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The Level of Mass Media Usage in Cattle Extension Communication Network Amiruddin Saleh
Business and Entrepreneurial Review Vol. 10 No. 1 (2010): Volume 10, Number 1, October 2010
Publisher : Universitas Trisakti

This research aim were: (1) To recognize the communication behavior of cattle farmers in searching information, (2) To analyze the level of farmer participation in cattle farmer communication network, (3) To explore the relationship between individual characteristics, (4) To explore interpersonal communication behavior and mass media utilization in cattle farmer communication network. The results showed that: (1) There was a significant difference of communication behavior between the advanced cattle farmers group and the less advanced one. This result informed the distinction of mass media used by cattle farmers in searching information i.e. interpersonal communication relationship in receiving and diffusing information and impersonal communication (media communication) behavior, particularly from television, broadcast and newspapers. (2) There was a significant relationship between formal education characteristic and impersonal communication behavior (television and radio and newspaper). There were significant relationship between economic class and newspaper impact behavior, between mass media ownership and television impact behavior, between education level and mass media ownership with the information search behavior. Individual characteristics of advanced farmers group have negative correlation with the information distribution behavior. Advanced farmer group were characterized by: well educated, higher economic class, more variety of mass media ownership, have more capability to select information according to their needs, profit oriented, risk taker, cosmopolites, have a communication pattern and good relationship among cattle farmer group. All of those characteristics caused un-proper of information diffusion

Perspective of Online Media towards Settlement Development Case in Bekasi using Agenda Setting Models Tatik Yuniarti; Amiruddin Saleh; Musa Hubeis; Rilus Kinseng
Jurnal Pekommas Vol 3 No 2 (2018): October 2018
Publisher : Sekolah Tinggi Multi Media “MMTC” Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30818/jpkm.2018.2030207

Development does not always have a positive impact on the surroundings, but also negative impacts often occur. Social change of society one of them is the impact of the development. Therefore, the purpose of this study is to analyze how the development and social change of Bekasi society takes place from the perspective of discourse in the mass media. The method used is to use qualitative data analysis that comes from news in mass media. The reports were analyzed using Nvivo 11 software assistance. The results of the analysis revealed that the government needed to review and evaluate the permit for the development of apartments and the area, because it had a major social change effect on the surrounding community. From the news in mass media shows that the surrounding communities are much negatively affected by the development. The media agenda, the government agenda and the public agenda are related to the occurrence of social change.

Keberhasilan Pelatihan Kewirausahaan bagi Wirausaha Baru (WUB) Ratri Virianita; Amiruddin Saleh; Warcito; Mintarti; Saepul Asikin; M. Hajat Syafi'i
Jurnal Penyuluhan Vol. 18 No. 02 (2022): Jurnal Penyuluhan
Publisher : Department of Communication and Community Development Sciences and PAPPI (Perhimpunan Ahli Penyuluhan Pembangunan Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25015/18202235572

This study aims to evaluate the effectiveness of entrepreneurships training for new entrepreneurs using the CIPP model (Context, Input, Process and Product). Data collected by questionnaires from 164 training participants who were randomly selected proportionally according to participantâ€™s district origin in Bogor Regency West Java. The results showed that the Entrepreneurships Training for New Entrepreneurs was declared effective in the Context, Input, and Process dimensions. However, in the Process dimension, the Entrepreneurships Training for New Entrepreneurs is less supported by the availability of facilities and infrastructure, the suitability of learning media and learning methods. As for the Product dimension, the Entrepreneurships Training for New Entrepreneurs is less effective, especially in changing the mental attitude of training participants, application of skills and business performance of training participants. In general, the implementation of the Entrepreneurships Training for New Entrepreneurs can be declared effective. The recommendations that can be conveyed is the need to improve the quality of the implementation of Entrepreneurships Training for New Entrepreneurs in the future.

