ABS, M Khoirul
Faculty Of Economics, University Of Islam Malang, Indonesia

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Pengaruh Brand Awareness, Brand Image, Kualitas Produk, Harga dan Promosi Terhadap Keputusan Pembelian Air Minum dalam Kemasan (AMDK) Merek AQUA ( Studi Kasus pada Masyarakat di Kecamatan Pandaan Jawa Timur ) Dita Octavia; Rois Arifin; M. Khoirul ABS
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 23 Februari 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This study was conducted to determine and analyze the influence of Brand Awareness, Brand Image, Product Quality, Price and Promotion on the Purchase Decision of AQUA Brand Bottled Drinking Water (AMDK) (Case Study on Communities in Pandaan District, East Java).  This research belongs to the type of explanatory research with a quantitative approach, which was conducted to determine and analyze the influence between variables.  Ferdinand's theory was used to take a sample, ie the number of items x 5 so that a total sample of 115 people was found.To solve the problem in this research, using validity test, reliability test, normality test, multiple linear regression test, multicollinearity test, heteroscedasticity test. This study uses multiple linear regression analysis with the help of SPSS 25. The results of this study are that there is a simultaneous influence between Brand Awareness, Brand Image, Product Quality, Price and Promotion on the Purchase Decision of Bottled Drinking Water (AMDK) Brand AQUA (Case Study on Communities in  Pandaan District, East Java).  There is a partial influence between Brand Awareness, Brand Image, Product Quality, Price and Promotion on the Purchase Decision of AQUA Brand Bottled Drinking Water (AMDK) (Case Study on Communities in Pandaan District, East Java). Keyword : Purchase Decision, Brand Awareness, Brand Image, Product Quality, Price And Promotion
PENGARUH GAYA KEPEMIMPINAN, MOTIVASI DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN (PADA BANDUNG SUPER MODEL SENGKALING KABUPATEN MALANG) Anis Ulifatul Jannah; Hadi Sunaryo; M. Khoirul ABS
E-JRM : Elektronik Jurnal Riset Manajemen e Jrm Vol. 8 No. 15 Agustus 2019
Publisher : UNIVERSITAS ISLAM MALANG

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ABSTRACT          This study aims to understand leadership style, motivation and work discipline on the performance of BSM Sengkaling employees in Malang Regency. The sample and population in this study involved 34 people who were general employees of BSM in Sengkaling Regency Malang.          The method using is descriptive data analysis that is using the validity, reliability, normality, multicollinearity test, heterocedasticity test, multiple linear analysis test f test, and hypothesis test t.          The results showing that simultaneously each variable of leadership style, motivation and work discipline were both positive towards performance, while the partial variable of leadership style did not support performance, motivation did not improve the performance and discipline of power towards performance at BSM Sengkaling Malang Regency .Keywords: Leadership Style, Motivation, Work Discipline and Performance
PENGARUH STRES KERJA DAN KONFLIK KERJATERHADAP KINERJA KARYAWAN KONVEKSI TAS MY CLOSET MALANG (Studi KasusPadaSeluruhKaryawanKonveksi My Closet Malang) Alfina Yostika; Hadi Sunaryo; Muhammad Khoirul ABS
E-JRM : Elektronik Jurnal Riset Manajemen e-Jrm Vol. 06 No. 3 Agustus 2017
Publisher : UNIVERSITAS ISLAM MALANG

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AbstractThis study aims to determine the effect of work stress variables and work conflicts on employee performance of My Closet Bag Complex. In this study, the population is all employees of My Closet Bag Convection Malang amounting to 35 people. Sampling in this study using census method that is the entire amount of population subject to sample population, so that the sample of this study amounted to 35 people. The method used in this study is the method of quantitative analysis. The media used is media questionnaire (questionnaire). The results of this study indicate that between the variables of work stress and work conflict significantly there are some that affect the performance of employees Convection Bag My Closet Malang, while partially, the test results show that job stress does not significantly affect employee performance (sig 0.00), conflict Work has a significant effect on employee performance (sig 0.037).Keywords : work stress variable, work conflict and employee performance.
Pengaruh Kualitas Produk, Brand Association, Brand Image, Brand Trust, Price Dan Word Of Mouth Terhadap Keputusan Pembelian Sepatu Merk Vans ( Studi kasus pada pembelian Sepatu Sneakers merek Vans Di Infusionstore Malang ) Luthfi Humam; Rois Arifin; M. Khoirul ABS
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 10 No. 13 Februari 2021
Publisher : UNIVERSITAS ISLAM MALANG

