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All Journal Daya Saing : Jurnal Ilmu Manajemen Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT Journal of Tourism Destination and Attraction Tourism Reserch Journal jurnal ilmiah hospitality Jurnal Manajemen Pelayanan Hotel Jurnal Manajemen Perhotelan dan Pariwisata Jurnal Inovasi Penelitian Jurnal Ilmiah Wahana Pendidikan Oikonomia: Jurnal Manajemen Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal) Jurnal Pengabdian Masyarakat : Pemberdayaan, Inovasi dan Perubahan Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Jurnal Pengabdian Mandiri Nawasena: Jurnal Ilmiah Pariwisata Science Information System and Technology
Nugraha, Rizki Nurul
National University Tourism Study Program
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Transportation Other

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TREN PARIWISATA DKI JAKARTA Nugraha, Rizki Nurul; Yuliantini, Tine; Karyatun, Subur
Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT Vol 4 No 2 (2019)
Publisher : Economic Faculty, Attahiriyah Islamic University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1066.558 KB) | DOI: 10.36226/jrmb.v4i2.267

Abstract

This research will explain tourism trends in Jakarta and various information related to obstacles that occur in the field. As a leading tourist area, DKI Jakarta can provide more complete information about tourist characteristics. A qualitative approach is used by taking respondents as many as 100 archipelago tourists and 10 Tourism Services Industry using accidental sampling, with one shot time method, where time is used only one time. The results of the study identified constraints in marketing in Jakarta, including airline ticket prices, relatively high tour package prices, low demand, and media competition. The implications and suggestions are explained in the article. Keywords: Jakarta tourism, market characteristics
The Effect of Tangible, Reliability, Responsiveness, Assurance and Empathy on Tourist Satisfaction in Dunia Fantasi Taman Impian Jaya Ancol After The Implementation of The Covid-19 Vaccination Gustian Al Kahfi; Rizki Nurul Nugraha
Jurnal Penelitian Pariwisata Vol 6 No 1 (2022): (TRJ) Tourism Research Journal
Publisher : Sekolah Tinggi Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v6i1.146

Abstract

This study aims to determine the tangible, reliability, responsiveness, assurance, and empathy for tourist satisfaction. The descriptive quantitative method uses a multiple linear regression analysis with the SPSS Program. The population in this study is the number of visitors in November and December 2021, with 545,312 people. The sample size used the Slovin formula with the results of 100 respondents. The sampling technique used is accidental sampling. The results showed that only the reliability variable partially had no significant effect on tourist satisfaction. Dunia Fantasi Taman Impian Jaya Ancol needs the implementation of strict health protocols, the availability of various interpretation boards, and regular maintenance of the cleanliness of tourist attractions to improve their performance in providing services to tourists. Continuous improvement in managing the execution of Dunia Fantasi Taman Impian Jaya Ancol will increase the positive image of tourist destinations, which is a long time will form tourist satisfaction. Keywords: Tangible, Reliability, Responsiveness, Assurance, Empathy, Tourist Satisfaction
PENGARUH RICH MEDIA ADVERTISING TERHADAP KEPUTUSAN PEMBELIAN PAKET BULAN MADU BALI KEROBOKAN-SEMINYAK-PETITENGET DI BULANMADU.COM Rizki Nurul Nugraha
Oikonomia: Jurnal Manajemen Vol 14, No 1 (2018): Oikonomia: Jurnal Manajemen
Publisher : Fakultas Ekonomi dan Bisnis Universitas Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47313/oikonomia.v14i1.514