Strategi Komunikasi Pendidikan Perubahan Iklim Komunitas “Generasi Cerdas Iklim” Robby Firliandoko; Sarwititi Sarwoprasodjo; Amiruddin Saleh
ETTISAL : Journal of Communication Vol 7, No 2 (2022): ETTISAL : Journal of Communication
Publisher : Universitas Darussalam Gontor collaboration with ISKI (Ikatan Sarjana Ilmu Komunikasi Indo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21111/ejoc.v7i2.8358

Abstrak Generasi Cerdas Iklim (GCI) merupakan gerakan sosial yang bergerak di permasalahan perubahan iklim. Generasi Cerdas Iklim sendiri secara badan hukum merupakan yayasan dan sebelumnya merupakan komunitas. Penelitian bertujuan untuk menganalisis perilaku komunikasi gerakan sosial yang dilakukan GCI. Metode penelitian menggunakan pendekatan kualitatif. Pengambilan data dilakukan dengan wawancara kepada satu informan kunci (key informant) dan lima informan lainnya. Penelitian ini menemukan bahwa keresahan akan banyaknya masalah dan bencana serta korban yang disebabkan oleh perubahan iklim merupakan latar belakang gerakan sosial yang dilakukan dan tidak dipengaruhi oleh kondisi elite politik di tingkat lokal hingga nasional. Anak-anak usia Sekolah Dasar menjadi target komunikasi utama GCI dalam memberikan pendidikan tentang iklim, perubahan iklim serta cara beradaptasi dan menghadapi bencana perubahan iklim. Komunitas GCI menggunakan metode pembelajaran campuran untuk mencapai tujuan pembelajaran sukses kognitif, afektif dan psikomotorik. Sukses kognitif dicapai oleh GCI dengan melakukan observasi untuk mengetahui potensi, permasalahan dan kearifan lokal di masing-masing daerah. Metode tanya jawab digunakan agar siswa dapat memahami permasalahan yang ada disekitarnya dan dampak yang terjadi, kemudian penjelasan materi dasar, pengenalan emosi dan siklus hujan disampaikan dengan menggunakan presentasi power point, drama dan alat peraga. berupa permainan ular tangga dan puzzle. Sukses afektif diraih oleh GCI dengan mengadakan diskusi untuk mencari solusi permasalahan dan praktik langsung seperti pemilahan sampah, pembuatan pupuk organik hingga pembuatan kerajinan majalah dindin. Terakhir, pencapaian sukses psikomotorik diraih oleh GCI dengan mengajak mahasiswa mengasah kemampuannya dalam kegiatan praktikum, pemberian tugas dan pemberian penghargaan. AbstractThe Climate Smart Generation (CSG) is a social movement that works on climate change issues. It is a legal entity in the form of a foundation and previously was a social community. This study aims to analyze the communication behavior of the organization. Researchers applied a qualitative approach, data were collected by interviewing one key informant and five supporting informants. The results indicated that anxiety about the numerous problems, disasters, and victims caused by climate change is the background of social movements that are carried out by the Climate Smart Generation (CSG. It is not influenced by the conditions of the political elite at the regional to national levels. Elementary school-age children are the main communication targets of this organization in providing education about climate, climate change, and how to adapt and deal with climate change disasters. This organization employs mixed learning methods to achieve cognitive, affective, and psychomotor success learning goals. Cognitive success is pursued by making observations to find out the potential, problems, and local wisdom in each region. They also apply the question-and-answer method to make their target audience understand the problems around them and the impacts that may occur. Furthermore, the explanation of the basic material, the introduction of emotions, and the rain cycle is delivered using PowerPoint presentations, dramas, and props in the forms of the “Snakes and Ladders” board game and puzzles. Affective success is pursued by holding discussions to find solutions to problems and direct practices. Finally, psychomotor success is pursued by inviting college students to hone their skills in practicum activities and assignments.

