3 (2021): Jurnal Kajian Manajemen dan Wirausaha
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkmw02119050

Abstract

This study aims to get other people to recommend purchasing at Padang Restaurants by not eating in place as a way to reduce the transmission of the Covid-19 Virus. Investigating and knowing the effect of health risk on the intention to recommend Padang restaurants in Sumatra during the Covid-19 Pandemic with trust mediation. The method reseach used is quantitative analysis and SEM analysis with Smart PLS 3.0 (PLS-SEM) was used as an analysis approach. This research uses descriptive survey and explanatory survey methods. The type of investigation carried out is a causal type. In this study using time horizon is a cross section/one shot. Data were collected using an online survey method. The research object chosen is people who already have income in Sumatra. The sampling technique used was purposive sampling. The sample size for this study was 170 respondents. The finding of this study show that; (1) health risk has a positive and not significant effect on trust, (2) health risk has a positive and significant effect on intention to recommend, (3) trust has a positive and significant effect on intention to recommend, (4) trust doesn’t mediate relationship between health risk and intention to recommendTRANSLATE with x EnglishArabicHebrewPolishBulgarianHindiPortugueseCatalanHmong DawRomanianChinese SimplifiedHungarianRussianChinese TraditionalIndonesianSlovakCzechItalianSlovenianDanishJapaneseSpanishDutchKlingonSwedishEnglishKoreanThaiEstonianLatvianTurkishFinnishLithuanianUkrainianFrenchMalayUrduGermanMalteseVietnameseGreekNorwegianWelshHaitian CreolePersian //  TRANSLATE with COPY THE URL BELOW Back EMBED THE SNIPPET BELOW IN YOUR SITE Enable collaborative features and customize widget: Bing Webmaster PortalBack//
The influence of brand attitude and e-wom on brand loyalty with consumer brand identification as a mediation variable Rini Sarianti; Natasha Alivia
Jurnal Kajian Manajemen dan Wirausaha Vol 3, No 4 (2021): Jurnal Kajian Manajemen dan Wirausaha
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkmw02107050

Abstract

The purpose of this study was to analyze: (1) the influence of Brand Attitude on Brand Loyalty, (2) the influence of electronic word of mouth on Brand Loyalty, (3) the influence of Brand Attitude on Consumer Brand Identification, (4) the influence of electronic word of mouth on Consumer Brand Identification, (5) the influence of Consumer Brand Identification on Brand Loyalty, (6) The influence of Brand Attitude on Brand Loyalty through Consumer Brand Identification, (7) The Influence of electronic word of mouth on Brand Loyalty through Consumer Brand Identification. This type of research is causative research. The population in this study were female students in the city of Padang who used Emina's products. The total sample of this study was 160 people by using online questionnaire. The analysis technique in this study uses the PLS-SEM analysis method. Based on the result of data processing that has been found, the result of hypothesis testing shows that brand attitude, electronic word of mouth and consumer brand identification positively affects on brand loyalty. Also brand attitude and electronic word of mouth positively affects on consumer brand identification. Furthermore, Brand Attitude and electronic word of mouth positively affects on brand loyalty through consumer brand identification. For the future research it is better to explore more about variable that can influence brand loyalty.TRANSLATE with x EnglishArabicHebrewPolishBulgarianHindiPortugueseCatalanHmong DawRomanianChinese SimplifiedHungarianRussianChinese TraditionalIndonesianSlovakCzechItalianSlovenianDanishJapaneseSpanishDutchKlingonSwedishEnglishKoreanThaiEstonianLatvianTurkishFinnishLithuanianUkrainianFrenchMalayUrduGermanMalteseVietnameseGreekNorwegianWelshHaitian CreolePersian //  TRANSLATE with COPY THE URL BELOW Back EMBED THE SNIPPET BELOW IN YOUR SITE Enable collaborative features and customize widget: Bing Webmaster PortalBack//
Flexibility strategy and market orientation of culinary business performance of MSMEs In West Sumatra Whyosi Septrizola; Thamrin Thamrin; Wiwiek Indrayeni
Jurnal Kajian Manajemen dan Wirausaha Vol 4, No 2 (2022): Jurnal Kajian Manajemen dan Wirausaha
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkmw02127810