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh rich media advertising terhadapkeputusan pembelian paket bulan madu Bali Kerobokan - Seminyak - Petitenget dibulanmadu.com. Populasi dalam penelitian ini adalah pengguna jasa paket bulan madu BaliKerobokan - Seminyak - Petitenget di bulanmadu.com pada rentang waktu 3 tahun terakhir.Penelitian ini melibatkan 100 pengguna jasa yang diambil secara random. Metode analisisyang digunakan adalah metode analisis jalur (path). Hasil penelitian menunjukkan bahwastreaming audio, streaming video, applets that allow user interaction dan special effectsecara parsial berpengaruh positif dan signifikan terhadap keputusan pembelian paket bulanmadu Bali Kerobokan - Seminyak - Petitenget di bulanmadu.com. Berdasarkan hasil tersebut,dapat disimpulkan bahwa rich media advertising memiliki pengaruh yang positif dansignifikan terhadap keputusan pembelian paket bulan madu Bali Kerobokan - Seminyak -Petitenget di bulanmadu.com.
EFFECT OF APPLICATION OF RICH MEDIA ADVERTISING ON PURCHASE DECISIONS (STUDY OF TRAVEL COMPANIES) M. Liga Suryadana; Rizki Nurul Nugraha
Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal) Vol 12 No 2 (2018): Jurnal Ekonomi, Bisnis & Entrepreneurship
Publisher : Pusat Penelitian dan Pengabdian Masyarakat (P3M) STIE Pasundan Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (34.879 KB)

Abstract

This study aims to determine the effect of the application of the Rich Media Advertising dimension to purchasing decisions. The population in this study were service users who had purchased packages in the past three years. This study involved 100 service users as research subjects taken randomly. This study uses research instruments in the form of questionnaires and interview guidelines. Both instruments validated before being applied to the study sample. Furthermore, the data obtained were analyzed using Path analysis. The results of the study indicate that: (1) There is a Significant Effect of Streaming Audio on purchasing decisions. (2) There is a Significant Effect of Streaming Video on purchasing decisions. (3) There is a Significant Effect of the Applets That Allow User Interaction on purchasing decisions. (4) There is a Significant Effect of Special Effect that has a significant effect on purchasing decisions. Based on these findings it can be concluded that Rich Media Advertising has a significant influence on purchasing decisions with a percentage of influence of 51.4%. Keywords: audio streaming, streaming video, applets that allow user interaction, special effect, rich media advertising, purchasing decisions.
IMPLEMENTATION OF THE PENTAHELIX MODEL AS A FOUNDATION FOR DEVELOPING TOURISM POTENTIAL IN MAJALENGKA REGENCY Rizki Nurul Nugraha; Nada Widya Candra Nurani
Jurnal Inovasi Penelitian Vol 3 No 5: Oktober 2022
Publisher : Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jip.v3i5.2058

Abstract

The concept of tourism development with the Pentahelix model is often found to analyze in the economic sector, in fact the Petahelix Model of Cooperation of Academics, Business, Community, Government and Media, which called ABCGM, is very important in tourism development because it covers all parties also because it can provide benefits and benefits for society and the environment there good integration so as to create activities, facilities, services, and quality tourism experience and value benefits. This research uses a descriptive qualitative approach. Where this research method uses literature studies, namely studies carried out by identifying, formulating, and setting goals and benefits using literature review studies. The purpose of this study is to find out how the Pentahelix model can be used to develop tourism potential in Majalengka Regency. The results can be seen if the Pentahelix model can be one of the strategies that if optimal its implementation will provide welfare for all parties.
PENGEMBANGAN DAYA TARIK WISATA DI OBJEK WISATA TELAGA ARWANA CIBUBUR Rizki Nurul Nugraha; Fikri Virgiawan
Jurnal Inovasi Penelitian Vol 3 No 6: Nopember 2022
Publisher : Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jip.v3i6.2100

Abstract

Tourism development in an area must be given more attention because tourism development will determine the future of tourism itself and for the welfare of the surrounding community. Telaga Arwana Cibubur is a tourist destination located on Jalan Jamboree RT.05/RW.06, Harjamukti, Cimanggis. Telaga Arwana Cibubur is a tourist attraction that presents a beautiful rural atmosphere in the middle of a metropolitan city, still requires special attention and the need for a strategy for tourism development. The purpose of this research is to analyze the strengths, weaknesses, opportunities and threats of the Telaga Arwana Cibubur tourist destination, then from the results of the analysis that has been done, a strategy will be formulated for the development of the Telaga Arwana Cibubur tourist destination. This research is a qualitative descriptive study, the data will be analyzed descriptively, then to determine the strategy for developing tourism destinations for Telaga Arwana Cibubur, it is carried out by using a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats). Data will be collected through literature study, observation and by conducting interviews. The final result of this research is a strategy for the development of Eretan Jumharto Beach tourist destinations in order to develop better and be able to compete with other tourist objects
POTENSI WISATA BAHARI DALAM MENDUKUNG PARIWISATA DI PULAU SANGIANG, BANTEN Aisyah Zhafirah; Rizki Nurul Nugraha
Jurnal Inovasi Penelitian Vol 3 No 6: Nopember 2022
Publisher : Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jip.v3i6.2102

