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All Journal Jurnal Pendidikan Matematika dan IPA Jurnal Biologi dan Pembelajarannya (JBP) Khazanah Pendidikan EDUSCOPE: Jurnal Pendidikan, Pembelajaran, dan Teknologi Jurnal Sains Dan Teknologi (SAINTEKBU) Journal of Biology Education Performance : Jurnal Bisnis dan Akuntansi JPPIPA (Jurnal Penelitian Pendidikan IPA) BIO-EDU: Jurnal Pendidikan Biologi Abdimas Galuh : Jurnal Pengabdian Kepada Masyarakat Akrab Juara : Jurnal Ilmu-ilmu Sosial Jumat Ekonomi: Jurnal Pengabdian Masyarakat Jumat Informatika: Jurnal Pengabdian Masyarakat Jumat Pertanian: Jurnal Pengabdian Masyarakat Jumat Pendidikan: Jurnal Pengabdian Masyarakat Jumat Keagamaan: Jurnal Pengabdian Masyarakat APPLICATION: Applied science in Learning Research Agrosaintifika: Jurnal Ilmu-Ilmu Pertanian JoEMS : Journal of Education and Management Studies Margin Eco : Jurnal Ekonomi dan Perkembangan Bisnis Jurnal Sains dan Teknologi JATIMAS : Jurnal Pertanian dan Pengabdian Masyarakat
Ospa Pea Yuanita Meishanti
Universitas KH. A. Wahab Hasbullah
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Nursing Physics Social Sciences Other

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Journal : Performance : Jurnal Bisnis dan Akuntansi

 1 
IMPLEMENTASI PAHLAWAN EKONOMI KREATIF UNTUK MENINGKATKAN PEMASARAN PRODUK UMKM DI KOTA MALANG Mar’atul Fahimah; Ospa Pea Yuanita Meishanti
PERFORMANCE: Jurnal Bisnis & Akuntansi Vol 8 No 2 (2018): Performance : Jurnal Bisnis & Akuntansi
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (287.948 KB) | DOI: 10.24929/feb.v8i2.614

Abstract

Creative economy growth in Indonesia can contribute to national grossdomestic product (GDP). The Creative Economy Agency established 16 sub-sectors thatwere developed. Current conditions are still many obstacles found. One of the obstaclesfaced in marketing creative economy products. This study purposes to determine theunderstanding of creative economic actors about electronic commerce (E-Commerce)and creative economic development strategies to improve product marketing. Case studyor qualitative research research method. In this case, the researchers in this study acts asa data collection seeker which is then analyzed. Researchers present directly in order tocollect data, meet directly the parties who might information or data. The results of thisresearch: 1) the creative economy heroes program can improve understanding of ecommerce, 2) the government encourages the use of e-commerce as the right solution in marketing creative economy SMEs products.
Co-Authors Abd Kholid Agung Adib Sanpriyo Ahmad Saiful Arifin Ailam Oktadawiyah Alfaniah Amalia Restu Aninda ambar susanti Anantyarta, Primadya Anggun Wulandari Anggun Wulandari Anggun Wulandari Anisa Anisa Ardiansyah, Panji Binti Robingah Binti Wasiatul Chasanah Dina Ratna Kumala Dwi Cahyanto Dwi Cahyanto Elin Nur Maf'ullah Fainnana Nilna Minah Fatikhatun Nikmatus Sholihah Fatikhatun Nikmatus Sholihah Fatikhatun Nikmatus Sholihah Fitriani Irawati Habibatur Rohmah Hanik Lutfiyah Hari Prasetjono Iin Baroroh Ma'arif Iin Baroroh Ma'arif IIN BAROROH MA’ARIF Ino Angga Putra IZZATIN NISA' kiki fidya wati Kumala, Dina Ratna Layyinatul Luyunah Mar’atul Fahimah Mar’atul Fahimah Mega Mufidatul Saputri Mei Jauharul Maknun MOCH. FAIZUL HUDA Mochamad Syafiuddin Shobirin Mucharommah Sartika Ami Muhamad Khoirur Roziqin Muhammad Farid Nasrulloh Muhammad Farid Nasrulloh Muhammad Khoirul Niam Muhammad Shohibul Mafariech Muhibuddin, Anton Nadia Septi Nafingah Nafingah Nora Iffatul Maula Achmad Nur Afifah Rif'atul Fitri Nurul Aini Ramadania Fitri Rawinda Rasyadan Taufiq Probojati Rina Dian Rahmawati Rissalatul Illiyin Rossanita Truelovin Hadi Putri Rossanita Truelovin Hadi Putri Shofwatul Muflihat Siti Aminatuz Zuhria Siti Khoirun Naazilah Siti Saudah Subchan Adi Suci Prihatiningtyas Tijanuddarori, M. Wildan wahyu nur hidayah Wisnu Siwi Satiti Yusrotul Maghfiroh Zaidatur Roziqo