Claim Missing Document
Check
Articles

Found 13 Documents
Search
Journal : Dinasti International Journal of Digital Business Management

Investigating the Influence of Perceived Behavioral Control and Personal Innovativeness on the Adoption of Online Fashion Shopping among Generation X: A TAM Approach”: Rafki, Rafnelly; Ramadhani, Annisa Suci; Ali, Hapzi; Ratnasari, Sri Langgeng
Dinasti International Journal of Digital Business Management Vol. 5 No. 4 (2024): Dinasti International Journal of Digital Business Management (June - July 2024)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijdbm.v5i4.2949

Abstract

Online shopping has experienced rapid growth in the digital age, and understanding the factors influencing the adoption of online shopping by Generation X is becoming important for businesses such as e-commerce, marketers, and researchers. The purpose of the study was to understand the interaction between Perceived Behavioral Control and Personal Innovativeness in influencing the intention of online fashion shopping adoption in Generation X. This research is quantitative and qualitative, using the TAM approach. A sample of 50 Generation X men and women born between 1965 and the 1980s were users of online fashion shopping applications. Varibel X, there are 2 namely Perceived Behavioral Control and Personal Innovativeness. Variable Y, is the Intention to Use Online Fashion Shopping Apps. Data analysis uses simple correlation tests, and descriptive statistics such as mean, median, and standard deviation. Analyzed using SPSS statistical software. Data analysis includes validity and reliability tests. Instrument, descriptive analysis, and linear regression test to test the effect of the independent variable on the dependent variable. Personal Innovativeness positively influences the Intention to Use Online Fashion Shopping. It was found that Perceived Ease of Use had a significant influence on Intention to Use Online Fashion Shopping. Perceived Usefulness also positively affects the Intention to Use Online Fashion Shopping. Research shows that the factors of the TAM approach, namely Perceived Ease of Use, Perceived Usefulness, Perceived Behavioral Control, and Personal Innovativeness, have an important role in influencing Generation X's intention to adopt Online Fashion Shopping. The research can also provide valuable insights for e-commerce companies and fashion industry players in developing and improving online shopping applications that are more attractive and easy to use for Generation X.
The Impact of Diversity, Equity, and Inclusion (DEI) Initiatives on Employee Performance Rita Mulyanti; Tussoleha Rony, Zahara; Ali, Hapzi
Dinasti International Journal of Digital Business Management Vol. 5 No. 4 (2024): Dinasti International Journal of Digital Business Management (June - July 2024)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijdbm.v5i4.2986

Abstract

This study aims to understand the impact of Diversity, Equity, and Inclusion (DEI) initiatives on employee performance within organizations qualitatively using Systematic Literature. Diversity, Equity, and Inclusion within organizations have been proven through existing research with a correlation between variables and employee performance. This scientific article uses a structured literature review as its research approach. The literature review process involved the selection, identification, and analysis of relevant research publications. The PICO framework (Population/Problem, Intervention, Comparison, Outcome) was utilized to determine the study's scope by assigning scores to define research boundaries.  During the literature review, pertinent scientific publications were chosen, located, and examined. Scores were used to identify the study scope using the PICO framework. The study scope boundaries are listed in Table 1 along with reviews of the literature from other journals. Metrics from scientific journals are used in Table 2, which will be explained and provided with the results in this article.  The results show that DEI initiatives positively impact employee performance, with diversity enhancing creativity and innovation, and equity and inclusion improving employee morale and commitment.
The Influence of Leadership and Organizational Culture on Employee Performance Through Employee Loyalty at the Prestasi Cendikia Foundation, Bekasi Yahya, Surono; Ali, Hapzi; Sasanti Munir, Ningky
Dinasti International Journal of Digital Business Management Vol. 5 No. 5 (2024): Dinasti International Journal of Digital Business Management (August - Septembe
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijdbm.v5i5.3340