Abstract

Indonesia occupies the second position in Asia and seventh in the world in the category of the largest country which has 1/3 of the land area and the ocean with 2/3 of the total area. There are thousands of islands in Indonesia with exotic sea charms that make it possible to have diverse natural tourism potential, and one type of tourism that Indonesia has is Marine Tourism. Therefore, this study aims to identify the potential for marine tourism owned by Sangiang Island, Banten. This research is a qualitative descriptive research, using survey and interview techniques. The analytical method used is SWOT (Strengths, Weaknesses, Opportunities, Threats). The results of this study indicate that marine tourism on Sangiang Island, Banten has the potential to become a tourist destination that can attract many visitors. However, this potential still has many obstacles that need to be managed and rearranged professionally in order to attract more tourists to visit. The local community of Sangiang Island, Banten still really needs both capital and moral support from the government to support the development of tourism there.
STRATEGI KOMUNIKASI PEMASARAN TAMAN WISATA ALAM ANGKE KAPUK DALAM MENINGKATKAN KUNJUNGAN Putri Adinda Trisia; Rizki Nurul Nugraha
Jurnal Inovasi Penelitian Vol 3 No 6: Nopember 2022
Publisher : Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jip.v3i6.2103

Abstract

A marketing communication strategy is a strategy in conveying certain information to consumers about the products offered either directly or indirectly. Marketing communication strategies in a tourism destination have many benefits in their application such as increasing the number of visitors and seeing the effectiveness of promotions in the area, with this research can also find out the effectiveness of the use of marketing communications in the Angke Kapuk Nature Tourism Park area. This research began in July 2022 until it was completed. This research was conducted in the Mangrove Natural Tourism area, North Jakarta. As for the resource persons, namely the key information, namely the employees, managers of the Angke Kapuk Tourism area and visitors to the Angke Kapuk Nature Tourism Park. Data is obtained by the method of interviewing the manager.
PENGEMBANGAN MODEL WISATA EDUKASI DI TAMAN MARGASATWA RAGUNAN Rizki Nurul Nugraha; Maya Amelia
Jurnal Inovasi Penelitian Vol 3 No 6: Nopember 2022
Publisher : Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jip.v3i6.2104

Abstract

Taman Margasatwa Ragunan merupakan Kebun Binatang pertama di Indonesia yang mempunyai berbagai jenis satwa dari dalam negeri maupun luar negeri tidak heran jika Taman Margasatwa Ragunan menjadi destinasi yang selalu ramai dikunjungi oleh para wisatawan khususnya oleh para pelajar dan mahasiswa. Dalam mengetahui upaya program yang telah berjalan, tahapan pengembangan program, strategi evaluasi, dan penyempurnaan konsep di Taman Margasatwa Ragunan. Maka perlu adanya kebijakan-kebijakan pendidikan dalam menerapkan sistem wisata edukasi dengan baik agar pelaksanaan program wisata edukasi di Taman Margasatwa Ragunan bisa berkembang secara efektif agar dapat meningkatkan jumlah kunjungan wisatawan yang semakin beredukatif. Metode penelitian yang digunakan adalah metode kualitatif. Data yang diambil adalah data primer, dimana data primer diperoleh dari observasi dan wawancara kepada narasumber yang telah ditentukan yaitu dengan staff Taman Margasatwa Ragunan mengenai pengembangan wisata edukasi yang diterapkan dan menggunakan data sekunder yang diperoleh dari Taman Margasatwa Ragunan yaitu, berupa sejarah Taman Margasatwa Ragunan, wisata edukasi, dan visi-misi.
SENTIMENT ANALYSIS ON OAKWOOD RESIDENCE CIKARANG HOTEL REVIEWS ON TRIPADVISOR WEBSITE USING K-NEAREST NEIGHBOR ALGORITHM Rizki Nurul Nugraha; Eviana Tarigan; Yuni Trisnawati
Jurnal Inovasi Penelitian Vol 3 No 6: Nopember 2022
Publisher : Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jip.v3i6.2105

