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All Journal Prosiding Seminar Nasional Sains Dan Teknologi Fakultas Teknik Jurnal Hospitality dan Manajemen Jasa Jurnal Konstruksia Journal of Innovation and Applied Technology Majalah Kulit, Karet, dan Plastik The Indonesian Journal of Dental Research Komunikasi : Jurnal Komunikasi Farmasains : Jurnal Ilmiah Ilmu Kefarmasian Buana Pendidikan: Jurnal Fakultas Keguruan dan Ilmu Pendidikan Unipa Surabaya Jurnal Penamas Adi Buana WAHANA Jurnal Ekonomi Kesehatan Indonesia Insight: Jurnal Bimbingan dan Konseling Jurnal Lentera Pendidikan Pusat Penelitian LPPM UM Metro Social, Humanities, and Educational Studies (SHEs): Conference Series MAGISTRA Law Review Jurnal Ilmiah Permas: Jurnal Ilmiah STIKES Kendal JIEB : Jurnal Ilmiah Ekonomi Bisnis Akrab Juara : Jurnal Ilmu-ilmu Sosial ABDI PUSTAKA: Jurnal Perpustakaan dan Kearsipan Matriks Teknik Sipil KINDAI : Kumpulan Informasi dan Artikel Ilmiah Manajamen dan Akuntansi Media Farmasi Indonesia Jurnal MIPA dan Pembelajarannya (JMIPAP) Technological Pedagogical Content Knowledge PANDAWA : Jurnal Pengabdian kepada Masyarakat
Susilowati Susilowati
State University of Malang
Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Transportation Veterinary Other

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Journal : Komunikasi : Jurnal Komunikasi

 1 
Strategi Koperasi Karya Mandiri Dalam Memperkenalkan Product Knowledge Melalui Event Gowes Pesona Nusantara Erik Maudi; Susilowati Susilowati
Jurnal Komunikasi Vol 9, No 1 (2018): Edisi Maret 2018
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (132.627 KB) | DOI: 10.31294/jkom.v9i1.3592

Abstract

Cooperative function amid the current society it is necessary as a support to the economy of certain community groups in order to build and develop the economic potential of the community. Koperasi Karya Mandiri following the participation of the event "Cycling the Charm of Archipelago" organized by the Government of the city of South Tangerang and the Ministry of Youth and Sports in order to introduce the products to their advantage. The author uses descriptive-qualitative research methods, conducted by means of observation and in-depth interviews in person, as well as the data collected are then analyzed in the report form through the descriptive research. The conclusions of the research implemented by the author show that the Koperasi Karya Mandiri through participation at Cycling the Charm of Archipelago event, Cooperatives in Indonesia now can not be considered one eye because it was now more developing services and products that are already adapting with the times now namely convenience, Koperasi Karya Mandiri implements the event participation program in order to expand its wings and inspire the general public, especially the people of Tangerang Selatan and people with disabilities through Knowledge Koperasi Karya  Mandiri products that fill the exhibition of SME (Small and Medium Enterprises) at the event.Keywords: Strategy, Product Knowledge, Participation
Co-Authors ACHMAD FAUZI Agri Hardeka Sari Aldyana Pertiwi Farizky Ali Akbar Amin Otoni Zebua Aminudin Pamungkas Ana Lestari Aninda Wulan Septiyani Aprilia Kusuma Dewi Aprilia Kusuma Dewi Aprilia Mantayani Aprillya Nugraheni Asep Dian Abdillah ayu laili rahmiyati Bandono Bandono Baniva, Ratih Dadan Rosana Deby Pratiwi Dewi Justitia Diena Indah Annisa Dinna Anggaraini Djunaedi Djunaedi Duwi Katon Rahayu Dwi Handayani Eko Widodo Erik Maudi Galuh Larasati Galuh Larasati Hendra Wijayanto Ilyas Sadad Indah Nurhayati Insih Wilujeng Irene Sri Sukaeni Itsna Yunida Al Husna Jamaluddin Jamaluddin Julius Osmond Khoirunnisa Khoirunnisa Laksono Trisnantoro Lukiyana, Lukiyana Masnia Ahmad Mouromadhoni Kasyfi Rifqi Mundilarto Mundilarto Novita Dwi Utami NUR KADARISMAN NUR KADARISMAN Reni Wijayanti Rizka Fitri Ardiani Rizka Fitri Ardiani Rut Desi Wulandari Sabar Nurohman Sagung Alit Widyastuty Satoto Satoto Sisman Prasetyo Siti Nur Hasanah Sobriyah Sobriyah Sri Mulyani Sri Wahyuni Sugito Sugito Sumardiyono Sumardiyono Suryani Suryani Tetiana Haniastuti Heni Titik Wulandari Truly Dian Anggraini Ulin Nuha Vincentia Adya Paramitta Yulianti, Erni Zuhdan Kun Prasetyo Zumi Hanifa