Articles
PENGARUH STRATEGI PEMASARAN TERHADAP KEPUASAAN PELANGGAN DI CV MARTA JAYA
Didan Muhammad Faizal;
Arga Sutrisna;
Ari Arisman
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 2 No. 3 (2022): Nopember : JURNAL ILMU MANAJEMEN, EKONOMI dan KEWIRAUSAHAAN
Publisher : Amik Veteran Porwokerto
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This study aims to determine the effect of marketing strategy on customer satisfaction at CV Marta Jaya which is used in this research method, namely using a quantitative research method using 100 respondents research and the research tool used in this study is simple linear regression using SPSS version 25. The results of this study indicate that marketing strategies can create consumer demand through customer satisfaction influenced by goods or services needed by customers, prices of goods or services, services, distributing goods or services and promotional activities
Pengaruh Motivasi dan Disiplin Kerja terhadap Prestasi Kerja Pegawai Negeri Sipil pada Kelurahan di Kecamatan Tamansari Kota Tasikmalaya
Nuri Masruroh;
Rita Tri Yusnita;
Arga Sutrisna
ULIL ALBAB : Jurnal Ilmiah Multidisiplin Vol. 1 No. 10: September 2022
Publisher : CV. Ulil Albab Corp
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This research is conducted by the objective to know the effects of motivation and work discipline on the work of performance government employees on the Village in Tamansari District Tasikmalaya City. The method used in this study is a quantitative approach with the causality method. Data collection techniues were obtained directly questionnaires distributed to 45 respondents who were government employees on the Village in Tamansari District Tasikmalaya City. the data analysis tool used in this study is path analysis. Based on the results of the study it can be seen that: (1)There is an influence of motivation on work discipline government employees on the Village in Tamansari District Tasikmalaya City positively and significantly. (2) There is an influence of motivation on the work performance government employees on the Village in Tamansari District Tasikmalaya City positively and significantly. (3) There is an influence of discipline on the work performance government employees on the Village in Tamansari District Tasikmalaya City positively but not significantly (4) There is an influence of motivation on work discipline on the work of perfomance government employees on the Village in Tamansari District Tasikmalaya City positively and significantly. (5) There is no influence and it is not significant motivation towards work performance through work discipline government employees on the Village in Tamansari District Tasikmalaya City.
Pengaruh Motivasi dan Disiplin Kerja terhadap Kinerja Karyawan pada CV. Gudang Cell Tasikmalaya
Nurul Nurrohmah Ainul Yakin;
Rita Tri Yusnita;
Arga Sutrisna
ULIL ALBAB : Jurnal Ilmiah Multidisiplin Vol. 1 No. 10: September 2022
Publisher : CV. Ulil Albab Corp
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This research was conducted with the aim of knowing the effect of motivation and work discipline on employee performance at CV. Tasikmalaya Cell Warehouse. The method used in this research is the causality method with a quantitative approach. Data collection techniques were obtained directly through questionnaires distributed to 94 respondents who were employees of CV. Tasikmalaya Cell Warehouse. The data analysis tool used in this research is path analysis. Based on the results of the study, it can be seen that: (1) Motivation has a positive and significant effect on Work Discipline on CV. Cell Warehouse in Tasikmalaya; (2) Motivation directly has a positive but not significant effect on Employee Performance on CV. Cell Warehouse in Tasikmalaya; (3) Work Discipline directly has a positive and significant effect on Employee Performance on CV. Cell Warehouse in Tasikmalaya; (4) Motivation has a positive and significant effect on Employee Performance through Work Discipline on CV. Tasikmalaya Cell Warehouse.