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AbstractThis study aims to determine and analyze the effect of product quality, brand association, brand image, brand trust, price, and word of mouth on purchasing satisfaction. Researchers are interested in this study because sales of Vans Sneakers at the Infusionstore are decreasing or not growing. With the existing theory, hopefully it can answer the problems that occur, the sample in this study is 73 consumers. The population of this study is in this study the population is all buyers of Vans Sneakers at the Malang Infusionstore from Mei to July 2020, which is estimated to reach 264 consumers. Based on the results of hypothesis testing, it is known that product quality, brand association, brand image, brand trust, price and word of mouth have a simultaneous effect on purchasing decisions and product quality, brand association, brand image, brand trust, price and word of mouth have a partial effect on purchasing decisions. . Keywords: product quality, brand association, brand image, brand trust, price, word of mouth, purchase satisfaction
ANALISIS PENGARUH HARGA, KUALITAS PRODUK DAN LOKASI TERHADAP KEPUTUSAN PEMBELIAN (STUDI KASUS KONSUMEN LAPIS TUGU MALANG ) M. Bahrul Ulum; N. Rachma; M. Khoirul ABS
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 8 No. 20 Agustus 2019
Publisher : UNIVERSITAS ISLAM MALANG

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ABSTRACTThis study aims to determine the effect of price, product quality and location on purchasing decisions of Lapis Tugu Malang. The sample and population in this study were 80 respondents who were consumers who had bought Lapis Tugu Malang.The method used is descriptive data analysis, namely by using the tests of validity, reliability, normality, multicollinearity test, heterocedasticity test and hypothesis test t. The results of this study indicate that the variable price, product quality and location have a significant effect on purchasing decisions.Keywords: Price, Product Quality, Location and Purchasing Decision
Pengaruh Kompensasi, Lingkungan Kerja dan Budaya Organisasi Terhadap Kepuasan Karyawan Pengemudi Ojek Online GRAB Kota Malang Muhammad Taufiq Annawawi; abd kodir djaelani; M. Khoirul ABS
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol 09 No 23 Agustus 2020
Publisher : UNIVERSITAS ISLAM MALANG

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ABSTRACTThis study aims to determine the effect of compensation, work environment and organizational culture on employee satisfaction of GRAB online motorcycle taxi driver in Malang. The population contained in this study amounted to 15,247 people and the Slovi (1960) was used to determine the research sample with a significance level of 0.1, and the sample size in this study was 99 people. Data analysis method used in this research is quantitative analysis method. Researchers in this case used questionnaire media and primary data. The survey used in this study is a direct and personal survey. The survey is given directly to respondents, who can choose one alternative answer available. Based on the survey result it can be seen that compensation, work environment and organizational culture greatly affect employee satisfaction of GRAB online motorcycle taxi employee in Malang.
Pengaruh Kinerja Keuangan Terhadap Return Saham (Studi Empiris Pada Sektor Makanan dan Minuman Yang Terdaftar di Bursa Efek Indonesia Periode 2014-2016) Sofi’yah Sofi’yah; Budi Wahono; M. Khoirul ABS
E-JRM : Elektronik Jurnal Riset Manajemen e-Jrm Vol. 06 No. 08 Agustus 2017
Publisher : UNIVERSITAS ISLAM MALANG

