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PENGARUH BUDAYA ORGANISASI DAN PERILAKU KEPEMIMPINAN TERHADAP KEPUASAN DAN KINERJA PEGAWAI SEKRETARIAT DAERAH KOTA KENDARI. Nasriah, Nasriah; Madjid, Rahmat; Adam, Laode Bahana
JPEP (Jurnal Progres Ekonomi Pembangunan) Vol 4, No 1 (2019): JURNAL PROGRES EKONOMI PEMBANGUNAN
Publisher : Pascasarjana Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (402.614 KB) | DOI: 10.33772/jpep.v4i1.6796

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The purpose of this study are: 1) to examine the effect of organizational culture on employee job satisfaction, 2) to examine the effect of leadership behavior on employee job satisfaction, 3) to examine the influence of organizational culture on employee performance, 4) influence of leadership behavior on employee performance, 5) to assess influence satisfaction with employee performance.The object of this research is the Regional Secretariat of Kendari City. The population of this research is the employees of the Regional Secretariat of Kendari City, amounting to 66 people. The sampling technique uses a census / saturation technique, meaning that all populations are used as samples, thus the study sample is 66 people. Data collection techniques using questionnaires, scale of data measurement using a Likert scale. The research data is analyzed using path analysis with the help of smartPLS 2 software.The results of the study: 1) organizational culture has a positive and significant effect on employee job satisfaction, 2) leadership behavior has a positive and significant effect on employee job satisfaction, 3) organizational culture has a positive and significant effect on employee performance, 4) leadership behavior has a positive and significant effect on employee performance, 5) job satisfaction has a positive and significant effect on employee performance. Keywords : Organizational Culture, Leadership Behavior, Satisfaction And Employee  Performance.
Faktor Yang Mempengaruhi Loyalitas Pelanggan Dalam Menggunakan Jasa Perum Damri Cabang Kendari Wati, Ferni; Madjid, Rahmat; Yusuf, Hayat
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Publisher : Jurusan Manajemen, Fakultas Ekonomi dan Bisnis Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (383.982 KB)

Abstract

Abstrak. Penelitian ini bertujuan untuk mengetahui Faktor yang Mempengaruhi Loyalitas Pelanggan dalam Menggunakan Jasa Perum Damri Cabang Kendari.  Populasi dari penelitian ini adalah penumpang yang telah lebih dari 2 kali menggunakan jasa transportasi umum Damri Cabang Kendari dan jumlahnya tidak diketahui. Metode pengumpulan data dalam penelitian ini adalah kuesioner dan wawancara. Metode analisis yang digunakan adalah analisis regresi linear berganda dengan menggunakan program SPSS versi 20.Hasil penelitian menunjukan bahwa secara bersama-sama Harga, Kepercayaan, Citra Perusahaan dan Kualitas Jasa berpengaruh signifikan terhadap Loyalitas Pelanggan. Dan secara parsial Harga berpengaruh signifikan terhadap Loyalitas Pelanggan, Kepercayaan tidak berpengaruh terhadap Loyalitas Pelanggan, Citra Perusahaan tidak berpengaruh terhadap Loyalitas Pelanggan dan Kualitas Jasa berpengaruh signifikan terhadap Loyalitas Pelanggan. Kata Kunci: Harga, Kepercayaan, Citra Perusahaan, Kualitas Jasa dan Loyalitas Pelanggan. 
PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP KEPUASAN KONSUMEN PADA UD. METE MUBARAQ LOMBE KOTA KENDARI Juniartin, Titin; Madjid, Rahmat; Juharsah, Juharsah
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Publisher : Jurusan Manajemen, Fakultas Ekonomi dan Bisnis Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (365.162 KB)

Abstract

Abstrak. Penelitian ini bertujuan; (1) untuk mengetahui pengaruh kualitas produk terhadap kepuasan konsumen; (2) untuk mengetahui pengaruh harga terhadap kepuasan konsumen. Populasi dalam penelitian ini adalah seluruh konsumen UD. Mete Mubaraq Lombe Kota Kendari. Sampel dalam penelitian ini adalah sejumlah 97 responden menurut rumus Lemeshow (dalam Riduwan dan Akdon, 2010) dan menggunakan metode accidental sampling. Pengumpulan data dilakukan dengan menggunakan kuesioner dan wawancara. Penelitian ini menggunakan analisis regresi linear berganda.Hasil penelitian menunjukkan bahwa : (1) Kualitas produk berpengaruh signifikan terhadap kepuasan konsumen. (2). Harga berpengaruh signifikan terhadap kepuasan konsumen. Kata Kunci : Kualitas Produk, Harga, Kepuasan Konsumen
ANALISIS PEMASARAN HASIL PANEN UDANG VANAME DESA TEPPOE KECAMATAN POLEANG TIMUR KAB. BOMBANA Irmawati, Irmawati; Madjid, Rahmat; Yusuf, Hayat; Kamaluddin, Murdjani; Putera, Asrip
Jurnal Manajemen dan Kewirausahaan Vol 13, No 2 (2021): Edisi Juli
Publisher : Jurusan Manajemen, Fakultas Ekonomi dan Bisnis Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (393.432 KB) | DOI: 10.55598/jmk.v13i2.23331