Pengaruh Gaya Kepemimpinan dan Motivasi terhadap Disiplin Kerja Karyawan : Studi Kasus pada PT. Anugrah Adi Jaya Tasikmalaya
Fitri Nuraeni;
Rita Tri Yusnita;
Arga Sutrisna
ULIL ALBAB : Jurnal Ilmiah Multidisiplin Vol. 2 No. 1: Desember 2022
Publisher : CV. Ulil Albab Corp
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DOI: 10.56799/jim.v2i1.671
This research was conducted with the aim of knowing the influence of leadership style and motivation on employee work discipline (a study on the Anugrah Adi Jaya Tasikmalaya Company). The method used in this research is a survey method with a quantitative approach. Data collection techniques were obtained directly through questionnaires which were distributed to 47 respondents who were employees of Anugrah Adi Jaya Tasikmalaya Company. The data analysis tool used in this research is path analysis. based on the results of the study, it can be seen that: (1) Leadership style has a positive and significant influence on motivation at Anugrah Adi Jaya company; (2) Leadership style directly has a positive but not significant influence on Work Discipline at Anugrah Adi Jaya company; (3) Motivation directly has a positive but not significant influence on Work Discipline at Anugrah Adi Jaya company; (4) There is influence an no significant Leadership Style on work Discipline through Motivation at Anugrah Adi Jaya company.
Pengaruh Inovasi Produk dan Promosi terhadap Keputusan Pembelian : Survei pada konsumen Samudra Resto & Cafe Kota Tasikmalaya
Michelle Debora Saragih;
Depy Muhamad Pauzy;
Arga Sutrisna
ULIL ALBAB : Jurnal Ilmiah Multidisiplin Vol. 1 No. 10: September 2022
Publisher : CV. Ulil Albab Corp
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This study aims to determine the simultaneous and partial influence of product innovation and promotion on purchasing decisions at Samudra Resto & Cafe. The research methods used in this research are quantitative with a survey approach. The population in this study was 100 respondents. The type of data used in this study is primary data obtained through questionnaires. The data analysis used is a classic assumption test and multiple regression analysis using SPSS software version 26. The results showed that product innovation and promotion simultaneously had a significant effect on purchasing decisions at Samudra Resto & Cafe. Product innovation, partially has no significant effect purchasing decisions at Samudra Resto & Cafe. Promotion, partially significant effect purchasing decisions at Samudra Resto & Cafe.
Pengaruh Komitmen Organisasi dan Budaya Kerja Terhadap Disiplin Kerja Karyawan
Shakilah Ismayati;
Arga Sutrisna;
Kusuma Agdhi Rahwana
ULIL ALBAB : Jurnal Ilmiah Multidisiplin Vol. 1 No. 9: Agustus
Publisher : CV. Ulil Albab Corp
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This study aims to determine and analyze the effect of organizational commitment and work culture on the employee work discipline (a case study on the polyester section of PT. Bineatama Kayone Lestari). The type of data used in this study using primary data collection methods directly from the object of research. With a sample taken as many 53 employee. In this study using multiple linear regression. Data processing in this study used SPSS version 26. The results showed that: Partially, organizational commitment had no significant effect on employee work discipline. Partially, work culture has a significant effect on employee work discipline, simultaneously, it is known that there is significant influence between organizational commitment and work culture on employee work discipline.
Pengaruh Gaya Kepemimpinan dan Motivasi terhadap Disiplin Kerja Karyawan: Studi Kasus pada PT. Anugrah Adi Jaya Tasikmalaya
Fitri Nuraeni;
Rita Tri Yusnita;
Arga Sutrisna
ULIL ALBAB : Jurnal Ilmiah Multidisiplin Vol. 1 No. 10: September 2022
Publisher : CV. Ulil Albab Corp
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This research was conducted with the aim of knowing the influence of leadership style and motivation on employee work discipline (a study on the Anugrah Adi Jaya Tasikmalaya Company). The method used in this research is a survey method with a quantitative approach. Data collection techniques were obtained directly through questionnaires which were distributed to 47 respondents who were employees of Anugrah Adi Jaya Tasikmalaya Company. The data analysis tool used in this research is path analysis. based on the results of the study, it can be seen that: (1) Leadership style has a positive and significant influence on motivation at Anugrah Adi Jaya company; (2) Leadership style directly has a positive but not significant influence on Work Discipline at Anugrah Adi Jaya company; (3) Motivation directly has a positive but not significant influence on Work Discipline at Anugrah Adi Jaya company; (4) There is influence an no significant Leadership Style on work Discipline through Motivation at Anugrah Adi Jaya company.