Abstract

The purpose of this research is to analyze the effect of: (1) Flexibility Strategy on the performance of culinary SMEs in West Sumatra, (2) Market orientation on the performance of culinary SMEs in West Sumatra. MSMEs engaged in the culinary field in West Sumatra are the objects that are the focus of this research. This study has a population consisting of SMEs in the culinary business in Padang, Bukittinggi, and Payakumbuh. The sample in this study was 100 MSMEs culinary business actors, with cluster random sampling data collection techniques. This research has a causative type. in this study using the Structural Equation Model (SEM) analysis tool version 2.0.
The nexus of knowledge sharing on job satisfaction: dual mediation of individual adaptability and learning commitment Bimmo Dwi Baskoro; Iriana Wihardja; Bernard Tirto Widjaja
Jurnal Kajian Manajemen dan Wirausaha Vol 4, No 1 (2022): Jurnal Kajian Manajemen dan Wirausaha
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkmw02121210

Abstract

This research aimed to test and analyse the effects of knowledge sharing practices towards job satisfaction mediated by individual adaptability and  learning commitment. The subjects of this research were all employees at a Telecommunication Company, domicilied in Batam and the total employees were 116. This was a causal associations research and used quantitative approarch. The data collection of this research was saturation sampling. The data was collected with tested questionnaire and it used SEM-PLS. The result showed that knowledge sharing practices, individual adaptability, and learning commitment affected to job satisfcation. Learning commitment and individual adaptability mediated the effects of knowledge sharing practice towards job satisfaction. This is the first study to discuss the effects of organization knowledge sharing practices towards employees’ individual adaptability, learning commitment, and job satisfaction, in the context of telecommunication sector in Batam.
Analisis kualitas layanan terhadap harga dan kebiasaan konsumen maskapai Citilink Indonesia Arief Maulana; Ilham Thaib
Jurnal Kajian Manajemen dan Wirausaha Vol 4, No 2 (2022): Jurnal Kajian Manajemen dan Wirausaha
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkmw02127660

Abstract

Citilink sebagai salah satu maskapai penerbangan Indonesia mencatatkan kinerja operasional dan keuangan yang baik sejak tahun 2015. Sebagai perusahaan yang mengusung strategi low cost, Citilink memberikan layanan modern sederhana bagi konsumennya. Tujuan penelitian ini yaitu untuk mengetahui pengaruh kualitas layanan (service quality) terhadap harga (price) dan kebiasaan konsumennya (habit) dengan menggunakan variabel penghubungnya yaitu kepuasan konsumen (satisfaction) dan keinginan untuk menggunakannya kembali di masa depan (reuse intention). Populasi penelitian ini adalah pengguna maskapai penerbangan Citilink asal Sumatera Barat. Adapun sampel diambil sebanyak 287 orang yang mana datanya diperoleh menggunakan metode accidental dan dengan kuesioner. Tes hipotesis penelitian mamakai Structural Equation Modeling melalui software SmartPLS. Hasil penelitian ini menunjukkan bahwa kualitas pelayanan yang diberikan maskapai citilink berpengaruh signifikan terhadap harga yang bersedia dibayarkan oleh konsumen, keinginan kembali menggunakan maskapai citilink yang dilakukan oleh konsumen, dan kepuasan yang diterima oleh konsumen. Kepuasan konsumen atas kualitas pelayanan dan keinginan kembali menggunakan maskapai citilink tidak berpengaruh signifikan terhadap harga yang ditetapkan. Variabel habit dinyatakan tidak valid untuk diperhitungkan dalam model penelitian ini.

Page 11 of 14 | Total Record : 135

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