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This study aims to determine the pattern of marketing channels, analyze costs, margins, and profits as well as the economic efficiency of each marketing channel for Vaname shrimp in Teppoe Village, Poleang Timur District. This research is a type of qualitative research with a descriptive approach. The types of data used in this study are qualitative data and quantitative data. Recording and observation data.  The results of this study indicate that there are three patterns of shrimp marketing channels Vaname i.e., marketing channel I: Cultivators → Merchants Collector traders →Retailer Traders→Final Consumers, marketing channel II: Cultivators → Collector traders → Retailer traders →Final consumers, marketing channel III: Cultivators → Collector traders→Exporters. The total cost of marketing channel I is Rp. 1,550, marketing channel II is Rp. 2.250 and the total cost of marketing channel III is Rp.1.650. The marketing profit of marketing channel I is Rp. 6,450, the profit of marketing channel II is Rp. 5,750 and the profit of marketing channel III is Rp. 3,350. The marketing margin of marketing channel I is Rp. 8,000, marketing channel II is Rp. 8,000 and marketing channel III is 5,000. Farmer Share in marketing channel I is 88.5%, marketing channel II is 88.5% and marketing channel III is 92, 5%. Then for the most efficient marketing channel is the marketing channel I with the smallest efficiency value of 2.2%.
PENGARUH ONLINE CUSTOMER REVIEW DAN KUALITAS WEBSITE TERHADAP MINAT BELI PAKAIAN DI SHOPEE Nurul Artika Putri T; Rahmat Madjid; Nasrul Nasrul; Yusuf Yusuf; Isalman Isalman
Jurnal Manajemen dan Kewirausahaan Vol 14, No 2 (2022): Edisi Juli
Publisher : Jurusan Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55598/jmk.v14i2.27105

Abstract

The purpose of this study was to determine the partial effect of online customer reviews on buying interest, the effect of website quality on buying interest, and to determine the simultaneous effect of online customer reviews and website quality on buying interest. The research uses a quantitative approach which is carried out on students of the Faculty of Economics and Business. The sample in this study amounted to 60 students who had shopped at Shopee. Data were collected by questionnaire and analyzed using multiple linear regression. The results of this study indicate that partially online customer reviews have a positive and significant effect on consumer buying interest. Website quality has a positive and significant effect on consumer buying interest. Simultaneously online customer reviews and website quality have a significant influence on buying interest. From the results of the tests conducted, it was found that online customer review is the most dominant variable influencing buying interest.
PENINGKATAN KESEJAHTERAAN PETANI MELALUI STRATEGI PENGUATAN KELEMBAGAAN EKONOMI DI KABUPATEN KONAWE UTARA Asrip Putera; Rahmat Madjid; Hastuti Mustamin
JASEP Vol 1 No 2 (2015): JASEP : DESEMBER 2015
Publisher : Program Studi Agribisnis Fakultas Pertanian Universitas Baturaja

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (377.501 KB) | DOI: 10.54895/jsp.v1i2.374

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The purpose this study was to identify; economic institutions of society, Institutional constraints and community economic development in North Konawe. The study was conducted on the economic institutions of society in North Konawe by taking samples at five districts. Data were collected by in-depth interviews and documentation. Data analysis was performed through the reduction, presentation and verification. The study concluded: 1.The Economic Institute of the communities in district North Konawe are cooperatives and farmer groups, 2.An obstacle to development of economic institutions of society, namely: a).Cooperatives: members do not understand the purpose of establishing a cooperative, members simply as a requirement for the establishment, the management does not understand the principle of cooperation and good business management, lack of supervision, the local government policies do not support. b). Farmers; Lack of transparency and credibility of the board, still considers aid as funds ran out, supervision is not maximized, access to financial institutions is difficult, the lack of funds and market information. Efforts to the development of economic institutions of society in North Konawe, namely; maximizing the role of government in capital/equipment and surveillance, training about the management, maximization supervision, the role of extension workers.
STRATEGI PEMASARAN PADA MASA COVID-19 DALAM MENINGKATKAN PENJUALAN PADA SHOWROOM ABADI MOTOR KENDARI Fatimah Fatimah; Rahmat Madjid; Alida Palilati; Muhammad Rivan Kohawan; Rahmat Rialdy Hasan
Jurnal Manajemen dan Kewirausahaan Vol 15, No 1 (2023): Edisi Januari
Publisher : Jurusan Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55598/jmk.v15i1.30907

