Penelitian ini mendeskripsikan bentuk penggunaan prinsip-prinsip kesantunan menurut Leech dalam novel Jilbab Traveler Love Sparks in Korea karya Asma Nadia. Teori dasar yang digunakan peneliti adalah teori prinsip kesantunan Leech, yakni maksim kebijaksanaan, maksim kedermawanan, maksim penghargaan, maksim kesederhanaan, maksim permufakatan, dan maksim kesimpatisan. Keenam prinsip kesantunan tersebut sebagai acuan untuk menganalisis maksud prinsip kesantunan. Berdasarkan analisis data, disimpulkan bahwa hasil analisis bentuk penggunaan prinsip-prinsip kesantunan berbahasa dalam novel Jilbab Traveler Love Sparks in Korea karya Asma Nadia yaitu 1) variasi bentuk yang mematuhi maksim kebijaksanaan sebanyak 2 data yakni bermaksud memberikan nasehat, 2) variasi bentuk yang mematuhi maksim kedermawanan sebanyak 9 data yakni menawarkan bantuan, 3) variasi bentuk yang mematuhi maksim penghargaan sebanyak 6 data yakni bermaksud memuji mitra tutur, 4) variasi bentuk yang mematuhi maksim kesederhanaan sebanyak 4 data yakni menjelekkan diri sendiri dan menyatakan permohonan maaf terhadap kesalahan yang diperbuat, 5) variasi bentuk yang mematuhi maksim permufakatan sebanyak 29 data, yakni menganggukkan kepala, mengacungkan jempol, mengatakan setuju terhadap saran, dan mengatakan setuju disertai dengan fakta, 6) variasi bentuk yang mematuhi maksim kesimpatisan sebanyak 3 data, yakni bermaksud untuk mengungkapkan rasa simpati baik itu sebuah kemalangan maupun sesuatu yang menyenangkan terhadap pihak lain. This study describes the form of using the principles of politeness according to Leech in the novel Jilbab Traveler Love Sparks in Korea by Asma Nadia. The basic theory used by the researcher is Leech's theory of politeness principles, namely the maxim of wisdom, the maxim of generosity, the maxim of appreciation, the maxim of simplicity, the maxim of consensus, and the maxim of sympathy. The six principles of politeness serve as a reference for analyzing the intent of the principle of politeness. Based on data analysis, it is concluded that the results of the analysis of the use of politeness principles in the novel Jilbab Traveler Love Sparks in Korea by Asma Nadia are 1) variations of forms that comply with the maxim of wisdom as much as 2 data, namely intending to give advice, 2) variations of forms that comply with the maxims generosity as many as 9 data, namely offering assistance, 3) variations in forms that comply with the maxim of appreciation as much as 6 data, namely intending to praise the speech partner, 4) variations in forms that comply with the maxim of simplicity as much as 4 data, namely vilifying oneself and expressing apologies for mistakes made, 5 ) variations of forms that comply with the maxim of agreement as many as 29 data, namely nodding their heads, giving thumbs up, saying agree to suggestions, and saying agree accompanied by facts, 6) variations of forms that comply with the maxim of sympathy as many as 3 data, which intends to express good sympathy a misfortune or something pleasant to the other party.