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All Journal Jurnal Agronomi Indonesia (Indonesian Journal of Agronomy) Jurnal Ergonomi Indonesia (The Indonesian Journal of Ergonomic) Jurnal Energi Dan Manufaktur JURNAL ILMU DAN TEKNOLOGI PETERNAKAN Jupiter Jurnal Ilmu Produksi dan Teknologi Hasil Peternakan Jurnal Pengabdian Magister Pendidikan IPA Jurnal Hilirisasi IPTEKS (JHI) Dialogia: Jurnal Studi Islam dan Sosial Puitika JPP Jurnal Kesehatan Poltekkes Palembang Meteor STIP Marunda Jurnal Politikom Indonesiana Wahana Peternakan indOmera Jurnal Magister Manajemen Warta Pengabdian Andalas: Jurnal Ilmiah Pengembangan Dan Penerapan Ipteks Agrimansion: Agribusiness Management & Extension Jurnal Pengabdian Masyarakat Ilmu Terapan (JPMIT) Al-Qisthu: Jurnal Kajian Ilmu-Ilmu Hukum Dharma Pengabdian Perguruan Tinggi (DEPATI) AKSI: Jurnal Manajemen Pendidikan Islam Jurnal Al Kahfi : Jurnal Pendidikan Agama Islam Journal Sultra Research of Law El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
M. Yusuf
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Medicine & Pharmacology Nursing Public Health Social Sciences Transportation Veterinary Other

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Journal : AKSI: Jurnal Manajemen Pendidikan Islam

 1 
STRATEGI PROMOSI MADRASAH DI MEDIA SOSIAL DALAM MENARIK ANIMO PESERTA DIDIK BARU M. Yusuf; Fatiha Ni’matul Maula
AKSI: Jurnal Manajemen Pendidikan Islam Vol 1 No 3 (2023): JULI 2023
Publisher : Sekolah Tinggi Agama Islam Hasan Jufri Bawean

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37348/aksi.v1i3.254

Abstract

In the midst of the rapid demands to keep up with current technological developments, an educational institution is required to continue to innovate in increasing the existence of the institution by promoting through digital media. Promotions uploaded to social media will be able to attract the interest of new students more effectively than only using print media. There are several social media platforms that can be used to promote educational institutions. So then, how can promotion on social media be properly achieved to attract the interest of new students? Of course, it takes planned steps and strategies to achieve all of that. This type of research is descriptive with a qualitative approach. Data collection techniques using semi-structured interviews, non-participant observation, and documentation Data analysis techniques used are data reduction, presentation, and verification. Test the validity of the data using source triangulation techniques, peer discussions, and member checks. The results of the promotion strategy on social media in increasing the interest of new students are influencing the interest of new students, influencing decision-making in choosing schools, facilitating the delivery of information, and increasing the interest of new students.   Keywords: Strategy, Promotion, Social Media, And New Student Interest
Co-Authors , Krisantini . Hasbi A. K. Sio A. Y. Oktaviana Abd. Basyid Aeko Fria Utama FR AGUS Ahsanul Kholikin Al Hushori Alex Darmawan Alimuddin Alimuddin Almos, Rona Andrian Anom Santiana Anshari Nur, Muh. Nadzirin Aslinda Aslinda AYU LESTARI DEWI B. Tjia Bahren Bahren C. Budiman Dudi Septiadi Effendi Eka Meigalia Fadli Fara Aisyah Fatiha Ni’matul Maula Fauzan Misra Fauzi Arif Lubis Ferdinan Tambing Gebryla Rito Halimatus Sa’diyah Hijriani I Made Anom Santiana I Nyoman Sutapa I. I. Arief J. K. Negara Jaenab Jaenab L. Rahim La Niasa La Ode Munawir, La Ode M. Arifin M. Rimawan M. Riska Maulana Effendi Made Anom Santiana Mardiana Mardiana Marwan Muh. Tahir Muhammad Fitriadi Muhammad Nursan Muji Rahayu Mursyidi N. Aliah Ni Made Nike Zeamita Widiyanti Novi Eka Wati Noviandra, Luviana Nur Ahmad Salman Herbowo Nurtaji Wathoni Nurul Iman, Nurul Pande Komang Suparyana Pramono Pramono Putra, Yerri Satria R. R. S. Wihansah RIFKHAN RIFKHAN Rizky Amelya Furqan Roma Kyo Kae Saniro Saidnil Aksa Sri Enda Agus Cahyanti Sri Ernawati Sriwiyanti Sriwiyanti St. Fatmawati. L Supartiningsih, Sri Supriadi Supriadi Syafril syafril Syarif Husni Titi Andriyani - Wenny Ira Reverawati Zulnasri Zurmailis Zurmailis