Abstract

This study aims to find out how the marketing strategy during the Covid-19 era was in increasing sales at the Abadi Motor Kendari Showroom. The informants of this study were the owner of the Abadi Motor Kendari Showroom, operational and marketing fields with primary data sources, namely internal data from the Abadi Motor Kendari Showroom such as sales data, number of employees, organizational structure and others. The data analysis technique used by the author is a qualitative descriptive data analysis technique, namely research that uses data that is stated verbally and its qualifications are theoretical. The results of the study indicate that the marketing strategy used at the Abadi Motor Kendari Showroom is differentiation, the strategy seeks to expand/add types of business and improve services through the use of strengths in the form of the variety of products needed, the number and variety of products, quality, flexibility, cost reduction and delivery, the existence of a policy higher prices, intensive promotion and operational activities to seize the opportunities that exist in the form of growing community education
PENGARUH KNOWLEDGE MANAGEMENT DAN ORGANIZATIONAL CULTURE TERHADAP KINERJA BHAYANGKARA PEMBINA KEAMANAN DAN KETERTIBAN MASYARAKAT KEPOLISIAN RESOR KENDARI Suhirno Suhirno; Rahmat Madjid; Yusuf Yusuf
Jurnal Manajemen, Bisnis dan Organisasi (JUMBO) Vol 4, No 2 (2020): Jurnal Jumbo Vol 4 No 2
Publisher : Pascasarjana Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (551.949 KB) | DOI: 10.33772/jumbo.v4i2.14497

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Along with the current progress and development of the Kendari Resort Police to maximize knowledge and build an effective organizational culture in order to create better work results and quality of personnel work, so that the existence of Bhabinkamtibmas personnel in the midst of society can create security and order in the jurisdiction of the Kendari Resort Police.This study aims to determine and analyze the effect of Knowledge Management and organizational culture on the performance of members of the Kendari District Police Bhabinkamtibmas. The population of this study was all members of the Kendari District Police Bhabinkamtibmas of 80 people and all of them were sampled. The analytical tool used is partial least square with the Smart PLS program version 3.0 while the data collection method used questionnaires, documentation and interviews.Based on the results of the study it was concluded that: (1) knowledge management had a positive and significant effect on the performance of the Kendari District Police Bhabinkamtibmas (2) organizational culture had a positive and significant effect on performance of the Kendari District Police Bhabinkamtibmas.
PERAN BUDAYA ORGANISASI, KOMITMEN ORGANISASI, MOTIVASI KERJA DAN KEADILAN ORGANISASI TERHADAP KEPUASAN KERJA (The Role of Organizational Culture, Organizational Commitment, Work Motivation, and Organizational Justice towards Employee Job Satisfaction) Kiki Fatmawati Samri Togala; Rahmat Madjid; Aidin Hudani Awasinombu
Jurnal Manajemen, Bisnis dan Organisasi (JUMBO) Vol 3, No 3 (2019): Jurnal Jumbo Vol 3 No 3
Publisher : Pascasarjana Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (676.893 KB) | DOI: 10.33772/jumbo.v3i3.10375

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The purpose of this study is to empirically examine and empirically explain the influence of organizational culture, organizational commitment, work motivation, and organizational justice on employee job satisfaction in the Department of Housing, Resettlement and Land Affairs of Kendari City. This research uses a quantitative approach with an associative explanatory design. Associative explanative research is research that aims to determine the effect of two independent variables on the dependent variable by examining the causal relationship between variables. The results showed that  (1) organizational culture, organizational commitment, work motivation and organizational justice had a positive and significant effect on employee job satisfaction, (2) organizational culture had a negative and not significant effect on employee job satisfaction. (3) Organizational commitment has a positive and significant effect on job satisfaction. (4) Work motivation has a positive and significant effect on job satisfaction. (5) Organizational justice has a positive and significant effect on job satisfaction at the Department of Housing, Settlement and Land Areas of Kendari City. Keywords: organizational culture, commitment, justice, and work motivation job satisfaction
PENGARUH SERVICE QUALITY, FOOD QUALITY DAN ENVIRONMENT TERHADAP LOYALITAS PELANGGAN YANG DIMODERASI OLEH BRAND IMAGE (The Effect of Service Quality, Food Quality, and Environment on Customer Loyalty in Brand Image as Moderating) Rahmayunita Rahmayunita; Rahmat Madjid; Nasrul Nasrul
Jurnal Manajemen, Bisnis dan Organisasi (JUMBO) Vol 3, No 1 (2019): Jurnal Jumbo Vol 3 No 1
Publisher : Pascasarjana Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (706.513 KB) | DOI: 10.33772/jumbo.v3i1.7919

Abstract

This study is aimed to determine the effects of service quality, food quality and environment on customer loyalty of Padang cuisine in Sederhana Restaurant, Kendari and the role of brand image as a moderating effect of service quality, food quality and environment on customer loyalty of the restaurant. The sample of this study was 110 customers and used purposive sampling as sampling technique. Applying Partial Least Square (PLS) analysis, the results show that service quality has no significant effect on customer loyalty, while food quality and environment have a significant effect on customer loyalty. Furthermore, brand image acts as a moderating effect of service quality on customer loyalty. However, in terms of food quality and environment, it cannot act as a moderating variable.Keywords: Service Quality, Food Quality, Environment, Brand Image, Customer Loyalty