Article Per Year (5 Year)
p-Index From 2019 - 2024
3.999
P-Index
This Author published in this journals
All Journal Jurnal Bestari Jurnal Pendidikan Vokasi Jurnal Penelitian dan Evaluasi Pendidikan JPTK: Jurnal Pendidikan Teknologi dan Kejuruan E-JURNAL LINGUISTIK International Journal of Renewable Energy Development J@TI (TEKNIK INDUSTRI) Jurnal Pendidikan dan Pengajaran Jurnal Penelitian dan Pengembangan Pendidikan Jurnal Pendidikan dan Pembelajaran Prosiding Seminar Biologi Attoriolong IPTEK The Journal for Technology and Science Jurnal Social Economic of Agriculture Jurnal Penelitian Hasil Hutan Jurnal Teknologi Pertanian Jurnal Ilmiah Administrasi Publik Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Madura Jurnal Kedokteran JIMKesmas (Jurnal Ilmiah Mahasiswa Kesehatan Masyarakat) Elementary School Teacher Jurnal Pendidikan Olah Raga Jurnal Pendidikan Jasmani Kesehatan dan Rekreasi (Penjaskesrek) Jurnal Pendidikan Dasar Animal Production : Indonesian Journal of Animal Production Sumatra Journal of Disaster, Geography and Geography Education International Research Journal of Business Studies (E-Journal) IKRA-ITH Humaniora : Jurnal Sosial dan Humaniora Edukasi : Jurnal Penelitian dan Artikel Pendidikan Jurnal Teknologi & Industri Hasil Pertanian Paedagogie Wacana: Jurnal Ilmiah Ilmu Komunikasi Jurnal BISNIS & KEWIRAUSAHAAN Patria Artha Technological Journal Journal of Educational Research and Evaluation Journal of Education Technology International Journal of Supply Chain Management JURNAL PENDIDIKAN SAINS DAN APLIKASINYA JURNAL PANGAN Aquacultura Indonesiana Unnes Journal of Public Health Joyful Learning Journal Fajar Historia: Jurnal Ilmu Sejarah dan Pendidikan Jurnal Pendidikan Teknologi Pertanian JRTI (Jurnal Riset Tindakan Indonesia) J-ADIMAS (Jurnal Pengabdian kepada Masyarakat) Jurnal Manajemen Jurnal Fokus Manajemen Bisnis Jurnal Ilmiah Abdi Mas TPB Unram Profesi | Jurnal Ilmu Pendidikan dan Keguruan Proceeding Biology Education Conference el hayah jurnal studi islam
Sukardi Sukardi
bogor agricultural university
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Physics Public Health Social Sciences Transportation Veterinary Other

Published : 95 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : Jurnal BISNIS

 1 
PENGARUH PERILAKU PEMBELIAN HEDONIC DAN ULTILITARIAN TERHADAP STORE LOYALTY DI MATAHARI DEPARTMENT STORE MAKASSAR Sukardi, Sukardi
Jurnal BISNIS & KEWIRAUSAHAAN Vol 4 No 2 (2015): Jurnal BISNIS & KEWIRAUSAHAAN
Publisher : Jurnal BISNIS & KEWIRAUSAHAAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (490.18 KB)

Abstract

This study aimed to test and analyze the influence of hedonic and ultilitarian buying behavior on Store Loyalty of Matahari Department Store in Makassar. This study used independent variables; they are: hedonic and ultilitarian buying behavior; and a dependent variable, consumer Store loyalty. This study is a survey research which is used for explanatory purpose or confirmatory, or is also called a study for hypothesis testing that is to explain the influence of variables or a causal relation between variables through a hypothesis testing. The data were obtained by spreading and collecting questionnaires, and then they were analyzed by using logistic regression modeling. From the discussion and the testing of hedonic and ultilitarian buying behavior on Store Loyalty of Matahari Department Store in Makassar, of the hypotheses that had significant influences were hedonic buying behavior to Store Loyalty of Matahari Department Store in Makassar. The hypothesis which did not have significant influence was ultilitarian buying behavior to Store Loyalty of Matahari Department Store in Makassar.
PENGARUH PERILAKU PEMBELIAN HEDONIC DAN ULTILITARIAN TERHADAP STORE LOYALTY DI MATAHARI DEPARTMENT STORE MAKASSAR Sukardi, Sukardi
Jurnal BISNIS & KEWIRAUSAHAAN Vol 4 No 2 (2015): Jurnal BISNIS & KEWIRAUSAHAAN
Publisher : Jurnal BISNIS & KEWIRAUSAHAAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (490.18 KB)

