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All Journal SOCA: Jurnal Sosial Ekonomi Pertanian PIRAMIDA E-Journal of Tourism Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) JURNAL MANAJEMEN AGRIBISNIS ASEAN Journal on Hospitality and Tourism Jurnal Ilmiah Teknologi Pertanian Agrotechno Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Jurnal Hexagro Agriecobis : Journal of Agricultural Socioeconomics and Business International Journal of Agriculture System

KETUT BUDI SUSRUSA

Program Studi Agribisnis Fakultas Pertanian Universitas Udayana, Jalan PB Sudirman Denpasar 80232, Bali

Author-ID : 243767

Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Social Sciences

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MODEL OF SUSTAINABLE ENVIRONMENTAL MANAGEMENT IN STAR RATED HOTELS IN BALI Pramono, Jaya; Suryawan Wiranatha, Agung; Budi Susrusa, I Ketut
ASEAN Journal on Hospitality and Tourism Vol 13, No 2 (2014)
Publisher : ITB Journal Publisher, LPPM ITB

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (148.995 KB)

Maintaining environmental sustainability has become the main agenda in todayâs world, and so as in hotel industry. In Bali, the number of hotels has been increasing significantly. This growth positively correlates with the use of resources to meet the demand of tourists and the environmental damage, on the other hand. Therefore, the issue of environmentally friendly operation is getting prominent in star rated hotels in Bali.The aim of this research was to find out the relationships between the processes and the benefits of environmental management in star rated hotels in Bali. The important aspects of environmental management was covered in this research, namely: 1) Process of environmental management that consists of energy management, water management, wastewater and solid waste management, chemical waste management, and purchasing products for hotel operations; and 2) The benefits of the environmental management that consists of financial benefits, employee satisfaction, guest satisfaction, and the advantages from promotion and publicity. This research collecting data from 126 star rated hotels around Bali, and the data was analyzed by using SEM (Structural Equation Modeling).The model of environmental management in this research shows that the process of environmental management significantly influence the benefits of environmental management.

MODEL OF SUSTAINABLE ENVIRONMENTAL MANAGEMENT IN STAR RATED HOTELS IN BALI Jaya Pramono; Agung Suryawan Wiranatha; I Ketut Budi Susrusa
ASEAN Journal on Hospitality and Tourism Vol. 13 No. 2 (2014)
Publisher : Centre For Tourism Planning and Development

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5614/ajht.2014.13.2.6

Maintaining environmental sustainability has become the main agenda in today's world, and so as in hotel industry. In Bali, the number of hotels has been increasing significantly. This growth positively correlates with the use of resources to meet the demand of tourists and the environmental damage, on the other hand. Therefore, the issue of environmentally friendly operation is getting prominent in star rated hotels in Bali.The aim of this research was to find out the relationships between the processes and the benefits of environmental management in star rated hotels in Bali. The important aspects of environmental management was covered in this research, namely: 1) Process of environmental management that consists of energy management, water management, wastewater and solid waste management, chemical waste management, and purchasing products for hotel operations; and 2) The benefits of the environmental management that consists of financial benefits, employee satisfaction, guest satisfaction, and the advantages from promotion and publicity. This research collecting data from 126 star rated hotels around Bali, and the data was analyzed by using SEM (Structural Equation Modeling).The model of environmental management in this research shows that the process of environmental management significantly influence the benefits of environmental management.

PENGARUH PERKEMBANGAN KEPARIWISATAAN DAN SISTEM KEKERABATAN TERHADAP SISTEM BAGI HASIL USAHA TANI PADI SAWAH DI BALI Ketut Budi Susrusa; Saptono Iqbali
PIRAMIDA Vol. 4, No. 1 Juli 2008
Publisher : Puslit Kependudukan dan Pengembangan SDM Universitas Udayana