Abstract

The aim of this research is to analyze the influence of leadership and organizational culture on performance through employee loyalty at the Bekasi Prestasi Cendikia Foundation." This research focuses on two independent variables (X), one dependent variable (Y) and one intervening variable (Z). This research is quantitative research using a questionnaire aimed at employee respondents at the Bekasi Prestasi Cendikia Foundation. Sampling in this research was carried out using the saturated sample method with a sample size of 105 respondents. The design used in this research is hypothesis testing using Structural Equation Model (SEM) - Smart PLS 4.1. The results of this research provide an overview of the Smart PLS 4.1. statistical test with the results; 1) Leadership does not have a positive and significant effect on performance with a p-value of 0.928. 2) Organizational culture does not have a positive and significant effect on employee performance with a p-value of 0.289. 3) Leadership has a positive and significant effect on employee loyalty with a p-value of 0.012. 4) Organizational culture has a positive and significant effect on loyalty with a p-value of 0.035. 5) Employee loyalty has a positive and significant effect on employee performance with a p-Value of 0.000. The indirect hypothesis 6) Leadership has a positive and significant effect on performance through the mediation of employee loyalty, getting a P-Value of 0.043. 7) Organizational culture does not have a positive and significant effect on performance through the mediation of Motivation to get a P-Value of 0.063. This research has several limitations, namely that it only focuses on four variables, namely one dependent variable, one intervening variable and two independent variables. The research location is still limited to the at the Bekasi Prestasi Cendikia Foundation and uses a very simple research model. Future researchers are advised to use other variables that can improve performance such as productivity, work quality, efficiency, innovation, attendance rate, error rate, goal achievement, customer satisfaction, competence, task completion rate, responsibility, teamwork and others. It is recommended to expand the research sample or involve a wider study area so that the generalization of the results can be strengthened. The research method is recommended to combine various qualitative and quantitative research methods to obtain a more comprehensive understanding.
Co-Authors A Khalik A. Musyaffa, A Aan Widodo Abdul Somad, Abdul Abdullah Abdullah Achmad Fauzi Ade Octavia Adi Muhajirin Afuan, M. Ahdiyenti, Ahdiyenti Ake Wihadanto Al Hafizi, Nasikhul Amin Alqawi, Denai Amalia, Dianita Nur Amin, Shopia Anang Wahyudi Anjelika, Dila Anwar Us, Kasful Aprelyani, Siska Ari Gunawan Arif Musthofa, M. Arsad, Muhamad Asif Khan, Muhammad Ayu Paramita Azhari, Farhan Badarussyamsi, Badarussyamsi Br Marbun, Maulina Candana, Dori Mittra Christantyo, Hartojo Danil Syah, Maula Darwisyah, Darwisyah Dhea Abdillah Didin Sjarifudin, Didin Dwikoco, Fransiskus Efendi Silalahi, Edward Elhakim, Luqman Elhakim Emil Salim Endi Rekarti, Endi Eva Iryani, Eva Fahidatul Ade Saputra, Raihan Fahmi Fatahillah, Reza Faisal Faisal Fardinal, Fardinal Fatmawati M, Inayatullah Fauzi Ahmad Muda Fauzi, Dandy Hafidh Fauzi Febrianto Febrianto, Febrianto Ferdinan Irawan, Donni Fianita Dhany Frandhana, Adi Giovanni, Netaniel Gunawan, Fransiskus Xaverius Candra Gusmahansyah, Risatri Gusnita, Erlina Hadita, Hadita Hakim Harahap, Arbiuddin Syahputra Hamdan Hamdan Harsono Harsono Hazni, Elvira Hedi Saepudin, Tubagus Hendrian Hendrian Hernandes, Frisco Hernikasari, Innes Herry Kurniawan Ida Nurhaida Imron Rosadi Imron Rosadi, Kemas Imron Rosyadi, Kemas Ismail Ismail Istianingsih Johan Wahyu Utomo Juana, Syafri Juanda Juanda Jumawan, Jumawan Kadir, Irma Kasful Anwar Kasra, Eldy Kemas Imron Rosadi KHAIRANI, MIFTAHUL Khan, Muhammad Asif Kholdun, Ibnu Kholipah, Putri Disty Lima Krisna, Nandan Lusiana Lusiana Mahaputra, M. Rizky Maharani, Putri Octavia Mahendra, Nanda Mailina, Shinta Manap Rifai, Abdul Mangalindung, Giovani Huiser Manggala, Wiranata Masruhin, Salis Masruri, M. Maulana Ibrahim, Afif Maulia, Indah Rizki Mayang Sari, Sylvia Meirani Harsasi Mirawati Mittra Candana, Dori Muhamad Muhamad Muhamad Yusuf, SE., M.Si. Muhammad Nasir MULYADI Mulyanagara, Guntur Munawar, Niknik Ahmad Naomi Putri, Theresia Ni Nyoman Sawitri, Ni Nyoman Nico Gerard Doan, Ali Nugroho, Fathoni Nurusydiyati, Nurusydiyati Nyoman Sawitri, Ni Oetari Poernamasasi, Ida Pascariati, Prima Sari Pitri, Alisyah Prasetyo, Iman Priyati, Yayuk Pusparani, Mellysa Putra Jaya, Doris Putri Primawanti, Eka Qanit Naufan Zakaria, Azka Qibtiyana, Mariyatul Rachmawan, Ahmad Rafki, Rafnelly Raharja, Indra Ramadhani, Annisa Suci Ridho Rafqi Ilhamalimy Rini Yayuk Priyati, Rini Yayuk Rio Putra, Rio Rita Mulyanti Rivai Zainal, Veithzal Rizky Maulana, Rizky Rois Amin, Mursyid Musthofa An Najmi Rossa, Elia Rozza, Mavia Salam, Nur Firas Sabila Samosir, Osbin Samudro, Amzad Saputra, Farhan Sari, Vivi Nila Sasanti Munir, Ningky selian, nurhaida Sendy Cokro Wibowo Siahaan, Chontina Silviah, Reni Sisran, Sisran Sivaram, M. Sri Langgeng Ratnasari Subronto, Subronto Sudiantini, Dian Sudiarti, Nani SUGENG SUROSO, SUGENG Sukmawati, Erni Suko Pranoto, Cahyo Sumaryono Sumaryono Supeno, Ari Suraji, Robertus Susanto, Primadi Candra Tiara Putri Khaerani, Ananda Tine Yuliantini, Tine Titis Hapsari, Rosma Tonda, Firmansyah Tri Widyastuti Tusholeha Rony, Zahara Tussoleha Rony, Zahara Untari, Dhian Tyas Wahono, Sri Widiyanti, Lusyana Yahya, Surono Yayuk Sriayudha Yulasmi, Yulasmi Zefriyeni, Zefriyeni Zefriyenni Zefriyenni, Zefriyenni