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Journal : PINISI Discretion Review

Highway to Hell: The Effect of Product Convenience and Usefulness on Interest in Using Mandiri e-Toll in Makassar City Highway M. Ikhwan Maulana Haeruddin; Abdi Akbar; Kristina W. Parinsi; Rezky Amalia Hamka; Annisa Paramaswary Aslam
PINISI Discretion Review Volume 6, Issue 1, September 2022
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/pdr.v6i1.37420

Abstract

This study aims to determine the effect of the convenience and usefulness of the product on the interest in using Mandiri e-Toll in the people of Makassar City. The population in this study are Mandiri e-Toll e-Money card users. The number of samples used as many as 100 people using a questionnaire. The data analysis technique used is multiple linear regression analysis using Statistical Product and Service Solution (SPSS) v.23. Multiple linear regression equation produces the equation Y = 0.301 + 0.792X1 - 0.192X2. The results of this study found that the convenience and usefulness variables simultaneously had a significant influence on the consumer interest variable. Partially the two independent variables also have a significant influence on the dependent variable. The results of the correlation analysis of determination (R Square) found a value of 0.604 or 60.4%. This means that the percentage of the influence of the independent variables, namely convenience and usefulness, is 60.4%. While the remaining 39.6% is influenced or explained by other variables that are not included in this research model.
Co-Authors - Burhanuddin A Fadel Muhammad A. Fadel Muhammad Abadi, Rahmat Riwayat Abd Halim Dahlan Abd. Muis Dillah Abdul Hakim AGUNG WIDHI KURNIAWA Agung Widhi Kurniawan Agung Widhi Kurniawan Ahmad Ali Al Farishy Hafidh Attamimi Alfahira Asharun Alfina Damayanti Amiruddin Tawe Amiruddin Tawe Andi Mustika Amin Andi Nabila Tenri Lala Anhar Ahmad Syah Hanafi Anita Cemerlang Annisa Paramaswary Aslam Annisa Paramaswary Aslam Ansir Launtu Anwar Anwar Anwar Anwar Ramli Anwar Ramli Anwar Ramli Arimnsah Arimnsah Asmaul Husnah Astuti Astuti Aswar Aswar Aulia Saputri Bahar AZIZAH DARAJATUN Burhanuddin Burhanuddin Burhanuddin Burhanuddin Burhanuddin Burhanuddin Burhanuddin Burhanuddin Chalid Imran Musa Chalid Imran Musa Deddy Ibrahim Rauf Elsi Mayori Elyas Albar Fadli Yudistira Fahrina Mustafa Farhan Alif Kadir Haera Adelia Hasmunita Hasmunita Herman Sjahruddin Herman Sjahruddin ikhlas ikhlas burhan Imam Sulaiman Irawati Syamsuddin Irma Irma Junedi G Junengsi Khaidir Syahrul Khusnul Khatimah Kristina W. Parinsi M. Ikhwan Maulana Haeruddin Mansurya Mansurya Matahari Matahari Muh Ichwan Musa Muh Ilham Azis Muh. Djufri Muh. Gibran Syahrum Muh. Ryan Hidayat Muhsini Muh. Yushar Mustafa Muhammad Akhsan Tenrisau Muhammad Yushar Mustafa Muhammad Yusry Mahendra Muhammad Zulfikar Arafah Mukhlizah Rahman Muklis Kanto Nabila Wulandari Buloto Nandi Rasdiana Sri Sandro Nurman Nurman Nurman Nurman Nurman Nurman Nurman Nurman Nurman Nurul Fadilah Aswar Pertiwi Puspa Wardani Reggina sulistyawati makmur Rezki Putri Amalia Rezky Amalia Hamka Ria Bijeandri Syahrir Riad Mustafa Ridfan Rifadly Abadi Riska Damayanti Romansyah Sahabuddin Runy Sucianti Sandi Karese Siti Hasbiah Siti Hasbiah Siti Hasbiah Siti Hasbiah Sri Endang Sukiman Syahrul Mubarak Arnis Syamsul Ridjal Tenri Dipoatmodjo Tenri S.P Dipoatmodjo Tenri S.P. Dipoatmodjo Tenri sayu puspitaningsih dipoadmodjo Tenri Sayu Puspitaningsih Dipoatmodjo Tenri SP Dipoatmodjo Tenri SP Dipoatmodjo Tirza Juita Trivena Trivena Uhud Darmawan Uhud Darmawan Natsir Uhud Darmawan Natsir Whidya Jeniatry Rassang Widhi Nurgraha SD Zainal Ruma Zainal Ruma Zainal Ruma Zainal Ruma Zhafira Nathasa Idrus