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ABSTRACTReturn of shares is the profit gained from the ownership of the investor's share of theinvestment. In this study will be discussed about how the influence of financial ratios on theperformance of companies that affect stock returns "The Effect of Financial Performance onStock Return (Empirical Study on Food and Beverage Sectors Listed on Indonesia StockExchange Period 2014-2016)" This study aims to determine The influence of financialperformance as measured by Earning per Share (EPS), Return On Equity (ROE), and Debt toEquity Ratio (DER) to stock return either simultaneously or partially.The method of data collection is by downloading the annual financial statements ofeach sample, whose data has been published by the research division of development ofIndonesia Stock Exchange.Keywords: Earning per Share (EPS), Return On Equity (ROE), and Debt to Equity Ratio(DER), stock return.
Pengaruh Word Of Mouth, Harga, Citra Merek Dan Kualitas Produk Terhadap Keputusan Pembelian Masker Merek Sensi Akibat Adanya Pandemi Covid-19 (Studi Kasus Masyarakat Kecamatan Purwoharjo Kabupaten Banyuwangi) Baha’ul Mu’in; Rois Arifin; M Khoirul ABS
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 10 No. 12 Agustus 2021
Publisher : UNIVERSITAS ISLAM MALANG

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AbstractThe impact of the covid-19 pandemic that has hit all countries in the world, of course, the products that consumers need are products that can prevent and protect themselves from the transmission of covid-19. Mask products are one of the alternative choices of consumers who are most bought at this time. This is a Sensi mask product. This study aims to determine how the influence of word of mouth, price, brand image, and product quality on purchasing decisions.This study uses quantitative methods. The population of this study were consumers of Sensi brand masks in Purwoharjo District, Banyuwangi. The technique of collecting data is by distributing questionnaires. The sample of this research was taken by purposive sampling technique with the Malhotra formula, totaling 125 respondents in the community of Purwoharjo Banyuwangi District. The variables in this study are Word Of Mouth (X1), Price (X2), Brand Image (X3), Product Quality (X4), and Purchase Decision (Y). The data analysis methods used are instrument test, normality test, classical assumption test, multiple linear regression analysis test hypothesis, and test the coefficient of determination with the help of SPSS 20.0 software for windows.The results of this study indicate that word of mouth, price, brand image, and product quality simultaneously or partially have a significant effect on purchasing decisions for Sensi brand masks (a case study of the people of Purwoharjo District, Banyuwangi Regency). Keywords: Word Of Mouth, Price, Brand Image, Product Quality, and Purchase Decision.
Analisis Strategi Pemasaran Usaha Kerajinan Tangan Dalam Upaya Meningkatkan Penjualan Guna Meningkatkan Perekonomian Masyarakat (Studi Kasus Kendang Djimbe UD Fajar Jaya Blitar) Fahinda Rio Dinata; Rois Arifin; M. Khoirul ABS
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 10 No. 01 Agustus 2021
Publisher : UNIVERSITAS ISLAM MALANG

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AbstractThis study aims to determine the marketing strategy that can be used in the handicraft business of Kendang Djimbe UD Fajar Jaya based on a SWOT analysis in increasing sales volume. This type of research is qualitative research. The analytical method used in this research is SWOT analysis. The population in this study is the owner of the Kendang Djimbe handicraft business UD Fajar Jaya. Sources of data used in this study are primary data and secondary data. The results of this study indicate (1) In the S-O strategy, what UD Fajar Jaya can do is to carry out a system of purchasing and stocking raw materials. (2) In the W-O strategy, what UD Fajar Jaya can do is take advantage of the availability of materials to make other products. (3) In the ST strategy, what UD Fajar Jaya can do is utilize the quality of raw materials and finished products. (4) In the W-T strategy, what UD Fajar Jaya can do is to innovate and design products. Keywords: Marketing Strategy, SWOT Analysis and Sales Volume 
PENGARUH MOTIVASI KERJA, DISIPLIN KERJA, DAN KEPUASAN KERJA TERHADAP KINERJA PEGAWAI PADA KOPERASI UNIT DESA PAKIS KABUPATEN MALANG Bagas Baskoro; Abdul Kodir Djaelani; M. Khoirul ABS
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 8 No. 21 Agustus 2019
Publisher : UNIVERSITAS ISLAM MALANG