Analisis Efektivitas Komunikasi Pemangku Kepentingan untuk Keberlanjutan Bisnis UMK di Geopark Pongkor Baban Sarbana; Amiruddin Saleh; Anna Fatchiya; Muhammad Firdaus
Jurnal Penyuluhan Vol. 19 No. 01 (2023): Jurnal Penyuluhan
Publisher : Department of Communication and Community Development Sciences and PAPPI (Perhimpunan Ahli Penyuluhan Pembangunan Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25015/19202343488

Stakeholder collaboration has an important role in the sustainability of Micro and Small Enterprises (MSEs) businesses. Nature conservation and community welfare underlie geoproduct management in the Pongkor National Geopark Area. Collaborative communication in development communication requires the involvement of stakeholders in the development process from planning, implementation to monitoring and evaluation to realize MSEs business sustainability. The purpose of this research is to analyze the effectiveness of stakeholder communication in realizing MSE business sustainability in Pongkor National Geopark. The research was conducted in August-September 2022 in Bogor Regency. The results showed that collaborative communication between stakeholders was not optimal in MSEs business development programs. Such as the low participation of MSE actors in human resource quality improvement programs, the lack of collaboration between stakeholders through interactive media channels and the suboptimal utilization of government and business program facilitation in improving competitive products.

Strategi Komunikasi Pendidikan Perubahan Iklim Komunitas “Generasi Cerdas Iklim” Robby Firliandoko; Sarwititi Sarwoprasodjo; Amiruddin Saleh
ETTISAL : Journal of Communication Vol 7, No 2 (2022): ETTISAL : Journal of Communication
Publisher : Universitas Darussalam Gontor collaboration with ISKI (Ikatan Sarjana Ilmu Komunikasi Indo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21111/ejoc.v7i2.8358

Abstrak Generasi Cerdas Iklim (GCI) merupakan gerakan sosial yang bergerak di permasalahan perubahan iklim. Generasi Cerdas Iklim sendiri secara badan hukum merupakan yayasan dan sebelumnya merupakan komunitas. Penelitian bertujuan untuk menganalisis perilaku komunikasi gerakan sosial yang dilakukan GCI. Metode penelitian menggunakan pendekatan kualitatif. Pengambilan data dilakukan dengan wawancara kepada satu informan kunci (key informant) dan lima informan lainnya. Penelitian ini menemukan bahwa keresahan akan banyaknya masalah dan bencana serta korban yang disebabkan oleh perubahan iklim merupakan latar belakang gerakan sosial yang dilakukan dan tidak dipengaruhi oleh kondisi elite politik di tingkat lokal hingga nasional. Anak-anak usia Sekolah Dasar menjadi target komunikasi utama GCI dalam memberikan pendidikan tentang iklim, perubahan iklim serta cara beradaptasi dan menghadapi bencana perubahan iklim. Komunitas GCI menggunakan metode pembelajaran campuran untuk mencapai tujuan pembelajaran sukses kognitif, afektif dan psikomotorik. Sukses kognitif dicapai oleh GCI dengan melakukan observasi untuk mengetahui potensi, permasalahan dan kearifan lokal di masing-masing daerah. Metode tanya jawab digunakan agar siswa dapat memahami permasalahan yang ada disekitarnya dan dampak yang terjadi, kemudian penjelasan materi dasar, pengenalan emosi dan siklus hujan disampaikan dengan menggunakan presentasi power point, drama dan alat peraga. berupa permainan ular tangga dan puzzle. Sukses afektif diraih oleh GCI dengan mengadakan diskusi untuk mencari solusi permasalahan dan praktik langsung seperti pemilahan sampah, pembuatan pupuk organik hingga pembuatan kerajinan majalah dindin. Terakhir, pencapaian sukses psikomotorik diraih oleh GCI dengan mengajak mahasiswa mengasah kemampuannya dalam kegiatan praktikum, pemberian tugas dan pemberian penghargaan. AbstractThe Climate Smart Generation (CSG) is a social movement that works on climate change issues. It is a legal entity in the form of a foundation and previously was a social community. This study aims to analyze the communication behavior of the organization. Researchers applied a qualitative approach, data were collected by interviewing one key informant and five supporting informants. The results indicated that anxiety about the numerous problems, disasters, and victims caused by climate change is the background of social movements that are carried out by the Climate Smart Generation (CSG. It is not influenced by the conditions of the political elite at the regional to national levels. Elementary school-age children are the main communication targets of this organization in providing education about climate, climate change, and how to adapt and deal with climate change disasters. This organization employs mixed learning methods to achieve cognitive, affective, and psychomotor success learning goals. Cognitive success is pursued by making observations to find out the potential, problems, and local wisdom in each region. They also apply the question-and-answer method to make their target audience understand the problems around them and the impacts that may occur. Furthermore, the explanation of the basic material, the introduction of emotions, and the rain cycle is delivered using PowerPoint presentations, dramas, and props in the forms of the “Snakes and Ladders” board game and puzzles. Affective success is pursued by holding discussions to find solutions to problems and direct practices. Finally, psychomotor success is pursued by inviting college students to hone their skills in practicum activities and assignments.

