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THE EFFECT OF LEADERSHIP ON EMPLOYEE PERFORMANCE IN THE DEPARTMENT OF POPULATION AND CIVIL REGISTRATION OF KAMPAR REGENCY Akbar Fauzi Sibarani; Zamhir Basem; Yulizar Yulizar
Jurnal Riset Manajemen Indonesia Vol 4 No 4 (2022): Jurnal Riset Manajemen Indonesia (JRMI)
Publisher : STIE Bangkinang Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55768/jrmi.v4i4.109

Abstract

This research was to determine the effect of leadership on employee performance at the Department of Population and Civil Registration of Kampar Regency. This analysis uses the independent variable, namely leadership. The dependent variable is performance. The sample of this study is all employees who work at the Department of Population and Civil Registration of Kampar Regency. Samples were conducted by purposive sampling method. The data was collected by using questionnaires distributed directly to employees as many as 31 questionnaires. The statistical method uses simple Linear Regression Analysis, by testing the hypothesis t statistical test. The results of this study indicate that leadership has a significant positive effect on employee performance, with a significant value less than 0.05. The contribution of the independent variable to the dependent variable is strong.
THE EFFECT OF SOCIAL MEDIA AND TRUST ON PURCHASE DECISION FOR HANDBODY SCARLETT IN KAMPAR REGENCY Dini Nursyada; Zamhir Basem; Litra Diantara
Jurnal Riset Manajemen Indonesia Vol 4 No 4 (2022): Jurnal Riset Manajemen Indonesia (JRMI)
Publisher : STIE Bangkinang Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55768/jrmi.v4i4.111

Abstract

This study aims to determine the effect of social media and trust on the decision to buy a scarlet handbody in Kampar Regency, namely the cheerful cosmetics shop, the cosmetic blessings and the cosmetic fatma. The sample in this study were all customers who bought Scarlett handbody products at the cosmetic shop, amounting to 100 customers. The data collection techniques used were questionnaires and research files. The data analysis technique used is multiple linear regression analysis with a significant level (α) of 0.05. Simultaneously, social media and truts have an effect on purchasing decisions, based on the partial test results, social media have an effect on purchasing decisions, while trust has no effect on customer purchasing decisions. The closeness of the relationship of the independent variable to the dependent variable is very strong with the contribution of the independent variable to the fixed variable which is 73.0%.