Abstract

Tripadvisor is used not only as a platform to find and book hotels but also as a comparison material before buying, reviews written for a hotel will greatly influence the decisions of potential guests. One of the hotels that received the majority of Excellent ratings is Oakwood Residence Cikarang. This research has several stages, the first is called the Preprocessing stage. The second stage is to use the TF-IDF method, namely to do word weighting, the last stage is to classify the data using the K-Nearest Neighbor method. The test results related to sentiment analysis at Oakwood Residence Cikarang with the K-NN algorithm get an average accuracy of k = 3 of 90%.
Co-Authors Achmad Salam Aditya Erlangga Ahmad Naisaburi Bintang Dhia Aisyah Zhafirah Ajeng Aspuan Akbar Fadillah Akristi Eni Sannindra Alisya Nur Insani Almaura Nur Aulia Ananda Fadila Putri Anisa Purwati Anisa Yuni Safira V Ardissa Dwi Eranti Arnold Yudi Nahlony Arsya Ananda Asep Kurniawan Aulia Ananda Auliah Nurlizah Cahya Gilang Ananda Kresna Putra Cahya Gilang Ananda Kresna Putra Cici Maria Sihombing Claudia Simponi Nehemia Davi Ayu Andini Dela Safitri Devitha Sondang Diah Renno Sulistyo P Dina Fitriani Dinda Putri Fatimah Dipa Awaloedin Dipa Teruna Awaloedin Donald Benjamin Dwita Chika Wardani Dwita Chika Wardani Eka Syah Putra Eviana Tarigan Farrah Puspita F Febry Fatimah Azzahra Fikri Virgiawan Firman Riza Dermawan Franika Br Manjorang Gustian Al Kahfi Gustian Alkahfi Gustian I Gusti Kade Heryadi Angligan Joko Edwin Saputra Joy Hendrick Wittsdy As Kevin Muhammad Irsyad Liliana Dewi Liliana Dewi Lisa Sarinah M. Liga Suryadana Madeline Ivanka Magdalena Leda Mawo Marina Erviani Maya Amelia Mudhi’ah Zuhdiyyah Djandri Muhammad Sholah Yazid Muhammad Surya Saleh Muhammad Zaqi Nada Widya Candra Nurani Nurul Hidayah Nurul Hidayah Padri Achyarsyah Padri Achyarsyah Prama Hardika Prili Diana Rosa Prili Diana Rosa Putri Adinda Trisia Putri Aulia Ardani Putri Indriani Putri Indriani Rachmad Rizky Trianto Raden Ajeng Dhea Ayu Salsabila Raden Ajeng Dhea Ayu Salsabila Rai Riya Rai Riya Rais A Yudian Reza Ardian Putra Rifky Setiawan Rigy Dyantika Rivaldo Lucas Waworundeng Rosa Adilla Sahrian Samsi Sari Butar-butar Sari Meilina Butar-Butar Selvy Remilenita Sheva Aulia Sidik Ihsannudin Sifa Sukowati Subur Karyatun Talitha Daffa Azzahra Tarabunga Angelyca Tevila Akwila Tine Yuliantini, Tine Titi Kusmayanti Tomas Jorgi Tria Husnul Chotimah Ulfi Maranisya Vanny Chang Nurmanto Venda Irlani Vickrham Achmad Vickrham ShahJehan Achmad Widha Raditia Wikey Damai Yanti Yuni Trisnawati Zumratul Meini