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High population growthled to a scarcity of arable land in Indonesia. During 1963-1993 periods, farmer households have increased 1.77% i.e, almost three times than the extend of agricultural land. Soe, the land that is held by the farmer households were not only decreased in its size, but also increased in its inequality. Furthermore, this phenomenon encouraged the existence of share cropping contract. Sharecropping contract is an old institution that was known since Babylonian era ( ± 2300 BC) and still showing controversial issues related to agricultural productivity. Certainly, the institution that was born in along history of mankind could not be easily change, however some modification should be conducted along with the implementation of recent agricultural debelopment programs. The objectives this study was identify the change of sharecropping contract on rice farming along with development of economy in Bali which was also stimulated by development of tourism and to learn weather or not sharecropping contract was contra productive in terms labor used and farming performance. This study was conducted at the subaks area, three within and three others of tourism area. The population was classified into three group, owner-cultivator, non-kinship-sharecrpper, kinship- sharecropper. Farming intensity was measured by the indicator of the used of labor and inputs, whereas farm performance will be evaluated by land productivity and farm income. This study reveals that the more developed economy within a region, the better sharecropper’ s bargaining position. Furthermore, kinship-sharecropping contract was as not bad as the general opinion that is not agreed to sharesropping contract. Labor utilization and farm performance both in kinship sharecropping were consistent with enforceable contract that is led to optimizing input allocation. From the view points of owners-sharecropping relationships it was indicated that the owners held control upon the allocation of farm inputs.

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (796.373 KB)

High population growthled to a scarcity of arable land in Indonesia. During 1963-1993periods, farmer households have increased 1.77% i.e, almost three times than the extend ofagricultural land. Soe, the land that is held by the farmer households were not only decreased inits size, but also increased in its inequality. Furthermore, this phenomenon encouraged theexistence of share cropping contract. Sharecropping contract is an old institution that was knownsince Babylonian era ( ± 2300 BC) and still showing controversial issues related to agriculturalproductivity. Certainly, the institution that was born in along history of mankind could not beeasily change, however some modification should be conducted along with the implementation ofrecent agricultural debelopment programs.The objectives this study was identify the change of sharecropping contract on ricefarming along with development of economy in Bali which was also stimulated by development oftourism and to learn weather or not sharecropping contract was contra productive in terms laborused and farming performance.This study was conducted at the subaks area, three within and three others of tourismarea. The population was classified into three group, owner-cultivator, non-kinship-sharecrpper,kinship- sharecropper. Farming intensity was measured by the indicator of the used of labor andinputs, whereas farm performance will be evaluated by land productivity and farm income.This study reveals that the more developed economy within a region, the better sharecropper’ sbargaining position. Furthermore, kinship-sharecropping contract was as not bad as the generalopinion that is not agreed to sharesropping contract.Labor utilization and farm performance both in kinship sharecropping were consistentwith enforceable contract that is led to optimizing input allocation. From the view points ofowners-sharecropping relationships it was indicated that the owners held control upon theallocation of farm inputs.

Environmental Management at Star Rated Hotel in Bali Jaya Pramono; I Ketut Budi Susrusa; Agung Suryawan Wiranatha
E-Journal of Tourism Volume 1 Number 1 (March 2014)
Publisher : Centre of Excellence in Tourism Udayana University

The outcomes of tourism in relation to the environmental sustainability is to preserve nature, environment, and resources availablity. Therefore, the obligation to maintain sustainability of environmental are become a top agenda for the managers of the star-rated hotels. In line with this spirit the high growth of hotel and tourist arrival in Bali correlated with the high of resources use to meet the demand of hotel guests, it will affect to the environment of hotel and the environmental of Bali. This study surveyed 126 star hotels in Bali (which consists of four (4) one-star hotels, ten (10) two-star hotels, thirty-nine (39) three-star hotels, twenty-four (24) four-star hotels, and forty-nine (49) five star hotels, using a questionnaire, where the alternative answer used the seven (7) options, and the data were analyzed using descriptive statistics, and structural equation modelling (SEM). This study successfully established a significant model that describes the relationship between environmental issues, environmental management processes, and the benefits of environmental management processes in star rated hotels in Bali. Also the results of this research demonstrate that: 1. There is a significant relationship between environmental issues to the process of environmental management at star rated hotels in Bali, and 2. There is a significant relationship between the process of environmental management to the the benefits of environmental management processes of the star rated hotels in Bali. Furthermore, the issues of environment is consists of: a. The issue of pressure from tour operator, b. The issue of customer and tourists pressure, and c. The issue of climate change. Then the environmental management process of hotel consists of: a. The wastewater management process, b. The solid waste management processes, and c. The chemical management processes, and finally the benefits of environmental management processes in star hotels are consists of: a. The sustaining the hospitality industry, b. The contribution to community development, and c. The satisfaction of the guests at star rated hotels in Bali. In accordance with these results is it suggested that every hotels are encouraged to do the process of environmental management because through this process, hotel will have a better relationship with the community, it had the preferred of tourists trend, it had became more prudent in term of resources use as a sustainable environmental efforts, and finally these can contribute to preserving the assets of the world for future generations.