Media Synchronicity Environmental Communication Perspective Rehabilitate Rivers from Domestic Waste Heni Nuraeni Zaenudin; Sumardjo; Sarwititi Sarwoprasodjo; Amiruddin Saleh
MIMBAR : Jurnal Sosial dan Pembangunan Volume 39, No. 1, (Juni 2023) [Accredited Sinta 2] No 10/E/KPT/2019]
Publisher : UPT Publikasi Ilmiah (Universitas Islam Bandung)

Abstract. Nowadays, the world is experiencing climate change and water pollution which can have bad impact on many aspects. Thus, the purpose of this study is to analyze the relationship between media synchronicity and task performance and communication performance in rehabilitating rivers from domestic waste in the Citarum Harum program. This study uses survey and the withdrawal technique uses multi-clustering, by choosing an area that is very close to the river which is the target of the Citarum Harum Program. The population is taken from two villages in Bandung Regency with heavily polluted river water quality status and uses multiple correlation coefficients and structural equation modeling partial least squares 3 as the data analysis technique. It shows a weak relationship between communication process variables and task performance and a negative relationship between the effects of moderation on communication performance. So, it is necessary to develop further models to improve these sub-variables.

Media Synchronicity Environmental Communication Perspective Rehabilitate Rivers from Domestic Waste Heni Nuraeni Zaenudin; Sumardjo; Sarwititi Sarwoprasodjo; Amiruddin Saleh
MIMBAR : Jurnal Sosial dan Pembangunan Volume 39, No. 1, (Juni 2023) [Accredited Sinta 2] No 10/E/KPT/2019
Publisher : UPT Publikasi Ilmiah (Universitas Islam Bandung)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mimbar.v39i1.2323

Abstract. Nowadays, the world is experiencing climate change and water pollution which can have bad impact on many aspects. Thus, the purpose of this study is to analyze the relationship between media synchronicity and task performance and communication performance in rehabilitating rivers from domestic waste in the Citarum Harum program. This study uses survey and the withdrawal technique uses multi-clustering, by choosing an area that is very close to the river which is the target of the Citarum Harum Program. The population is taken from two villages in Bandung Regency with heavily polluted river water quality status and uses multiple correlation coefficients and structural equation modeling partial least squares 3 as the data analysis technique. It shows a weak relationship between communication process variables and task performance and a negative relationship between the effects of moderation on communication performance. So, it is necessary to develop further models to improve these sub-variables.