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ABSTRACTThis study aims to examine and analyze the effect of work motivation, work discipline and job satisfaction on the cooperative village unit of the fern, partially or jointly. The population and sample are all administrators, amounting to 35 people. Data collection through questionnaires and interviews. Data analysis in this study uses SPSS version 17. Sampling technique using questionnaire dissemination methods and data testing techniques used in this study include validity, reliability, normality, classic assumptions, multiple linear regression analysis, and research hypothesis testing . The analysis shows that the performance of employees in KUD Pakis is less than the maximum. resulting in inefficient work.Keywords: work motivation, work discipline and job satisfaction on employee performance
Co-Authors Abd Kodir Djaelani Abd Kodir Djailani Abd. Kodir Djaelani Abdul Kadir Djaelani Abdul Kodir Djaelani Aby Kusno Ach Bilhaq Nazal Achmad Agus Priyono Achmad Wahyu Eriyanto Ade Saputra Sastro Ade Sistiayu N Adi usmanto Aditya Fachrul Zul Aslam Adrika Fardisa Maskuna Afi Rahmat Slamet Afi Rahmat Slamet Afriadin Afriadin Agung Subandi Ahmad Dicky Husnan Ahmad Faqih Rahman Ahmad Farhan Makky Ahmad Haidir Arafat Ahmad Hikam Ahmad Nur fajar Ahmad Prayogi Wicaksono Ahmad Suja’i Ahmad Zakki M Ahson Nugroho Aida Fitri Nuril Multazamah Akhmad Muzzaki Alfian Budi Primanto Alfina Yostika Ali Fani Mumtaza Alif Wahyu Wicaksana Alsaba S. Igobula Alvin Hidayatullah Alvin Mauludi Setiawan Amirah Hanin Amirudin Amirudin Ana Mufarihatul Ula andi Febriyan Eka Muhti Andi Widodo Andre Maulana Rozikin Anifatul fitriyah Anindita Liliani Putri Anis Ulifatul Jannah Anisa Nadiya Nur Rahma Ardhi Gigeh Pranowo Ariefudin Ariefudin Arif Irvan Aris Munandar Aris Setyawan Ayu Rizki Wulandari Ayu Yuslihanah Bagas Baskoro Bagus Alisyah Putra Bahak Udin Baha’ul Mu’in Baiq Nurul Liza Bi’rul Ulumia Brahmantyo Yudistira Brina Putri Hartaroe Chicha Fahriana Cindy Audia Safira Putri Danang Saputra David Mujibur Rohman Delvia Rahman W.S Desi Nurdiana Dewi Ayu Haryani Dewi Milati Mukarromah Dian Aulia Fitri Diana Hakikah Dicky Bagus Prastyo Didik Suliono Dina Sustiana Dinda Intania Karina Cindi Nurhardana Dita Octavia Dwi Agustina Dwi Septyaningrum Ega Prillia Santoso Eka Putri Septia Rini Eka Wahyu Ningrum Elvi Yuli Asriski Erda Mulidya Erik Ibrahim Ernawati Ernawati Fadlilatul Khairiyah Fahinda Rio Dinata Faidana Riki Dwi Setiawan Faiqotul Khumaidah FAISOL HOBSI Faizal Alfian Rozi Faizal Mubarok Fanisa Kris Dayanti Fatahillah DN Fetty Rahayu Sri Mulyani Firna Amelia Mosa Basa Hadi Sunaryo Hadi Susyanti Hairul Fadli Hakiki Mufarozi Hamdan Prabowo Hidayatul Hikmah Himmatussuhra Himmatussuhra I Gusti Bagus Wiksuana Ida Fitriana Iffah Qonaatillah Ighfirlana Ighfirlana Ihwanul Mutaqin Ika Febriana Ike Ratnasari Putri Ilfan Ahyar Imam Buchori Imas Maulani Irfan Candra Wardana Irfan Febriansyah Irhamna Arma atush Istna Muyassaroh Jahria Ismail Jamhari Jamhari