Strategi Pemasaran Pupuk Organik PT Biotek Indonesia Hijau Untuk meningkatkan Kinerja Perusahaan LUH PUTU DEWI SUKMAYANTI; KETUT BUDI SUSRUSA; NYOMAN PARINING
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.4, No.2, April 2015
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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Abstract Marketing Strategies of Organic Fertilizers at PT Biotek Indonesia Hijau to improve the Performance of the Company This study aimed at identifying and determining the internal environment (strengths and weaknesses) and the external environment (opportunities and threats), the position of the business and marketing strategies that should be implemented by PT BIH based on the current position of the company. The method of analysis used in this study was the analysis of the corporate environment, which consists of a matrix of IFE (Internal Factor Evaluation), EFE matrix analysis (External Factor Evaluation), and analysis of the BCG matrix (Boston Consulting Group). The results of the analysis of the IFE matrix was that PT BIH had a score of 2.50. The results of the analysis of EFE matrix was that PT BIH had a score of 3.15. BCG matrix analysis through the analysis of market growth rate and relative market share, it is known that in 2013 Biobali had a growth rate of 2.30% and the market value of the relative market share of 2.40%. PT BIH position was in the cell of Cash Cows. This means that companies with a market share is relatively large and at the same time only operate at a low market or not grow. Based on the position of the company, it can be produced alternative strategies that should be applied to the company, the product development strategy Product Development Strategy and Concentric diversification strategy. Keywords: Marketing Strategy, Organic Fertilizer, IFE, EFE, BCG.

Pengaruh Jumlah Simpanan dan Jumlah Pinjaman terhadap Sisa Hasil Usaha pada Koperasi Unit Desa Mambal, Kecamatan Abiansemal, Kabupaten Badung PUTRI RAHMAWATI DEWI S; KETUT BUDI SUSRUSA; I KETUT RANTAU
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.8, No.4, Oktober 2019
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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The Effect of the Amount of Deposits and Lending Credit on Profits of VillageUnit Cooperatives of Mambal, Sub-District of Abiansemal, Badung Regency Cooperatives are legal entities established by individuals or cooperative legal entities,with the separation of the wealth of their members as capital to run a business to meetcommon needs. One of the forms of cooperative development is the village unitcooperative. Factors that influence the existence of cooperatives in the midst of theglobal economy are the amount of net income they have. The Mambal Village UnitCooperative has carried out several businesses in order to obtain maximum profits.Efforts are made, namely by carrying out activities to raise funds, both from membersand from the public in the form of deposits and credits. This study aims to determine theeffect of the total of deposits and amount of credits on the profits. This research wasconducted at the Mambal Village Cooperative Unit, Abiansemal Sub-District, BadungRegency. This study uses multiple linear regression analysis. The results of the studyshowed that simultaneously the amount of deposits and the amount of credits had apositive and significant effect on the profits of the Mambal Village Unit Cooperative.Partially the amount of deposits has a positive and significant effect on the profits at theMambal Village Cooperative Unit, while the amount of credits has a positive and notsignificant effect on the profits of the Mambal Village Unit Cooperative.

Kontribusi Ibu Rumah Tangga Pekerja di Desa Non pertanian dan Desa Pertanian terhadap Pendapatan Rumah Tangga (Studi Kasus di Desa Beraban, Kecamatan Kediri dan Desa Wongaya Gede, Kecamatan Penebel, Kabupaten Tabanan) MADE WAHYU LESTARI; KETUT BUDI SUSRUSA; NI WAYAN PUTU ARTINI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.8, No.2, April 2019
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