Pengaruh Gaya Kepemimpinan dan Lingkungan Kerja terhadap Kepuasan Kerja Karyawan PT. Bineatama Kayone Lestari Tasikmalaya
Riska Siti Nurhaliza;
Cece Rakhmat;
Arga Sutrisna
ULIL ALBAB : Jurnal Ilmiah Multidisiplin Vol. 1 No. 11 (2022): Oktober 2022
Publisher : CV. Ulil Albab Corp
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DOI: 10.56799/jim.v1i11.851
This study aims to determine how much influence the leadership style and work environment have on job satisfaction of employees of PT. Binetama Kayone Lestari Tasikmalaya. The research method used is quantitative method with causality method and survey approach. The population in this study amounted to 1372 and the sample taken was 100 respondents. The analytical tool used is multiple linear regression analysis, with hypothesis testing, namely the F test and t test. The results of the study based on the F test showed that the leadership style and work environment simultaneously had a significant effect on job satisfaction. Based on the t test, it shows that the leadership style partially has a significant effect on job satisfaction and the work environment partially has a significant effect on job satisfaction.
Pengaruh Motivasi dan Disiplin Kerja terhadap Semangat Kerja Karyawan PT. Bineatama Kayone Lestari Tasikmalaya
Meita Dita Suryana;
Cece Rakhmat;
Arga Sutrisna
ULIL ALBAB : Jurnal Ilmiah Multidisiplin Vol. 1 No. 11 (2022): Oktober 2022
Publisher : CV. Ulil Albab Corp
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DOI: 10.56799/jim.v1i11.852
This study aims to determine the effect of motivation and work discipline on employee morale at PT. Bineatama Kayone Lestari. This type of research is a quantitative research with a survey approach method. The population in this study are all employees of PT. Bineatama Kayone Lestari totaling 1,240 employees and samples taken as many as 95 respondents. The analytical tool used is multiple linear regression analysis, with hypothesis testing, namely the F test and t test. The results of the study based on the F test showed that motivation and work discipline simultaneously had a significant effect on employee morale. Based on the t test, it shows that motivation partially has a significant effect on morale and work discipline partially has a significant effect on work morale.
Pengaruh Kepemimpinan dan Lingkungan Kerja terhadap Kualitas Kerja : Studi Kasus pada MAS YIA Panembong Tasikmalaya
Ita Sukmawati;
Rita Tri Yusnita;
Arga Sutrisna
ULIL ALBAB : Jurnal Ilmiah Multidisiplin Vol. 1 No. 11 (2022): Oktober 2022
Publisher : CV. Ulil Albab Corp
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DOI: 10.56799/jim.v1i11.853
This research is conducted by the objective to know the effects of leadership and work environment on the quality of work on the teaching staff of MAS YIA Panembong Tasikmalaya. The method used in this study is a quantitative approach with the causality method. Data collection techniues were obtained directly questionnaires distributed to 25 respondents who were teaching staff of MAS YIA Panembong Tasikmalaya. the data analysis tool used in this study is regression analysis. Based on the results of the study it can be seen that: (1)The picture of leadership in MAS YIA Panembong Tasikmalaya has been very good, the work environment has also looked good, and the quality of work of the teaching staff has been very good. (2) There is an influence of leadership and work environment on the quality of work of teaching staff in MAS YIA Panembong Tasikmalaya which is positive and significantly. (3) There is an influence of leadership on the quality of work of teaching staff in MAS YIA Panembong Tasikmalaya which is positive but not significantly. (4) There is an influence of work environment on the quality of work of the teaching staff in MAS YIA Panembong Tasikmalaya which is positive and significantly.