Janggih Maqsuda Jayak Ferdwiyono Jeni Reza Noviandi Jeni Susyanti Jihad Maulana Muhammad Juhan Slamet Hirmanto Julia Lestari Junaidin, Junaidin Karina Widyaswari Iin Kusumawati Khoiriatun Nafilah Khoiron Sukron Sani Kholid Kholid Kholikuddin Amrulloh Khumairotul Khuwaroh Kristin Widiasanti Kurniawati Kurniawati Lailasari Lailasari Lika Handayani Lina Apriana Linda Indriani Agustin Liyanti Lidin Luluk Oktafiana Luqmanul Farid Lusiana Devi Lutfi Bisri Ashari Luthfi Humam M Agus Salim M Hufron M. Agung Jaya Satria M. Agus Salim M. Ali Sukamto M. Aryo Tri Satya Graha M. Bahrul Ulum M. Farhan Taufiqurrohman M. Hasan Syaifoer Rizal M. Hufron M. Iqbal Nawawi M. Rahmad K M. Rizky Radhiyya M. Syarif Maghfiroh Chandra Ning Tyas Meri Kurniawati Mochamad Mauludin Al Khowash Moh Uwais Al-Qorni Moh. Halil Muamar Kadafi Muchamad Rizal Nurfaizi Muh. Saifullah Muhamad Badrianto Muhamad Reza Noviandi Muhamad Yusuf Fikri Habibi MUHAMMAD AGUS SALIM Muhammad Fauzan Muhammad Habib Sulthoni Muhammad Hafidz Muhammad Hasin Muhammad Hufron Muhammad Idris Muhammad Mansur Muhammad Masykur Muhammad Mufti Hadzar Al Hawasyi Muhammad Muinul Hamid Muhammad Naufal Nur H Muhammad Nur Muzakki Muhammad Rasyiid Aziiz Muhammad Taufiq Annawawi MUHAMMAD YUSUF Mukhammad fatkurrozi Mulyadi Mulyadi Musmuliadin Musmuliadin Mutia Dwina Setiani Mutiatut Daimah Mu’izzatul Maghfiroh N Rachma N. Rachma Nafisa Nur Aini Natasya Rosalia Neny Winarti Nike Anggita Prima Nishfi Aini Zahra Ni’matus Syafi’ah Noer Muamal Nova Ismi Haryadi Novita Kensiwi Novita Sari Dewi Nandrayani Nur Diana Arofah Nur Hajati NUR HIDAYATI Nur Hikmaturohma Nurhaini Nurhaini Nurhasna Sa’ban Nurul Yuliati Nuryanita Rusiah Nur’aini Ika Ramadhani Pardiman Pardiman Pratitha Sungging Parantri Puji Astuti Putri Nur Indahsafitri Rachmaudinah Hilda Safitri Repiannur Repiannur Resty Septiana Rifky Nur Fadilla Rijalul Faqih Hadi Rina Lailatul Qodriyah Risalahtul Chamiati Misbah Risky Wahyuaning Putri Rizka Rosita Rizky Anshary Rohmah El Yunussyah Rois Arifin Romy Fatchurrozi Roni Angga Saputra Roni Malavia Mardani Roni Rusdian Farqih Ronny Malavia Mardani Rosana Rosana Rudi Setiawan Rudiyanto Rudiyanto saiful arifin Samsul Haji Sandra Oktaviasari Saras Anjarwati Sasqia Lailatul Fahiza Silvia Kusumaningrum Sindi Wulandari Siti Rosidah Sofi’yah Sofi’yah Solehah Arina Sobrina Sonia Nengsih Suadah Suadah Suci Rahmawati Sulis Amaliyatul Afifah Sultan Muhammad Maftuh Sumarni Sumarni Sunaryo, Hadi Syaiful Amin Syamsul Arifin Syarifatul Mufida Tafta Suharto Risky Taufiki Fakkarudin Assilahi Tegar Amirul Huda Tri Atma Budiantoro Tri fita Khoirotun Muaffifah Tri Handari Wahyu Pancarani Tri Kamilatun Nahdiyah Ulfa Baddrin Afdilla Ulfatul Munawaroh Umar Faruq Vallentina wahyu Anita Sari Venni Dwi Silfiani Vimilya Artika Sari Wahyu Irawan Weni Armianti Widarko, Agus Widiana Saskia Putri Widya Pamela Rahmadani Wildan Ridza Sidani WILDAN SUYUTHI Wiwin Deri Fitriani Yosep Darson Yunia Lindawati Yunita Ainun Savitri Yusi Prihantini Yusiak Ciciniwayatul Zamroni Zamroni