The Contribution Made by the Employed Housewives Living at Agricultural andNon-agricultural Villages to Their Family Income(A Case Study Conducted at Beraban Village, Kediri District and Wongaya GedeVillage, Penebel District, Tabanan Regency)The faster economic growth leads to multiple effect and inspires different economicactivities which can absorb and cause housewives to have access to job opportunities.However, the job opportunities available at the agricultural village are different fromthose available at the non-agricultural village. As a consequence, the contribution madeby the housewives living at the agricultural village to the family income is differentfrom that made by those living in the non-agricultural village. This current study wasintended to (1) identify the extent to which the housewives living at the agriculturalvillage and non-agricultural village can contribute to the family income; (2) whatmotivated the housewives to work; and (3) what obstructed the housewives in theiremployment. This present study was conducted from July to August 2017 at BerabanVillage, Kediri District, and at Wongaya Gede Village, Penebel District. The sampleswere taken using the Multistage Random Sampling, and totaled 77. The data wereanalyzed using the quantitative descriptive analysis, different test, and descriptivequalitative analysis. The result of the study shows that (1) the contribution made by thehousewives living at the non-agricultural village was smaller than that made by thoseliving at the agricultural village; (2) spare time inspired most of the housewives living atthe non-agricultural village to work; (3) the household chores such as looking after theirhouses, taking care of their children, and the family members who were sick, and soforth obstructed them in their employment. Therefore, it is suggested to the housewivesboth living at the agricultural village and non-agricultural village to collaborate with therelated institutions as an attempt to improve their productivity and efficiency inorganizing their time.

Analisis Risiko Usahatani Salak Organik di Desa Sibetan Kecamatan Bebandem Kabupaten Karangasem I GUSTI AYU AGUNG DEWI MAHAYANI; I KETUT BUDI SUSRUSA; I WAYAN BUDIASA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.3, Juli 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

The Risk Analysis of Zallaca Organic Farming in Sibetan Village Subdistrict Bebandem Karangasem Regency Sibetan village is a development center of zallaca organic farming in subdistrict Bebandem, Karangasem regency. The problems that have been faced by zallaca organic farming like a fluctuation of production and commodity prices, thus indicating the risk that must be faced by the farmers related to production and the selling price of the commodity in the market. If production and price has a risk, it will affect to the farmers income. This study aimed to analyze factors that affect the income of farmers in zalacca organic farming, analyze the production risk, price risk and income with a risk. The research method used quantitative analysis.The result showed the factors that affect the farmers income of zallaca organic farming in Sibetan Village are the land area. The research shows the average farming costs incurred by Rp 2.784.050,78 farming per hectare, while the average total revenue obtained by Rp 9.493.215,20 per hectare, thus obtained the average income of zallaca organic by Rp 6.709.164,27 per hectare. The coefficient variation in production is 0,50 which means the production of zalacca organic in Sibetan village has a low risk, the value of the coefficient variation in price is 0,11, which means the price or organic zallaca commodity in Sibetan village has a low risk, and the coefficient variation income is 0,55 means that farm income zalacca organic at Sibetan village has a low risk.

Pengaruh Kepuasan Konsumen terhadap Brand Image Kopi Cap Bunga Flamboyant (Kajian pada masyarakat Desa Landih, Kecamatan Bangli, Kabupaten Bangli) NI WAYAN WITRI WIJAYANTI; KETUT BUDI SUSRUSA; PUTU UDAYANI WIJAYANTI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.8, No.1, Januari 2019
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Effect of Consumer Satisfaction on Brand Image of Cap Bunga Flamboyant Coffee (A Study in the Village Community of Landih, Bangli District, Bangli Regency) This study aims to determine the magnitude of the effect of consumer satisfaction on a brand image and the magnitude of the effect of customer satisfaction on the strength of brand associations, the uniqueness of brand associations, and the superiority of brand associations on Cap Bunga Flamboyant Coffee in the Landih Village, Bangli District, Bangli Regency. The analytical method used was quantitative-descriptive analysis. Data collection was done by observation,interview, and documentation. Selection of key informants and number of sample determination were done by purposive method. The sample used in this studyamounted to 50 samples. The variables in this study were the effect of consumer satisfaction on the brand image of Cap Bunga Flamboyant Coffee with theindicators used were customer values, customer responses, and customer perception using simple linear regression analysis. The results of the analysis ofthe equation model formed was Y = 0,149 + 0,919X indicating the value of customer satisfaction on the Cap Bunga Flamboyant Coffee gave a positiveimpression so that placing a strong brand image and brand image of Cap Bunga Flamboyant Coffee would always be remembered, and ultimately consumeropportunities for repurchase the Cap Bunga Flamboyant Coffee brand became very large, which was followed by the strength of the increasingly strong brandassociation with a value of +0,875, the uniqueness of the brand association which was getting higher with a value of +0,921, and the superiority of the brandassociation which was getting better with the value of +0,952 assuming ceteris paribus or other factors that affect the brand image of Cap Bunga FlamboyantCoffee to remain constant.