Faktor-Faktor yang Memengaruhi Komunikasi Pemasaran Pelaku Desa Wisata di Kabupaten Bogor: Factors Affecting Marketing Communication of Tourism Villageâ€™s Actors In Bogor Regency Hudi Santoso; Amiruddin Saleh; Musa Hubeis; Wahyu Budi Priatna
Jurnal Penyuluhan Vol. 19 No. 02 (2023): Jurnal Penyuluhan
Publisher : Department of Communication and Community Development Sciences and PAPPI (Perhimpunan Ahli Penyuluhan Pembangunan Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25015/19202343004

Peningkatan kualitas sumber daya manusia dan kesejahteraan masyarakat dapat dilakukan oleh salah satu sektor prioritas seperti pariwisata. Dilihat dari 17 poin Sustainable Development Goals (SDGs), sektor pariwisata mampu berkontribusi pada beberapa poin yaitu pengurangan kemiskinan, pertumbuhan ekonomi dan pekerjaan yang layak. Pengembangan potensi desa wisata merupakan bagian penting dalam pengembangan industri pariwisata di Indonesia. Penelitian ini bertujuan untuk (1) mendeskripsikan komunikasi pemasaran pelaku desa wisata di Kabupaten Bogor; dan (2) menganalisis faktor-faktor yang mempengaruhi komunikasi pemasaran pelaku desa wisata di Kabupaten Bogor. Penelitian ini dirancang sebagai penelitian kuantitatif yang didukung dengan pendekatan kualitatif untuk mempertajam analisis data kuantitatif dan pengujian hipotesis. Metode penelitian yang digunakan dalam penelitian ini adalah metode survei kepada 166 responden dengan pendekatan multi analitik, yaitu analisis deskriptif, uji regresi linier sederhana, dan kuadrat terkecil parsial (PLS). Hasil penelitian menunjukkan bahwa komunikasi pemasaran yang sering dilakukan adalah periklanan, dilanjutkan dengan promosi, pemasaran interaktif, pemasaran langsung dan publisitas. Pemasaran dilakukan melalui media digital yaitu Facebook, Instagram dan YouTube. Faktor yang mempengaruhi komunikasi pemasaran adalah faktor lingkungan dan media digital. Perlu peningkatan konten untuk memasarkan desa wisata melalui media digital dengan meningkatkan kapasitas pengelola desa wisata dan dukungan kelembagaan.

Manajemen komunikasi risiko dalam penanganan Covid-19 berbasis masyarakat Muhamad Hidayat; Pudji Muljono; Syamsul Maarif; Amiruddin Saleh
JPPI (Jurnal Penelitian Pendidikan Indonesia) Vol 7, No 4 (2021): JPPI (Jurnal Penelitian Pendidikan Indonesia)
Publisher : Indonesian Institute for Counseling, Education and Theraphy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/020211373

Pandemi Covid-19 berdampak besar pada kesehatan, ekonomi, dan kehidupan sosial masyarakat. Komunikasi merupakan kunci keberhasilan mitigasi bencana, kesiapsiagaan, respon, dan pemulihan. Proses manajemen komunikasi risiko kepada masyarakat umum, pemerintah dan tokoh masyarakat, serta media dapat mengurangi risiko, menyelamatkan nyawa, harta benda, dan mempercepat pemulihan. Penelitian ini bertujuan untuk menganalisis mengenai strategi komunikasi risiko berbasis masyarakat di Provinsi Bali. Penelitian ini menggunkan metode deskriptif kualitatif. Teknik analisis data yang digunakan adalah reduksi data, penyajian data dan penarikan kesimpulan pada saat pra penelitian, selama penelitian, dan pasca penelitian. Pengambilan data dilakukan dengan cara melakukan observasi, wawancara, dan dokumen. Subjek penelitian adalah berbagai unsur yang terlibat dalam penanganan Covid-19 di Provinsi Bali. Hasil dari penelitian ini adalah pada situasi darurat kesehatan manajemen komunikasi risiko merupakan kunci dalam menghadapi risiko yang akan terjadi selama pandemi, kemudian diperlukan perencanaan komunikasi yang melibatkan langsung masyarakat, agar masyarakat dapat mengurangi risiko, dapat segera mengambil tindakan pencegahan dan perlindungan saat pandemi terjadi.

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