Abstract

This study aimed to test and analyze the influence of hedonic and ultilitarian buying behavior on Store Loyalty of Matahari Department Store in Makassar. This study used independent variables; they are: hedonic and ultilitarian buying behavior; and a dependent variable, consumer Store loyalty. This study is a survey research which is used for explanatory purpose or confirmatory, or is also called a study for hypothesis testing that is to explain the influence of variables or a causal relation between variables through a hypothesis testing. The data were obtained by spreading and collecting questionnaires, and then they were analyzed by using logistic regression modeling. From the discussion and the testing of hedonic and ultilitarian buying behavior on Store Loyalty of Matahari Department Store in Makassar, of the hypotheses that had significant influences were hedonic buying behavior to Store Loyalty of Matahari Department Store in Makassar. The hypothesis which did not have significant influence was ultilitarian buying behavior to Store Loyalty of Matahari Department Store in Makassar.
Co-Authors A. Suryani A.A. Ketut Agung Cahyawan W Ade Mirza Adhitama, Muhammad Hendri Ali, Muttaqin Kholis Ambiyar, Ambiyar Amiruddin Amiruddin Analde, Iddam Restu ANDIYONO, ANDIYONO Angky Wahyu Putranto Ani Suryani Arief Daryanto Arman Hakim Nasution Asep Taryana Asmar Yulastri Aunur Rofiq Mulyarto Azwar Inra Bambang Triyatmo Bella, Mira Budi Hermawan D. Mangunwidjaja, D. Dadang Mulyadi Saleh Dalimunte, Abdul Razak Darmawan, Harris Dede Suratman Dedy Irfan Delima Yanti Sari Dewi Sulistiyarini Dian Ambarwati Dipokusumo, Bambang Diyah Ayu Astuti E. F. Sri Maryani Eka Lestari Elfi Tasrif Endah Kusumaningsih Erliza Hambali Fahmi Rizal Fetrika Anggraini, Fetrika Hefri Hamid, Hefri Herdianingsih, Mentari Herlin, Niny Herry Purnomo Husni, Fadillah Irfan Ardiansyah Supatma Ismoyowati Isti Purwaningsih Jumadi Jumadi Junardi Junardi Kadirman, Kadirman Laksono Trisnantoro Lymbran Tina M. Hindun P. M. Hindun Patulungan M. Hindun Pulungan Made Sri Satyawati Marimin Marimin Maydiant, Endry Mayefis, Reska Mei Jumiati Mudinillah, Adam Muhamad Husni Idris, Muhamad Husni Muhammad Alkaff Muhammad Anwar Muhammad Arif Kamal Muhammad Romli dan Suprihatin Andes Ismayana Mujiono Mujiono Muslich Muslich, Muslich Mustafa, Edy Najamuddin Najamuddin, Najamuddin Nawawi Nawawi Nina Rizkiana Nizwardi Jalinus Nur Atifah Nur Hidayat Nurpendah, Ririn Paduloh Paduloh Pertiwi, Jayanti Yudha Prawanti, Lia Titi Prawira, Endy Yudha Pribadi, Muh. Agung Puspaningarum, Firda Pramesti R Sugeng Singgih Santosa R. Dianasari R. Singgih Sugeng Santosa R. Sudradjat, R. Rahayu, Ismi Retno Astuti Ridwan, Ridwan Ristanto, Dian Ristanto Ruri Octarisa Sa’diyah, Halimatus Sahirman Sahirman Sakti, Rizki Hardian Sani, Hesty Kumala Sapta Raharja dan Maya Dwiyuni Saptariyanti A.K. Puteri Saputra, Muhammad Candra Sari, Elsi Puspita Sari, Wahyu Eka Sarwandi, Sarwandi Setiawan, I Gede Andri Setyo Hartanto, Setyo Sholeh, Kabib Sigit Mugiyono Soenarto Soenarto SP, Wayan Sulaksmana Sri Suhartini Suadi Suadi Suciati Sudarisman Sulik Sutiyani Susilaningsih, Sri Susinggih Wijana Suyatmin Suyatmin, Suyatmin Syamsul M. Tajuddin Bantacut Taufiq Hidayat Triwulandari S. Dewayana Tupti, Zulaspan Usman Effendi Usmeldi Usmeldi W. Safera Waridah Waridah, Waridah Wasi Hasta Anindita Waskito Waskito, Waskito Widha Sunarno Wignyanto Wignyanto Yakin, Addinul Yandra Arkeman Yanto, Subari Yeti Widyawati Yulita Yulita, Yulita Yusran, Sartiah