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Mardiana Mardiana
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Journal : jurnal Teknik Industri - Unisi

 1 
USULAN DESAIN KEMASAN IKAN ASIN LOME (HARPODON NEHEREUS) MENGGUNAKAN METODE VALUE ENGINERING (StudiKasusPadaUMKM PADAIDI Desa Tanah Merah Kec. Tanah Merah) Siti Wardah; Mardiana Mardiana
JUTI UNISI Vol. 1 No. 1 (2017): JUTI UNISI
Publisher : Program Studi Teknik Industri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32520/juti.v1i1.31

Abstract

Packaging is an important marketing instrument, not just as a wrapper. Packaging is a process associated with the design and manufacture of containers or wrappers for a product. Visual communication design has three basic functions, namely as a means of identification, as a means of information, instruction, and the latter as a means of presentation and promotion. If the business actor takes notice of these functions then the value of the product will increase and the sales of the product can be improved. The purpose of this research is to increase the value of Ikan Asin Lome products by adding function to the proposed packaging design used value engineering method. This research was conducted on UMKM in Tanah Tanah Village ,Tanah MerahSub-district with 22 samples. The results of this study research that used value engineering counting was increased about 17.284% and the results of the differences of old packaging design with new packaging design proposals amounted to 86.81% it can be concluded that there is a significant difference / increase in the value of the new packaging design.
Co-Authors A Rahim Abdul Hayat Abdul Rahman Aco parawansah Aditya Murtilaksono Afiani, Kunti Dian Ayu Afif Kurniawan Afriyana Siregar Ahmad Khoiri Ahmad Khoiri Aisyah, Noor Akhmad Syarifuddin Aleksander Purba Alun Paranggi Wicaksono Ana Kurnia Andi Baso Andi Makkasau Anisa Nelva Siti Anzelia Srizky Aprillia Dilla Aprima Tirsa Arfanjie Zulham Asep Eka Nugraha Ason Ason Ayuchecaria, Noverda Badruli Martati Basri Nurin Bella Saphira Budi Rachmat Hidayat Budi Setiawati Cahya Yuliani Dahlan Tampubolon Darmayuda Darmayuda Deki Wibowo, Deki DEWI MARLINA Dikpride Despa Diyah Herowati Djoko W. Karmiadji Dwi Rosalina Eko Rudiansyah Ela Sukmawati Elfariyanti Elfariyanti Elfis Umbu Katongu Retang Elita Vasra Eny Winaryati Erna Prihandiwati Fadly Fadly FAJAR FIRDAUS Ferry Fadzlul Rahman Feryadi A. Gultom Valentin Gustimal Witri Hana Yuniarti Hapsari Ayu Firdha Harahap Azwar Hardiansyah Hardiansyah Harlen Harlen Hawalina Hawalina Hermanto Wijaya Herru Prasetyo Hesti Wulandari Hilmah, Zuryani Husmul Beze Idiannor Mahyudin Ihyani Malik Intan Z Irda Mawarni Itail Husna Basra Iyan Yani Rita Joko Sumantri Juaidah Agustina Juana Siska Kamasiah Kamasiah Kartina Kartina Kartini Kartini Katarina Hesty Rombe Linta Meyla Putri Lukman Nul Hakim Lumbanraja D Benget Maemonah, Maemonah Mahfudz Mahfudz Marline Merke Mamesah Maryoto Maryoto Masnur Masnur Mastiah Mastiah, Mastiah Matsna Nurul Kholidah Maulana Risal Naufal Meizano Ardhi Muhammad Melia Digna Pratiwi Misfa Susanto Misnar Misnar Mohammad Rif'at Muh. Sarkowi Muhammad Munsarif Nanda Puspita Dian Ni'matuz Zuhro NICO ARDIATMA OKTAVIO Noor Aisyah Novia Ariani Nuke Amalia Nurliani Bermawie Nurul Apsari Otang Kurniaman Patmawati Patmawati Putri Amami Quinta Normalita Rachmat Hidayat Rahartri Rahartri Rahim Abibur Rahmat Richard Ratna Widyawati Remy Martin Retno Wulandari Richard Rahmat Rikki Manurung Rismawati Rismawati Roberto A Goenarso Rochani Nani Rahayu Rosalia Herlinawati Saat Egra Septiana T Silvia Haniwijaya Tjokro SITI NURHALIMAH Siti Wardah Sriningsih Sriningsih Suarlin, Suarlin Subhan Haris Affandy Sudirmansyah Sudirmansyah Susi Purwiyanti Suwahono Suwahono Syafril Basri Syamsir Syamsir Tupan Tupan Waridah Waridah Wiwik Haryani Yoga Saputra YUDHO JOKO PRESETYO YULI TRIAWATI Yuliyawati Yuliyawati Zainuddin Zainuddin Zariul Antosa Zarwinda, Irma Zuraidah Zuraidah