Co-Authors A.A.A WULANDIRA SUDIRAJELANTIK AMARA PRISILYA BALMED Anak Agung Ayu Wulandira Sawitri Djelant Anak Agung Putu Agung Suryawan Wiranatha BELLO ARDA UTAMA Danny Adityo DESAK MADE PRADNYA GAYATRI DIAN WIDY KUSUMAWATI dice fice siska Dwi Dili Aprianna Putri DWI NOVITASARI DWI PUTRA DARMAWAN Eka Swarnadi Luh Elfis Umbu Kantongu Retang Elfis Umbu Katongu Retang Ernalsalia Ateta EVITA YULISETIANI GEDE DELIN SANJAYA Gede Mekse Korri Arisena I Dewa Gde Mayun Permana I Dewa Gede Raka Sarjana I Dewa Putu Oka Suardi I Gede Setiawan Adi Putra I Gede Setiawan AP I GUSTI AGUNG AYU AMBARAWATI I GUSTI AYU AGUNG DEWI MAHAYANI I GUSTI AYU AGUNG LIES ANGGRENI I GUSTI AYU AGUNG LIES ANGGRENI I Gusti Ayu Lani Triani I Kadek Agus Widiarta I Ketut Rantau I Ketut Suamba I M. SARJANA I MADE ADI DWIRANA PUTRA I MADE ANANDA WIGUNA, I MADE ANANDA I Made Antara I Made Atmika I MADE SANATHANA DHARMA I MADE SUDARMA I Made Sudarma I Made Sudarma I putu Gede Ardhana I PUTU PURNA JAYA I Putu Wisnumurti Utama Buda I WAYAN BUDIASA I Wayan Ramantha I WAYAN WINDIA Ida Ayu Listia Dewi Ida Ayu Putri Lingga Sari Ida Ayu Putu Hemy Ekayani Jaya Pramono K. Agus Wirawan KADEK YUNNI DWIASTARI Karyati, Ni Ketut KOMANG AGUS PUTRA SARASWATI LUH PUTU DEWI SUKMAYANTI Luh Putu Widia Sri Mastini M. Narka Tenaya Made Antara Made Antara MADE WAHYU LESTARI MUHAMMAD AGUS SUPRAYUDI N. Yudiarini NI KADEK AYU LILIS UPAYANI NI KADEK MARITA DEWI Ni Ketut Karyati NI LUH MADE BINTANG LARASTI NI LUH TRISNA DIPA WAHYUNINGSIH NI MADE CLASSIA SUKENDAR NI MADE SRI WEGA YANTI Ni Nyoman Juli Nuryani NI PUTU ARI PURNAMAYANI NI PUTU FEBRI KRISNA DEWI NI PUTU VIVI FEBRYANA NI WAYAN EVI SUWARIYATI Ni Wayan Purnami Rusadi NI WAYAN PUTU ARTINI Ni WAYAN SRI ASTITI NI WAYAN WITRI WIJAYANTI Nita Agustini NN. Arya Nyoman Parining Paendong, Stella Maria Pingkan Philipus N Supardi PUTRI RAHMAWATI DEWI S PUTU AYU RATNA DEWI Putu Evi Henda Niri Antari PUTU IKA FRANSISKA PUTU SRI ADNYASARI PUTU SUGIARTAWAN Putu Udayani Wijayanti Rahel Anggun Pramita RATNA KOMALA DEWI Saptono Iqbali SARAH IMANUELLA TAMBUNAN Stella Maria Pingkan Paendong THERESIA I GUSTI AGUNG BULAN VITRIA WULANDARI Yohanes Setiyo

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